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Aug 2025
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Home/Insights/Retailers/harrods.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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10.7M
Revenue
Aug 25
3.4M
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$325-350
AOV
Aug 25
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Harrods.com is an online retail destination offering a wide variety of products. The website showcases an extensive range of items, including luxury clothing, accessories, beauty products, home decor, food and drink, and gifts. It serves as a digital platform for customers to explore and purchase world-renowned brands and exclusive products.

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harrods.com Annual Revenue and Growth

harrods.com's annual sales on its online store amounted to $124.8M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$124.8M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
harrods.com revenue by year

harrods.com's monthly revenueOVER TIME
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Over the past three months, harrods.com revenue has experienced growth of 17%, compared to the preceding three months.

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harrods.com revenue growth for last six months
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OVERVIEW
In August 2025, harrods.com in the FASHION AND APPAREL industry had online sales revenue of $10,717,168 with a median revenue of $77,469. The conversion rate was 0.50-1.00%, AOV ranged from $325-350, and sessions totaled 3,378,059. The highest revenue store in the category was shein.com with $865,065,186 in sales, a very high conversion rate of 3.01%, AOV of $393, and the highest sessions at 323,426,413. The lowest conversion rate was 0.62%, AOV was $75, and the median sessions were 36,717.
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harrods.com competitors

In August 2025, harrods.com reported a revenue of $10,717,168 with 31,697 transactions and 3,378,059 sessions, boasting an average order value (AOV) of $325-$350 and a conversion rate of 0.50-1.00%. When compared to its competitors, selfridges.com outperformed harrods.com with a revenue of $14,578,537, 58,243 transactions, and 4,510,459 sessions, featuring a lower AOV of $250-$275 but a higher conversion rate of 1.00-1.50%. Meanwhile, farfetch.com significantly surpassed harrods.com in revenue at $85,983,690, transactions at 266,116, and sessions at 24,722,482, with a similar AOV range and conversion rate as selfridges.com. harveynichols.com trailed behind harrods.com with a revenue of $5,035,559, 24,017 transactions, and 1,385,246 sessions, but boasted a higher conversion rate of 1.50-2.00%. mytheresa.com and vestiairecollective.com also showcased strong performance metrics compared to harrods.com in terms of revenue, transactions, sessions, AOV, and conversion rate.

selfridges.com screenshot
#1 selfridges.com
14.6M
Revenue
4.5M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
farfetch.com screenshot
#2 farfetch.com
86M
Revenue
24.7M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
harveynichols.com screenshot
#3 harveynichols.com
5M
Revenue
1.4M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
mytheresa.com screenshot
#4 mytheresa.com
37.5M
Revenue
6.6M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
56.4M
Revenue
9.5M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
harrods.com vs top market performers
harrods.com
top retailers
conversion rate vs average order value for harrods.com and its competitors
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Revenue share by device at harrods.com

In August large majority of sales on harrods.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on harrods.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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harrods.com channels

Identify top traffic channels that drive growth for harrods.comand discover how performance of traffic channels has changed over time.

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harrods.com Google Ads spend

Evaluate harrods.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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harrods.com devices

Review harrods.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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harrods.com top markets

Explore harrods.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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harrods.com country & global rank

Assess the ranking of harrods.com among other retailers within its primary country and worldwide.

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