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Jan 2026
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Home/Insights/Retailers/shadyrays.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.5M
Revenue
Jan 26
358.7K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Shadyrays.com is an e-commerce website that specializes in sunglasses for various outdoor activities. Their product range includes polarized sunglasses constructed using durable materials like shatterproof lenses and reinforced frames. Additionally, the website offers a wide selection of designs and lens options, catering to different style preferences.

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shadyrays.com Annual Revenue and Growth

shadyrays.com's annual sales on its online store amounted to $33.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$33.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
shadyrays.com revenue by year

shadyrays.com's monthly revenueOVER TIME
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Over the past three months, shadyrays.com revenue has experienced decline of 16%, compared to the preceding three months.

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shadyrays.com revenue decline for last six months
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OVERVIEW
In January 2026, shadyrays.com, operating in the sports industry, achieved online sales revenue of $1,455,509, significantly surpassing the median of $84,141; with a conversion rate of 3.00-3.50%, it met the industry standard, while its average order value (AOV) ranged from $125 to $150, positioned well within the spectrum; shadyrays.com garnered 358,728 sessions, notably higher than the median of 31,579 but far below the leading competitor, dickssportinggoods.com, which recorded 40,123,045 sessions.
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shadyrays.com competitors

In January 2026, shadyrays.com outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. shadyrays.com generated $1,455,509 in revenue from 11,552 transactions and 358,728 sessions with a conversion rate of 3.00-3.50%. In comparison, detoursunglasses.com earned $41,898 from 495 transactions and 28,509 sessions with a conversion rate of 1.50-2.00%. toroeeyewear.com made $35,517 from 264 transactions and 11,163 sessions with a conversion rate of 2.00-2.50%. randolphusa.com achieved $488,066 in revenue from 1,783 transactions and 136,805 sessions with a conversion rate of 1.00-1.50%. fostergrant.com earned $295,588 from 4,715 transactions and 140,518 sessions with a conversion rate of 3.00-3.50%. Overall, shadyrays.com demonstrated superior performance across all key metrics compared to its competitors in the eyewear industry.

detoursunglasses.com screenshot
#1 detoursunglasses.com
41.9K
Revenue
28.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
toroeeyewear.com screenshot
#2 toroeeyewear.com
35.5K
Revenue
11.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
randolphusa.com screenshot
#3 randolphusa.com
488.1K
Revenue
136.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
fostergrant.com screenshot
#4 fostergrant.com
295.6K
Revenue
140.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
williampainter.com screenshot
#5 williampainter.com
22.1K
Revenue
12.2K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
shadyrays.com vs top market performers
shadyrays.com
top retailers
conversion rate vs average order value for shadyrays.com and its competitors
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Revenue share by device at shadyrays.com

In January large majority of sales on shadyrays.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on shadyrays.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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shadyrays.com channels

Identify top traffic channels that drive growth for shadyrays.comand discover how performance of traffic channels has changed over time.

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shadyrays.com Google Ads spend

Evaluate shadyrays.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shadyrays.com devices

Review shadyrays.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shadyrays.com top markets

Explore shadyrays.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shadyrays.com country & global rank

Assess the ranking of shadyrays.com among other retailers within its primary country and worldwide.

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