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Jul 2026
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Home/Insights/Retailers/peepers.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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579.1K
Revenue
Jul 26
232.9K
Sessions
Jul 26
3.0-3.5%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Peepers.com is an online platform offering a variety of eyewear options for men and women. Their product range includes reading glasses, sunglasses, and blue-light glasses. Additionally, they provide a wide selection of frame styles, lens types, and magnification strengths, catering to different visual needs and preferences.

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peepers.com Annual Revenue and Growth

peepers.com's annual sales on its online store amounted to $4.7M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.7M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
peepers.com revenue by year

peepers.com's monthly revenueOVER TIME
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Over the past three months, peepers.com revenue has experienced growth of 17%, compared to the preceding three months.

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peepers.com revenue growth for last six months
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OVERVIEW
peepers.com achieved a conversion rate of 3.00-3.50% in July 2026, while its average order value (AOV) ranged between $50-75. The site's revenue for online sales reached $579,000, significantly above the average store in the fashion and apparel category, which generates around $71,300 monthly. With 233,000 sessions, peepers.com also surpasses the average store in the fashion and apparel category, which sees about 28,400 sessions a month. However, it remains below the leading traffic figures of shein.com, which sees 301.1 million sessions, highlighting the competitive landscape of the fashion and apparel category.
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peepers.com competitors

The most significant gap between peepers.com and its closest competitor, lookoptic.com, is a staggering $110,000 in revenue as of July 2026. peepers.com excels in key metrics, generating $579,000 from 7,842 transactions over 233,000 sessions, leading the pack with a conversion rate of 3.00-3.50%. In contrast, lookoptic.com, while respectable, trails with $469,000 in revenue and 3,406 transactions. Similarly, peepers.com outshines readers.com by 1,556 transactions, securing $347,000 in revenue from 6,286 transactions across 154,000 sessions and boasting a conversion rate of 4.00-4.50%. Meanwhile, peepers.com also outperforms fostergrant.com by 58,000 sessions, which has a revenue of $342,000 from 5,357 transactions. This data underscores peepers.com’s dominant position in the eyewear market.

readers.com screenshot
#1 readers.com
347.2K
Revenue
154.1K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
fostergrant.com screenshot
#2 fostergrant.com
341.7K
Revenue
175.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
icueyewear.com screenshot
#3 icueyewear.com
26K
Revenue
10.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
eyebobs.com screenshot
#4 eyebobs.com
57.9K
Revenue
79.1K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
lookoptic.com screenshot
#5 lookoptic.com
469.5K
Revenue
159.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
peepers.com vs top market performers
peepers.com
top retailers
conversion rate vs average order value for peepers.com and its competitors
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Revenue share by device at peepers.com

In July large majority of sales on peepers.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on peepers.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries peepers.com operates in

peepers.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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peepers.com channels

Identify top traffic channels that drive growth for peepers.comand discover how performance of traffic channels has changed over time.

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peepers.com Google Ads spend

Evaluate peepers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peepers.com devices

Review peepers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peepers.com top markets

Explore peepers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peepers.com country & global rank

Assess the ranking of peepers.com among other retailers within its primary country and worldwide.

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