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Home/Insights/Retailers/newbalance.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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32.5M
Revenue
Nov 25
16.9M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Newbalance.com is an online platform offering various products related to athletic footwear, apparel, and accessories. The website features a wide range of athletic shoe models, including running, walking, and training shoes. Additionally, customers can explore workout clothing, sports gear, and trendy accessories for both men and women.

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newbalance.com Annual Revenue and Growth

newbalance.com's annual sales on its online store amounted to $326.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$326.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
newbalance.com revenue by year

newbalance.com's monthly revenueOVER TIME
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Over the past three months, newbalance.com revenue has experienced decline of 6.7%, compared to the preceding three months.

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newbalance.com revenue decline for last six months
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OVERVIEW
In November 2025, newbalance.com generated $32,473,380 in online sales with a conversion rate of 1.50-2.00%, below the industry high of 3.37%. The site's average order value (AOV) ranged from $75-100, slightly below the high AOV of $375 in the FASHION AND APPAREL sector. newbalance.com attracted 16,862,519 sessions, significantly lower than shein.com's 342,497,064 sessions, while the median for the industry was 36,492. Overall, newbalance.com remains competitive yet faces challenges in matching top-tier performance metrics in a dynamic market.
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newbalance.com competitors

When comparing newbalance.com to its competitors in November 2025, newbalance.com stands out with a significantly higher revenue of $32,473,380. This is more than five times higher than the revenue of its closest competitor, joesnewbalanceoutlet.com, which generated $6,170,090. In terms of transactions, newbalance.com also leads the pack with 324,985 transactions, far surpassing the number of transactions on other competitor websites. While newbalance.com has a lower average order value (AOV) of $75-100 compared to some competitors like shopnicekicks.com with an AOV of $150-175, it makes up for it with a competitive conversion rate of 1.50-2.00%. Overall, newbalance.com demonstrates strong performance in revenue and transactions, showcasing its position as a leader in the market.

joesnewbalanceoutlet.com screenshot
#1 joesnewbalanceoutlet.com
6.2M
Revenue
2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
shoecity.com screenshot
#2 shoecity.com
78.1K
Revenue
95.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
roadrunnersports.com screenshot
#3 roadrunnersports.com
2.7M
Revenue
957.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
shopnicekicks.com screenshot
#4 shopnicekicks.com
313.4K
Revenue
190.8K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
shiekh.com screenshot
#5 shiekh.com
2.4M
Revenue
997.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
newbalance.com vs top market performers
newbalance.com
top retailers
conversion rate vs average order value for newbalance.com and its competitors
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Revenue share by device at newbalance.com

In November large majority of sales on newbalance.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on newbalance.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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newbalance.com channels

Identify top traffic channels that drive growth for newbalance.comand discover how performance of traffic channels has changed over time.

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newbalance.com Google Ads spend

Evaluate newbalance.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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newbalance.com devices

Review newbalance.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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newbalance.com top markets

Explore newbalance.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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newbalance.com country & global rank

Assess the ranking of newbalance.com among other retailers within its primary country and worldwide.

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