lidl.de
Lidl.de is a website featuring a variety of merchandise, including food and beverages, household and daily essentials, various categories of clothes and electronics, as well as seasonal products. The site provides an easy online shopping platform, deals, and information about their stores, services, recipes, and corporate responsibility initiatives.
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lidl.de Annual Revenue and Growth
lidl.de's annual sales on its online store amounted to $746M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
lidl.de's monthly revenueOVER TIME
Over the past three months, lidl.de revenue has experienced decline of 8.3%, compared to the preceding three months.
lidl.de competitors
In June 2026, lidl.de reported a revenue of $58,914,039 from 488,739 transactions and 20,135,508 sessions, yielding a conversion rate of 2.00-2.50%. In comparison, kaufland.de outperformed with $103,167,959 in revenue and a higher conversion rate of 3.00-3.50%. aldi-sued.de, while generating lower revenue at $30,197,758, boasted the highest conversion rate at 4.50-5.00%, despite having an AOV between $75-100. otto.de led the pack with $227,840,152 in revenue and a similar conversion rate to kaufland.de. netto-online.de generated $33,369,981 with an AOV of $175-200 and a conversion rate of 2.50-3.00%, while baur.de had the lowest metrics with $19,814,580 in revenue. Overall, lidl.de's performance, while respectable, falls short against its competitors in both revenue and transaction volume.
Revenue share by device at lidl.de
In June large majority of sales on lidl.de, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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lidl.de channels
Identify top traffic channels that drive growth for lidl.deand discover how performance of traffic channels has changed over time.
lidl.de Google Ads spend
Evaluate lidl.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lidl.de devices
Review lidl.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
