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Home/Insights/Retailers/newbalance.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for newbalance.comnewbalance.com

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31.6M
Revenue
Aug 26
16.4M
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
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Newbalance.com is an online platform offering various products related to athletic footwear, apparel, and accessories. The website features a wide range of athletic shoe models, including running, walking, and training shoes. Additionally, customers can explore workout clothing, sports gear, and trendy accessories for both men and women.

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newbalance.com Annual Revenue and Growth

newbalance.com's annual sales on its online store amounted to $302.9M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to remain broadly in line with last year.

Annual Revenue (GMV)2025
$302.9M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
newbalance.com revenue by year

newbalance.com's monthly revenueOVER TIME
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Over the past three months, newbalance.com revenue has experienced decline of 0.24%, compared to the preceding three months.

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newbalance.com revenue decline for last six months
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OVERVIEW
In August 2026, newbalance.com attracted 16.4 million sessions, significantly higher than an average fashion and apparel store, which sees around 37,200 sessions monthly. The site generated $31.6 million in online sales revenue, while an average fashion and apparel store typically earns about $87,900. With a conversion rate of 1.50-2.00%, newbalance.com is within the typical range of 0.65% to 3.1% for the category. Its average order value (AOV) stands between $100-125, which also falls within the typical range of $84 to $408 in the fashion and apparel category.
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newbalance.com competitors

In August 2026, newbalance.com trails its competitors significantly in average order value (AOV), ranging from $100-125, compared to competitors like shopnicekicks.com with an AOV of $150-175. However, newbalance.com excels overall, generating a remarkable revenue of $31.6 million, well ahead of competitors such as joesnewbalanceoutlet.com, which achieved $8 million. In terms of transactions, newbalance.com leads with 287,000, surpassing every other domain. Its 16.4 million sessions also position it well ahead of competitors, providing a strong platform for engagement. While the conversion rate for newbalance.com sits between 1.50-2.00%, it remains comparable to joesnewbalanceoutlet.com at 1.50-2.00%, while other competitors like roadrunnersports.com achieve a higher conversion rate of 2.50-3.00%. Overall, newbalance.com maintains a strong competitive edge in revenue, transactions, and sessions.

joesnewbalanceoutlet.com screenshot
#1 joesnewbalanceoutlet.com
8M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
shoecity.com screenshot
#2 shoecity.com
21.8K
Revenue
74.3K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
roadrunnersports.com screenshot
#3 roadrunnersports.com
3.9M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
shopnicekicks.com screenshot
#4 shopnicekicks.com
151.9K
Revenue
134.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
shiekh.com screenshot
#5 shiekh.com
993K
Revenue
914K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
newbalance.com vs top market performers
newbalance.com
top retailers
conversion rate vs average order value for newbalance.com and its competitors
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Industries newbalance.com operates in

newbalance.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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newbalance.com channels

Identify top traffic channels that drive growth for newbalance.comand discover how performance of traffic channels has changed over time.

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newbalance.com Google Ads spend

Evaluate newbalance.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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newbalance.com devices

Review newbalance.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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newbalance.com top markets

Explore newbalance.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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newbalance.com country & global rank

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