Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/carolsdaughter.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for carolsdaughter.comcarolsdaughter.com

Start benchmarking for free
Sign in with GoogleSign up with Google
65.5K
Revenue
Nov 25
106.7K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
Loading...

Carolsdaughter.com is an online platform that sells beauty and personal care products. The website offers a wide range of items such as haircare products, skincare essentials, fragrances, and accessories. It provides shoppers with a convenient way to explore and purchase various cosmetic offerings from the comfort of their own homes.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

carolsdaughter.com Annual Revenue and Growth

carolsdaughter.com's annual sales on its online store amounted to $1.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.8M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
carolsdaughter.com revenue by year

carolsdaughter.com's monthly revenueOVER TIME
View real-time data

Over the past three months, carolsdaughter.com revenue has experienced growth of 27%, compared to the preceding three months.

View real-time data
carolsdaughter.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, carolsdaughter.com generated $65,476 in online sales, surpassing the BEAUTY AND COSMETICS median of $52,547, though significantly trailing ulta.com's $145,643,880. The site's conversion rate ranged from 0.50-1.00%, below the high of 5.32% and above the low of 1.38% in the industry. With an average order value (AOV) between $50-75, carolsdaughter.com performed well compared to the low end of $48 but far from the high of $204. The site attracted 106,651 sessions, exceeding the median of 19,748, yet well below sephora.com's impressive 76,114,809 sessions.
Read more

carolsdaughter.com competitors

In November 2025, carolsdaughter.com reported a revenue of $65,476 with 1,063 transactions and 106,651 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 0.50-1.00%. In comparison, its competitors had varying performance metrics. naturallycurly.com generated $15,073 in revenue with 135 transactions and 4,571 sessions, boasting a higher AOV of $100-125 and a conversion rate of 2.50-3.00%. mielleorganics.com outperformed with a revenue of $847,128 from 8,470 transactions and 172,778 sessions, achieving an AOV of $100-125 and a conversion rate of 4.50-5.00%. functionofbeauty.com also surpassed carolsdaughter.com with $117,412 revenue, 1,705 transactions, and 163,807 sessions, along with a similar AOV but a slightly higher conversion rate of 1.00-1.50%. curlsmith.com emerged as the top performer, recording $2,278,140 revenue, 25,937 transactions, and 482,647 sessions, with an AOV of $75-100 and a remarkable conversion rate of 5.00-5.50%.

naturallycurly.com screenshot
#1 naturallycurly.com
15.1K
Revenue
4.6K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
mielleorganics.com screenshot
#2 mielleorganics.com
847.1K
Revenue
172.8K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
functionofbeauty.com screenshot
#3 functionofbeauty.com
117.4K
Revenue
163.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
curlsmith.com screenshot
#4 curlsmith.com
2.3M
Revenue
482.6K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
devacurl.com screenshot
#5 devacurl.com
135.4K
Revenue
64.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
carolsdaughter.com vs top market performers
carolsdaughter.com
top retailers
conversion rate vs average order value for carolsdaughter.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at carolsdaughter.com

In November large majority of sales on carolsdaughter.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on carolsdaughter.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

carolsdaughter.com channels

Identify top traffic channels that drive growth for carolsdaughter.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

carolsdaughter.com Google Ads spend

Evaluate carolsdaughter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

carolsdaughter.com devices

Review carolsdaughter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

carolsdaughter.com top markets

Explore carolsdaughter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

carolsdaughter.com country & global rank

Assess the ranking of carolsdaughter.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard