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Dec 2025
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Home/Insights/Retailers/peepers.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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464.9K
Revenue
Dec 25
240.4K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Peepers.com is an online platform offering a variety of eyewear options for men and women. Their product range includes reading glasses, sunglasses, and blue-light glasses. Additionally, they provide a wide selection of frame styles, lens types, and magnification strengths, catering to different visual needs and preferences.

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peepers.com Annual Revenue and Growth

peepers.com's annual sales on its online store amounted to $4.9M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
peepers.com revenue by year

peepers.com's monthly revenueOVER TIME
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Over the past three months, peepers.com revenue has experienced growth of 24%, compared to the preceding three months.

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peepers.com revenue growth for last six months
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Top products on peepers.comby revenue

#1 Take a Bow (Progressive)
$199.5
Price
$68.4K
Revenue
#2 Dante (Blue Light)
$163.8
Price
$51.3K
Revenue
#3 Kent (Blue Light)
$76.1
Price
$47.1K
Revenue
#4 Dawson (Blue Light)
$106.3
Price
Revenue
#5 Birdie (Blue Light)
$105.9
Price
Revenue
#6 Faye (Blue Light)
$98.8
Price
Revenue
#7 Clark (Blue Light)
$47.7
Price
Revenue
#8 Bengal (Blue Light)
$153.2
Price
Revenue
#9 Next Level (Progressives)
$341.9
Price
Revenue
#10 Sycamore (Blue Light)
$134.1
Price
Revenue
#1 Take a Bow (Progressive)
$199.5
Price
$68.4K
Revenue
#2 Dante (Blue Light)
$163.8
Price
$51.3K
Revenue
#3 Kent (Blue Light)
$76.1
Price
$47.1K
Revenue
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OVERVIEW
In December 2025, peepers.com, operating in the FASHION AND APPAREL industry, achieved online sales revenue of $464,901, significantly surpassing the median of $92,600. With a conversion rate of 2.50-3.00%, peepers.com is performing well, although just below the high industry benchmark of 3.17%. Their average order value (AOV) ranged from $50 to $75, which is on the lower side compared to the high of $389. The site recorded 240,404 sessions, well above the median of 39,789, indicating strong customer engagement but still far from the highest sessions noted at 304,519,814 from shein.com.
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peepers.com competitors

In December 2025, peepers.com generated a revenue of $464,901 from 6,965 transactions and 240,404 sessions, with a conversion rate of 2.50-3.00%. Compared to its competitors, readers.com had a slightly higher revenue of $482,456 with 8,854 transactions and 162,438 sessions, boasting a higher conversion rate of 5.00-5.50%. fostergrant.com had a revenue of $288,481 from 4,673 transactions and 135,397 sessions, with a conversion rate of 3.00-3.50%. icueyewear.com and eyebobs.com had significantly lower revenues, with icueyewear.com generating $20,828 from 219 transactions and 10,814 sessions, while eyebobs.com earned $89,393 from 629 transactions and 87,414 sessions. On the other hand, lookoptic.com outperformed peepers.com with a revenue of $634,596 from 5,130 transactions and 306,565 sessions, and a conversion rate of 1.50-2.00%.

readers.com screenshot
#1 readers.com
482.5K
Revenue
162.4K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
fostergrant.com screenshot
#2 fostergrant.com
288.5K
Revenue
135.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
icueyewear.com screenshot
#3 icueyewear.com
20.8K
Revenue
10.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
eyebobs.com screenshot
#4 eyebobs.com
89.4K
Revenue
87.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
lookoptic.com screenshot
#5 lookoptic.com
634.6K
Revenue
306.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
peepers.com vs top market performers
peepers.com
top retailers
conversion rate vs average order value for peepers.com and its competitors
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Revenue share by device at peepers.com

In December large majority of sales on peepers.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on peepers.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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peepers.com channels

Identify top traffic channels that drive growth for peepers.comand discover how performance of traffic channels has changed over time.

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peepers.com Google Ads spend

Evaluate peepers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peepers.com devices

Review peepers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peepers.com top markets

Explore peepers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peepers.com country & global rank

Assess the ranking of peepers.com among other retailers within its primary country and worldwide.

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