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Jul 2025
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Home/Insights/Retailers/shoot-straight.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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228.3K
Revenue
54.8K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
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Shoot-straight.com is a website that offers a wide variety of firearms and shooting accessories for sale. Their inventory includes pistols, rifles, shotguns, and other related products. The website provides a convenient platform for enthusiasts to browse and purchase firearms, ammunition, optics, holsters, and other shooting supplies.

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shoot-straight.com's revenueOVER TIME
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Over the past three months, shoot-straight.com revenue has experienced decline of 26%, compared to the preceding three months.

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shoot-straight.com revenue decline for last six months
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OVERVIEW
In July 2025, shoot-straight.com, an online SPORTS store, had revenue of $228,295 (median: $101,851), conversion rate of 0.50-1.00% (high: 2.42%, low: 0.48%), AOV of $550-575 (high: $642, low: $112), and 54,814 sessions (median: 39,019). The top store in the category was gunbroker.com with revenue of $277,013,395 and sessions of 12,741,838.
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shoot-straight.com competitors

In July 2025, shoot-straight.com generated a revenue of $228,295 from 409 transactions and 54,814 sessions with an Average Order Value (AOV) ranging from $550 to $575 and a conversion rate of 0.50% to 1.00%. Comparing this to its competitors, smith-wesson.com led the pack with a revenue of $5,672,845 from 10,561 transactions and 2,392,452 sessions, with an AOV of $525 to $550 and a conversion rate of 0.00% to 0.50%. rkguns.com followed with $2,842,280 revenue from 10,004 transactions and 976,586 sessions, gunbuyer.com with $436,683 revenue from 1,415 transactions and 119,050 sessions, sccy.com with $28,489 revenue from 187 transactions and 10,457 sessions, and harrysholsters.com with $11,657 revenue from 80 transactions and 51,951 sessions. Each competitor had varying AOV and conversion rates, showcasing the diverse landscape of the firearms and accessories market.

smith-wesson.com screenshot
#1 smith-wesson.com
5.7M
Revenue
2.4M
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
rkguns.com screenshot
#2 rkguns.com
2.8M
Revenue
976.6K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
gunbuyer.com screenshot
#3 gunbuyer.com
436.7K
Revenue
119.1K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
sccy.com screenshot
#4 sccy.com
28.5K
Revenue
10.5K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
harrysholsters.com screenshot
#5 harrysholsters.com
11.7K
Revenue
52K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
shoot-straight.com vs top market performers
shoot-straight.com
top retailers
conversion rate vs average order value for shoot-straight.com and its competitors
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Revenue share by device at shoot-straight.com

In July large majority of sales on shoot-straight.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on shoot-straight.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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shoot-straight.com channels

Identify top traffic channels that drive growth for shoot-straight.comand discover how performance of traffic channels has changed over time.

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shoot-straight.com Google Ads spend

Evaluate shoot-straight.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shoot-straight.com devices

Review shoot-straight.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shoot-straight.com top markets

Explore shoot-straight.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shoot-straight.com country & global rank

Assess the ranking of shoot-straight.com among other retailers within its primary country and worldwide.

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