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Jan 2026
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Home/Insights/Retailers/petalandpup.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.2M
Revenue
Jan 26
986.7K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Petal & Pup - the ultimate online fashion destination for affordable, on trend, young women's fashion. Shop dresses, jumpsuits and more. Now with Afterpay and Klarna. Sizes 0 - 12. #petalandpup

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petalandpup.com Annual Revenue and Growth

petalandpup.com's annual sales on its online store amounted to $57.5M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$57.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
petalandpup.com revenue by year

petalandpup.com's monthly revenueOVER TIME
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Over the past three months, petalandpup.com revenue has experienced decline of 52%, compared to the preceding three months.

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petalandpup.com revenue decline for last six months
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OVERVIEW
In January 2026, petalandpup.com generated $2,184,238 in online sales, significantly exceeding the FASHION AND APPAREL median of $91,806. With a conversion rate of 1.50-2.00%, it falls short of the high industry standard of 3.1%, while its average order value (AOV) of $125-150 is well within the typical range, yet below the high of $390. The site attracted 986,711 sessions, vastly surpassing the median of 38,909, yet dwarfed by shein.com's massive 279,580,739 sessions, highlighting both the store's solid performance and the competitive landscape in the industry.
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petalandpup.com competitors

In January 2026, Petal and Pup's revenue was $2,184,238 with 15,153 transactions and 986,711 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Compared to its competitors, Petal and Pup falls behind in revenue when looking at meshki.us with $18,508,402, hellomolly.com with $7,663,059, and balticborn.com with $3,346,329. However, it outperforms showpo.com with $3,633,271 and astrthelabel.com with $1,346,566 in revenue. In terms of conversion rate, Petal and Pup sits in the middle of the pack, trailing behind meshki.us with 5.00-5.50% and astrthelabel.com with 2.00-2.50%, but surpassing showpo.com with 1.00-1.50% and balticborn.com with 1.50-2.00%. Overall, Petal and Pup's performance in revenue and conversion rate places it among the mid-tier competitors in the online fashion industry.

showpo.com screenshot
#1 showpo.com
3.6M
Revenue
1.7M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
hellomolly.com screenshot
#2 hellomolly.com
7.7M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
meshki.us screenshot
#3 meshki.us
18.5M
Revenue
1.8M
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
astrthelabel.com screenshot
#4 astrthelabel.com
1.3M
Revenue
370.3K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
balticborn.com screenshot
#5 balticborn.com
3.3M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
petalandpup.com vs top market performers
petalandpup.com
top retailers
conversion rate vs average order value for petalandpup.com and its competitors
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Revenue share by device at petalandpup.com

In January large majority of sales on petalandpup.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on petalandpup.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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petalandpup.com channels

Identify top traffic channels that drive growth for petalandpup.comand discover how performance of traffic channels has changed over time.

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petalandpup.com Google Ads spend

Evaluate petalandpup.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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petalandpup.com devices

Review petalandpup.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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petalandpup.com top markets

Explore petalandpup.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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petalandpup.com country & global rank

Assess the ranking of petalandpup.com among other retailers within its primary country and worldwide.

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