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Aug 2025
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Home/Insights/Retailers/shoot-straight.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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217.7K
Revenue
Aug 25
56K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$500-600
AOV
Aug 25
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Shoot-straight.com is a website that offers a wide variety of firearms and shooting accessories for sale. Their inventory includes pistols, rifles, shotguns, and other related products. The website provides a convenient platform for enthusiasts to browse and purchase firearms, ammunition, optics, holsters, and other shooting supplies.

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shoot-straight.com Annual Revenue and Growth

shoot-straight.com's annual sales on its online store amounted to $5.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
shoot-straight.com revenue by year

shoot-straight.com's monthly revenueOVER TIME
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Over the past three months, shoot-straight.com revenue has experienced decline of 35%, compared to the preceding three months.

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shoot-straight.com revenue decline for last six months
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OVERVIEW
In August 2025, shoot-straight.com in the SPORTS industry had a revenue of $217,668, conversion rate of 0.50-1.00%, AOV of $525-550, and 55,960 sessions. The median revenue for the industry is $103,840, highest revenue is $267,962,289 from gunbroker.com, highest conversion rate is 2.44%, lowest conversion rate is 0.48%, highest AOV is $636, lowest AOV is $104, median sessions are 37,927, and the highest number of sessions is 12,467,945 from gunbroker.com.
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shoot-straight.com competitors

In August 2025, shoot-straight.com generated $217,668 in revenue from 397 transactions and 55,960 sessions with an average order value (AOV) between $525-550 and a conversion rate of 0.50-1.00. In comparison, smith-wesson.com led the pack with $4,674,024 in revenue from 8,814 transactions and 2,027,685 sessions, sharing the same AOV range as shoot-straight.com but with a lower conversion rate of 0.00-0.50. rkguns.com followed with $2,897,259 in revenue from 10,411 transactions and 1,038,571 sessions, offering a lower AOV range of $275-300 but a similar conversion rate of 0.50-1.00. gunbuyer.com recorded $337,493 in revenue from 1,046 transactions and 93,607 sessions with an AOV of $300-325 and a higher conversion rate of 1.00-1.50. sccy.com and harrysholsters.com trailed behind in revenue and sessions but showed varied AOV and conversion rate ranges.

smith-wesson.com screenshot
#1 smith-wesson.com
4.7M
Revenue
2M
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
rkguns.com screenshot
#2 rkguns.com
2.9M
Revenue
1M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
gunbuyer.com screenshot
#3 gunbuyer.com
337.5K
Revenue
93.6K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
sccy.com screenshot
#4 sccy.com
21.4K
Revenue
9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
harrysholsters.com screenshot
#5 harrysholsters.com
10.7K
Revenue
53.6K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
shoot-straight.com vs top market performers
shoot-straight.com
top retailers
conversion rate vs average order value for shoot-straight.com and its competitors
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Revenue share by device at shoot-straight.com

In August large majority of sales on shoot-straight.com, 94% was finalized on desktop devices, with 5.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on shoot-straight.com, 94% was finalized on desktop devices, with 5.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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shoot-straight.com channels

Identify top traffic channels that drive growth for shoot-straight.comand discover how performance of traffic channels has changed over time.

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shoot-straight.com Google Ads spend

Evaluate shoot-straight.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shoot-straight.com devices

Review shoot-straight.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shoot-straight.com top markets

Explore shoot-straight.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shoot-straight.com country & global rank

Assess the ranking of shoot-straight.com among other retailers within its primary country and worldwide.

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