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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

parfumswinkel.nl

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595.1K

Revenue

314K

Sessions

2.0-2.5%

Conversion rate

$75-100

Average order value

Online only revenue for parfumswinkel.nl, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: NETHERLANDS
Website category: BEAUTY AND COSMETICS

Parfumswinkel.nl is an online retailer offering a wide range of perfumes. The website provides a diverse selection of both popular and niche fragrance brands for customers to explore. Additionally, they offer a variety of related products such as scented body lotions and aftershaves, catering to different personal preferences and styles.

parfumswinkel.nl’s revenueOVER TIME
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Over the past three months, parfumswinkel.nl revenue has experienced growth of 8.1%, compared to the preceding three months.

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parfumswinkel.nl revenue growth for last six months

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OVERVIEW

In September 2024, parfumswinkel.nl in the BEAUTY AND COSMETICS industry generated a revenue of $595,134, with a conversion rate of 2.00-2.50% and an AOV of $75-100. The store had 314,034 sessions, falling below the industry median of 22,216. Despite performing well in revenue compared to the median of $53,315, there is room for improvement in conversion rate and session numbers. Ultacom leads in revenue with $114,902,798, while sephoracom boasts the highest number of sessions at 41,256,765. Further optimization of these metrics can help parfumswinkel.nl reach its full potential in the competitive online beauty market.

parfumswinkel.nl competitors

In comparison to its competitors, parfumswinkel.nl falls behind in terms of revenue, transactions, and sessions. caretobeauty.com outperforms parfumswinkel.nl significantly with a revenue of €1,770,945 compared to parfumswinkel.nl's revenue of €595,134. caretobeauty.com also boasts 30,952 transactions and 1,122,833 sessions, while parfumswinkel.nl only has 7,322 transactions and 314,034 sessions. dior.com is the top performer with a staggering revenue of €34,181,252, 202,915 transactions, and 12,965,128 sessions. However, parfumswinkel.nl does have a higher average order value (AOV) ranging from €75-100, compared to caretobeauty.com's AOV of €50-75 and dior.com's AOV of €150-175. parfumswinkel.nl also maintains a respectable conversion rate of 2.00-2.50%, falling between caretobeauty.com's 2.50-3.00% and dior.com's 1.50-2.00%.

#1 dior.com

34.2M

Revenue

13M

Sessions

1.5-2.0%

Conv. rate

$150-175

AOV

#2 caretobeauty.com

1.8M

Revenue

1.1M

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

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TOP MARKET PERFORMERSby revenue

parfumswinkel.nl vs top market performers

parfumswinkel.nl

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parfumswinkel.nl categoriesby revenue

Perfume & Cologne

Top retailers:macys.com amazon.com nordstrom.com

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parfumswinkel.nl channels

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parfumswinkel.nl Google Ads spend

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parfumswinkel.nl devices

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parfumswinkel.nl top markets

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