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Apr 2026
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Home/Insights/Retailers/peepers.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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410.3K
Revenue
Apr 26
216.4K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Peepers.com is an online platform offering a variety of eyewear options for men and women. Their product range includes reading glasses, sunglasses, and blue-light glasses. Additionally, they provide a wide selection of frame styles, lens types, and magnification strengths, catering to different visual needs and preferences.

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peepers.com Annual Revenue and Growth

peepers.com's annual sales on its online store amounted to $4.7M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
peepers.com revenue by year

peepers.com's monthly revenueOVER TIME
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Over the past three months, peepers.com revenue has experienced decline of 17%, compared to the preceding three months.

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peepers.com revenue decline for last six months
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OVERVIEW
In April 2026, peepers.com achieved online sales revenue of $410,327, significantly surpassing the FASHION AND APPAREL median of $78,791, with a conversion rate of 2.50-3.00%, slightly below the high of 3.05%. The Average Order Value (AOV) ranged from $50-75, under the high benchmark of $389. The site recorded 216,426 sessions, far exceeding the median of 35,276 but trailing the leading competitor, shein.com, which dominated with 281,585,790 sessions and revenue of $860,961,522, positioning peepers.com as a strong contender in the competitive FASHION AND APPAREL market.
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peepers.com competitors

As of April 2026, peepers.com outperforms several competitors in key metrics. It generated $410,327 in revenue with 6,267 transactions from 216,426 sessions, achieving a conversion rate of 2.50-3.00%. In contrast, readers.com reported revenue of $287,185 with a lower conversion rate of 2.00-2.50%. fostergrant.com lagged further with only $147,206 in revenue and a conversion rate of 1.50-2.00%. While icueyewear.com boasts a higher average order value (AOV) of $100-125, its revenue was just $20,433. eyebobs.com and lookoptic.com had revenues of $99,896 and $328,205 respectively, but both had lower transaction volumes than peepers.com, along with conversion rates below 2%. Overall, peepers.com not only leads in revenue but also demonstrates stronger efficiency in converting visitors to customers compared to its competitors.

readers.com screenshot
#1 readers.com
287.2K
Revenue
231.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
fostergrant.com screenshot
#2 fostergrant.com
147.2K
Revenue
158.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
icueyewear.com screenshot
#3 icueyewear.com
20.4K
Revenue
8.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
eyebobs.com screenshot
#4 eyebobs.com
99.9K
Revenue
141.3K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
lookoptic.com screenshot
#5 lookoptic.com
328.2K
Revenue
226.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
peepers.com vs top market performers
peepers.com
top retailers
conversion rate vs average order value for peepers.com and its competitors
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Revenue share by device at peepers.com

In April large majority of sales on peepers.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on peepers.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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peepers.com channels

Identify top traffic channels that drive growth for peepers.comand discover how performance of traffic channels has changed over time.

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peepers.com Google Ads spend

Evaluate peepers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peepers.com devices

Review peepers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peepers.com top markets

Explore peepers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peepers.com country & global rank

Assess the ranking of peepers.com among other retailers within its primary country and worldwide.

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