smith-wesson.com
Smith & Wessons website, smith-wesson.com, focuses on providing information about their range of firearms and accessories. The site allows visitors to explore their extensive selection of handguns, rifles, and other related products. It also offers resources such as educational materials, news updates, and support services to cater to gun enthusiasts and customers.
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smith-wesson.com Annual Revenue and Growth
smith-wesson.com's annual sales on its online store amounted to $65.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
smith-wesson.com's monthly revenueOVER TIME
Over the past three months, smith-wesson.com revenue has experienced growth of 23%, compared to the preceding three months.
smith-wesson.com competitors
In September 2026, smith-wesson.com trails significantly in revenue, generating $5.5 million compared to competitors. grabagun.com is well ahead with $14.5 million, while sportsmansoutdoorsuperstore.com follows with $6.3 million. In transactions, smith-wesson.com reports 9,485, surpassing rkguns.com at 9,420 but falling short of sportsmansoutdoorsuperstore.com's 10,200. In sessions, smith-wesson.com ranks second with 2.1 million, trailing behind grabagun.com’s 3 million sessions. The average order value (AOV) for smith-wesson.com ranges from $575 to $600, competing closely with sportsmansoutdoorsuperstore.com's $600 to $625. Lastly, smith-wesson.com’s conversion rate sits at a low 0.00-0.50%, while competitors like grabagun.com lead significantly with a conversion rate of 1.50-2.00%.
Revenue share by device at smith-wesson.com
In September large majority of sales on smith-wesson.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
Industries smith-wesson.com operates in
smith-wesson.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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smith-wesson.com channels
Identify top traffic channels that drive growth for smith-wesson.comand discover how performance of traffic channels has changed over time.
smith-wesson.com Google Ads spend
Evaluate smith-wesson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
smith-wesson.com devices
Review smith-wesson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
