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Jul 2025
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Home/Insights/Retailers/carolsdaughter.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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62.5K
Revenue
123.2K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
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Carolsdaughter.com is an online platform that sells beauty and personal care products. The website offers a wide range of items such as haircare products, skincare essentials, fragrances, and accessories. It provides shoppers with a convenient way to explore and purchase various cosmetic offerings from the comfort of their own homes.

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carolsdaughter.com's revenueOVER TIME
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Over the past three months, carolsdaughter.com revenue has experienced decline of 24%, compared to the preceding three months.

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carolsdaughter.com revenue decline for last six months
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OVERVIEW
In July 2025, carolsdaughter.com, a BEAUTY AND COSMETICS website, generated $62,535 in online sales, with a conversion rate of 0.50-1.00% and an average order value (AOV) of $50-75. Compared to the industry median revenue of $48,182, the website performed above average. However, its conversion rate and AOV were lower than the industry highs of 4.31% and $211, respectively. Despite this, carolsdaughter.com received 123,249 sessions, falling short of the industry-leading 41,064,568 sessions from sephora.com, but exceeding the industry median of 20,909 sessions.
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carolsdaughter.com competitors

In July 2025, carolsdaughter.com generated a revenue of $62,535 from 1,008 transactions and 123,249 sessions with an average order value (AOV) ranging from $50-75 and a conversion rate of 0.50-1.00%. In comparison to its competitors, naturallycurly.com had a revenue of $18,145 from 213 transactions and 7,938 sessions, with an AOV of $75-100 and a conversion rate of 2.50-3.00%. mielleorganics.com outperformed both with a revenue of $641,753 from 5,642 transactions and 173,345 sessions, AOV of $100-125, and a conversion rate of 3.00-3.50%. functionofbeauty.com fell in between, generating $182,473 in revenue from 2,396 transactions and 300,015 sessions, with an AOV of $75-100 and a conversion rate of 0.50-1.00%. Overall, carolsdaughter.com lagged behind in revenue, transactions, and sessions compared to its competitors.

naturallycurly.com screenshot
#1 naturallycurly.com
18.1K
Revenue
7.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
mielleorganics.com screenshot
#2 mielleorganics.com
641.8K
Revenue
173.3K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
functionofbeauty.com screenshot
#3 functionofbeauty.com
182.5K
Revenue
300K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
devacurl.com screenshot
#4 devacurl.com
128.6K
Revenue
88.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
ouidad.com screenshot
#5 ouidad.com
246K
Revenue
161.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
carolsdaughter.com vs top market performers
carolsdaughter.com
top retailers
conversion rate vs average order value for carolsdaughter.com and its competitors
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Revenue share by device at carolsdaughter.com

In July large majority of sales on carolsdaughter.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on carolsdaughter.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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carolsdaughter.com channels

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carolsdaughter.com Google Ads spend

Evaluate carolsdaughter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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carolsdaughter.com devices

Review carolsdaughter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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carolsdaughter.com top markets

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carolsdaughter.com country & global rank

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