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Sep 2025
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Home/Insights/Retailers/harrods.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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10.2M
Revenue
Sep 25
3M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$325-350
AOV
Sep 25
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Harrods.com is an online retail destination offering a wide variety of products. The website showcases an extensive range of items, including luxury clothing, accessories, beauty products, home decor, food and drink, and gifts. It serves as a digital platform for customers to explore and purchase world-renowned brands and exclusive products.

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harrods.com Annual Revenue and Growth

harrods.com's annual sales on its online store amounted to $124.8M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$124.8M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
harrods.com revenue by year

harrods.com's monthly revenueOVER TIME
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Over the past three months, harrods.com revenue has experienced growth of 11%, compared to the preceding three months.

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harrods.com revenue growth for last six months
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OVERVIEW
In September 2025, harrods.com, a key player in the FASHION AND APPAREL sector, generated online sales of $10,215,563, significantly surpassing the median revenue of $74,931, albeit dwarfed by shein.com's $819,580,923. With a conversion rate between 1.00-1.50%, it remains below the sector's high of 3.2% but above the low of 0.68%. The Average Order Value (AOV) ranges from $325-350, slightly below the sector's high of $382. Harrods attracted 3,032,361 sessions, far below shein.com's 297,137,690, but well above the lifestyle median of 34,221 sessions, showcasing its niche market strength.
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harrods.com competitors

In September 2025, harrods.com stands out in terms of revenue compared to its competitors. While harrods.com generated $10,215,563 in revenue with 30,620 transactions and 3,032,361 sessions, its closest competitor, harveynichols.com, only brought in $5,459,465 in revenue from 26,008 transactions and 1,379,871 sessions. farfetch.com leads the pack with $81,458,297 in revenue, 258,536 transactions, and 20,786,492 sessions, showcasing its dominance in the market. mytheresa.com boasts a high average order value (AOV) of $675-$700, while vestiairecollective.com has a strong conversion rate of 1.50-2.00%. harrods.com competes well in terms of AOV and conversion rate but excels in revenue compared to its competitors.

farfetch.com screenshot
#1 farfetch.com
81.5M
Revenue
20.8M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
harveynichols.com screenshot
#2 harveynichols.com
5.5M
Revenue
1.4M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
mytheresa.com screenshot
#3 mytheresa.com
41.8M
Revenue
6.9M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
vestiairecollective.com screenshot
#4 vestiairecollective.com
69.6M
Revenue
9.5M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
lyst.co.uk screenshot
#5 lyst.co.uk
6.6M
Revenue
3.9M
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
harrods.com vs top market performers
harrods.com
top retailers
conversion rate vs average order value for harrods.com and its competitors
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Revenue share by device at harrods.com

In September large majority of sales on harrods.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on harrods.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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harrods.com channels

Identify top traffic channels that drive growth for harrods.comand discover how performance of traffic channels has changed over time.

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harrods.com Google Ads spend

Evaluate harrods.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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harrods.com devices

Review harrods.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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harrods.com top markets

Explore harrods.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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harrods.com country & global rank

Assess the ranking of harrods.com among other retailers within its primary country and worldwide.

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