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Jul 2026
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Home/Insights/Retailers/shadyrays.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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5M
Revenue
Jul 26
1.3M
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Shadyrays.com is an e-commerce website that specializes in sunglasses for various outdoor activities. Their product range includes polarized sunglasses constructed using durable materials like shatterproof lenses and reinforced frames. Additionally, the website offers a wide selection of designs and lens options, catering to different style preferences.

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shadyrays.com Annual Revenue and Growth

shadyrays.com's annual sales on its online store amounted to $33.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$33.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
shadyrays.com revenue by year

shadyrays.com's monthly revenueOVER TIME
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Over the past three months, shadyrays.com revenue has experienced growth of 101%, compared to the preceding three months.

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shadyrays.com revenue growth for last six months
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OVERVIEW
shadyrays.com recorded 1.3 million sessions in July 2026, significantly higher than a typical sports store's 28,500 sessions. The online sales revenue for shadyrays.com reached $5 million, contrasting sharply with the $77,200 generated by a typical sports store. The conversion rate stood at 2.50-3.00%, well within the typical range of 0.64% to 3.02% for the category. Additionally, the average order value (AOV) of $125-150 aligns with a typical sports store's range of $82 to $571, showcasing its robust performance metrics in the competitive sports category.
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shadyrays.com competitors

The most significant gap between shadyrays.com and its competitors is in revenue, where shadyrays.com leads randolphusa.com by an impressive $4.2 million. As of July 2026, shadyrays.com generated $5 million from 37,600 transactions, achieving a conversion rate of 2.50-3.00% across 1.3 million sessions. In contrast, randolphusa.com recorded only $757,000 in revenue with a lower transaction count of 2,643. While shadyrays.com excels in total revenue and transactions, sunski.com, with its higher conversion rate of 4.50-5.00%, stands out for efficiency despite its $700,000 revenue. Other competitors like detoursunglasses.com and toroeeyewear.com lag significantly, with revenue figures of $44,700 and $24,200, respectively, underscoring shadyrays.com’s market dominance.

detoursunglasses.com screenshot
#1 detoursunglasses.com
44.7K
Revenue
42.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
sunski.com screenshot
#2 sunski.com
700K
Revenue
122.5K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
toroeeyewear.com screenshot
#3 toroeeyewear.com
24.2K
Revenue
8.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
randolphusa.com screenshot
#4 randolphusa.com
756.8K
Revenue
219.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
fostergrant.com screenshot
#5 fostergrant.com
341.7K
Revenue
175.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
shadyrays.com vs top market performers
shadyrays.com
top retailers
conversion rate vs average order value for shadyrays.com and its competitors
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Revenue share by device at shadyrays.com

In July large majority of sales on shadyrays.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on shadyrays.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries shadyrays.com operates in

shadyrays.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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shadyrays.com channels

Identify top traffic channels that drive growth for shadyrays.comand discover how performance of traffic channels has changed over time.

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shadyrays.com Google Ads spend

Evaluate shadyrays.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shadyrays.com devices

Review shadyrays.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shadyrays.com top markets

Explore shadyrays.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shadyrays.com country & global rank

Assess the ranking of shadyrays.com among other retailers within its primary country and worldwide.

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