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Aug 2025
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Home/Insights/Retailers/onlycurls.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for onlycurls.comonlycurls.com

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191.8K
Revenue
164.4K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
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The website onlycurls.com offers a variety of products specifically designed for individuals with curly hair. Their product range includes shampoos, conditioners, styling gels, masks, and various styling tools. Customers can find a curated selection of high-quality and effective solutions to enhance and manage their curly hair.

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onlycurls.com's revenueOVER TIME
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Over the past three months, onlycurls.com revenue has experienced decline of 6.3%, compared to the preceding three months.

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onlycurls.com revenue decline for last six months
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Top products on onlycurls.comby revenue

#1 Original Bundle
$106
Price
$114.9K
Revenue
#2 Starter Bundle
$64.9
Price
$69.6K
Revenue
#3 My Custom Mini Kit - oCeS
$65
Price
$66.4K
Revenue
#4 The Starter Bundle
$76
Price
Revenue
#5 Starter Bundle with Towel
$69.7
Price
Revenue
#6 Mega Hold Bundle
$107.4
Price
Revenue
#7 Only Curls Hydrating Curl Creme
$26.3
Price
Revenue
#8 Fragrance Free Starter Pack
$66.5
Price
Revenue
#9 Only Curls All Curl Cleanser
$29.2
Price
Revenue
#10 Only Curls All Curl Conditioner
$28.7
Price
Revenue
#1 Original Bundle
$106
Price
$114.9K
Revenue
#2 Starter Bundle
$64.9
Price
$69.6K
Revenue
#3 My Custom Mini Kit - oCeS
$65
Price
$66.4K
Revenue
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OVERVIEW
In August 2025, onlycurls.com in the BEAUTY AND COSMETICS industry had a revenue of $191,819 for online sales, with a median revenue of $43,264. The conversion rate for onlycurls.com was 2.50-3.00%, while a very high conversion rate in the industry is 4.33% and a very low is 1.0%. The average order value (AOV) for onlycurls.com was $25-50, with a very high AOV in the industry at $202 and a very low at $46. onlycurls.com had 164,352 sessions, with the highest sessions coming from sephora.com at 44,212,513 and a median of 22,297 sessions in the industry.
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onlycurls.com competitors

In August 2025, onlycurls.com generated a revenue of $191,819 from 4,908 transactions and 164,352 sessions, with an average order value (AOV) ranging between $25-50 and a conversion rate of 2.50-3.00%. Compared to its competitors, onlycurls.com falls behind curlsmith.com in terms of revenue, transactions, and sessions. curlsmith.com recorded a revenue of $1,249,445 from 13,429 transactions and 483,987 sessions, with a higher AOV of $75-100. However, onlycurls.com outperforms floracurl.com, devacurl.com, naturallycurly.com, and turbietwist.com in terms of revenue, transactions, and sessions. These competitors recorded varying AOVs and conversion rates, with devacurl.com having the highest AOV of $100-125, and turbietwist.com having the lowest conversion rate of 0.00-0.50%. Overall, onlycurls.com holds its own in the competitive market of curly hair products.

curlsmith.com screenshot
#1 curlsmith.com
1.2M
Revenue
484K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
floracurl.com screenshot
#2 floracurl.com
22.9K
Revenue
22.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
devacurl.com screenshot
#3 devacurl.com
91.3K
Revenue
66K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
naturallycurly.com screenshot
#4 naturallycurly.com
21K
Revenue
9.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
turbietwist.com screenshot
#5 turbietwist.com
16.1K
Revenue
39.7K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
onlycurls.com vs top market performers
onlycurls.com
top retailers
conversion rate vs average order value for onlycurls.com and its competitors
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Revenue share by device at onlycurls.com

In August large majority of sales on onlycurls.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on onlycurls.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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onlycurls.com channels

Identify top traffic channels that drive growth for onlycurls.comand discover how performance of traffic channels has changed over time.

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onlycurls.com Google Ads spend

Evaluate onlycurls.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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onlycurls.com devices

Review onlycurls.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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onlycurls.com top markets

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onlycurls.com country & global rank

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