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Sep 2026
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Home/Insights/Retailers/shadyrays.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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2.4M
Revenue
Sep 26
708.7K
Sessions
Sep 26
2.5-3.0%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
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Shadyrays.com is an e-commerce website that specializes in sunglasses for various outdoor activities. Their product range includes polarized sunglasses constructed using durable materials like shatterproof lenses and reinforced frames. Additionally, the website offers a wide selection of designs and lens options, catering to different style preferences.

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shadyrays.com Annual Revenue and Growth

shadyrays.com's annual sales on its online store amounted to $33.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$33.2M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
shadyrays.com revenue by year

shadyrays.com's monthly revenueOVER TIME
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Over the past three months, shadyrays.com revenue has experienced decline of 19%, compared to the preceding three months.

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shadyrays.com revenue decline for last six months
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OVERVIEW
In September 2026, shadyrays.com attracted 709,000 sessions, significantly exceeding a typical sports store's 25,800 sessions. The site generated $2.4 million in online sales, far surpassing the average of $63,600 for a typical sports store. Its conversion rate ranged from 2.50-3.00%, comfortably within the typical sports store range of 0.59% to 3.07%. With an average order value of $100-125, shadyrays.com remains within the typical sports store AOV range of $79 to $562, showcasing strong performance metrics in its category.
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shadyrays.com competitors

shadyrays.com significantly outperforms detoursunglasses.com in every category. In September 2026, shadyrays.com achieved a revenue of $2.4 million with 20,300 transactions and 709,000 sessions, demonstrating a conversion rate of 2.50-3.00%. In stark contrast, detoursunglasses.com reported a revenue of $35,100, just 349 transactions, and 36,000 sessions, with a conversion rate of 0.50-1.00%. Additionally, shadyrays.com leads with a robust average order value (AOV) of $100-125, similar to its competitors like sunski.com, which has an AOV within the same range but trails behind with a revenue of $794,000. While shadyrays.com stands at the forefront, competitors such as randolphusa.com and fostergrant.com show lower revenue figures and conversion rates, underscoring shadyrays.com’s dominance in the eyewear market.

detoursunglasses.com screenshot
#1 detoursunglasses.com
35.1K
Revenue
36K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
sunski.com screenshot
#2 sunski.com
793.8K
Revenue
174.8K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
toroeeyewear.com screenshot
#3 toroeeyewear.com
17.8K
Revenue
5.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
randolphusa.com screenshot
#4 randolphusa.com
407K
Revenue
176.6K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
fostergrant.com screenshot
#5 fostergrant.com
276.2K
Revenue
132.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
shadyrays.com vs top market performers
shadyrays.com
top retailers
conversion rate vs average order value for shadyrays.com and its competitors
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Revenue share by device at shadyrays.com

In September large majority of sales on shadyrays.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on shadyrays.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries shadyrays.com operates in

shadyrays.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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shadyrays.com channels

Identify top traffic channels that drive growth for shadyrays.comand discover how performance of traffic channels has changed over time.

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shadyrays.com Google Ads spend

Evaluate shadyrays.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shadyrays.com devices

Review shadyrays.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shadyrays.com top markets

Explore shadyrays.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shadyrays.com country & global rank

Assess the ranking of shadyrays.com among other retailers within its primary country and worldwide.

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