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Jan 2026
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Home/Insights/Retailers/peepers.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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515.8K
Revenue
Jan 26
222K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Peepers.com is an online platform offering a variety of eyewear options for men and women. Their product range includes reading glasses, sunglasses, and blue-light glasses. Additionally, they provide a wide selection of frame styles, lens types, and magnification strengths, catering to different visual needs and preferences.

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peepers.com Annual Revenue and Growth

peepers.com's annual sales on its online store amounted to $4.7M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
peepers.com revenue by year

peepers.com's monthly revenueOVER TIME
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Over the past three months, peepers.com revenue has experienced growth of 37%, compared to the preceding three months.

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peepers.com revenue growth for last six months
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OVERVIEW
In January 2026, peepers.com generated online sales revenue of $515,848, significantly surpassing the FASHION AND APPAREL median of $91,806, with a solid conversion rate of 3.00-3.50%, slightly above the high industry standard of 3.1%. Their average order value (AOV) ranged from $50-75, while the lifestyle median AOV is $76. peepers.com recorded 221,989 sessions, well above the median of 38,909 but trailing behind shein.com’s impressive 279,580,739 sessions. Overall, peepers.com showcases strong performance metrics in a competitive landscape.
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peepers.com competitors

In January 2026, peepers.com generated $515,848 in revenue from 7,609 transactions and 221,989 sessions, with a conversion rate of 3.00-3.50%. Compared to its competitors, readers.com had the highest revenue of $558,316 from 10,233 transactions and 184,295 sessions, with a conversion rate of 5.50-6.00%. fostergrant.com followed with $295,588 revenue from 4,715 transactions and 140,518 sessions, maintaining the same conversion rate as peepers.com. On the other hand, icueyewear.com only had $22,588 in revenue from 233 transactions and 10,693 sessions, with a lower conversion rate of 2.00-2.50%. eyebobs.com and lookoptic.com had higher revenues of $92,865 and $619,270, respectively, with varying conversion rates and average order values. Overall, peepers.com's performance falls in line with its competitors in terms of conversion rate, but there is room for improvement in revenue and transactions to catch up with readers.com and lookoptic.com.

readers.com screenshot
#1 readers.com
558.3K
Revenue
184.3K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
fostergrant.com screenshot
#2 fostergrant.com
295.6K
Revenue
140.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
icueyewear.com screenshot
#3 icueyewear.com
22.6K
Revenue
10.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
eyebobs.com screenshot
#4 eyebobs.com
92.9K
Revenue
108.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
lookoptic.com screenshot
#5 lookoptic.com
619.3K
Revenue
301.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
peepers.com vs top market performers
peepers.com
top retailers
conversion rate vs average order value for peepers.com and its competitors
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Revenue share by device at peepers.com

In January large majority of sales on peepers.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on peepers.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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peepers.com channels

Identify top traffic channels that drive growth for peepers.comand discover how performance of traffic channels has changed over time.

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peepers.com Google Ads spend

Evaluate peepers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peepers.com devices

Review peepers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peepers.com top markets

Explore peepers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peepers.com country & global rank

Assess the ranking of peepers.com among other retailers within its primary country and worldwide.

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