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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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2.8M
Revenue
976.6K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
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RKGuns.com is an online platform offering various firearms and related accessories. The website features a wide range of pistols, rifles, shotguns, and ammunition from reputable brands. Additionally, customers can find gun optics, parts, holsters, and gear for personal use or firearms enthusiasts. Secure transactions and convenient shipping options are provided.

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rkguns.com's revenueOVER TIME
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Over the past three months, rkguns.com revenue has experienced growth of 5.2%, compared to the preceding three months.

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rkguns.com revenue growth for last six months
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OVERVIEW
In July 2025, rkguns.com, an online SPORTS store, had a revenue of $2,842,280, a conversion rate of 1.00-1.50%, an AOV of $275-300, and 976,586 sessions. Compared to the median revenue of $101,851, rkguns.com performed well. However, the industry giant gunbroker.com had a revenue of $277,013,395 and the highest sessions. Despite rkguns.com's lower performance metrics compared to the industry leaders, its AOV and conversion rate were in line with the average SPORTS store.
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rkguns.com competitors

In July 2025, rkguns.com stood out in terms of revenue compared to its competitors. While rkguns.com generated $2,842,280 in revenue with 10,004 transactions and 976,586 sessions, it fell behind grabagun.com, which had the highest revenue at $13,633,971 with 43,062 transactions and 2,964,902 sessions. In terms of average order value (AOV), rkguns.com had a range of $275-$300, while henryusa.com had the highest AOV at $975-$1000. Conversion rates were similar among the competitors, with rkguns.com falling within the range of 1.00-1.50, which was also seen in grabagun.com. Despite not leading in revenue, rkguns.com was competitive in the market with its performance metrics aligning with the top players in the industry.

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1.1M
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0.5-1.0%
Conv. rate
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AOV
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#2 budsgunshop.com
8M
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#3 vanceoutdoors.com
2.1M
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285.7K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
henryusa.com screenshot
#4 henryusa.com
2.3M
Revenue
397.3K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
grabagun.com screenshot
#5 grabagun.com
13.6M
Revenue
3M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
rkguns.com vs top market performers
rkguns.com
top retailers
conversion rate vs average order value for rkguns.com and its competitors
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Revenue share by device at rkguns.com

In July large majority of sales on rkguns.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In July large majority of sales on rkguns.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
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rkguns.com channels

Identify top traffic channels that drive growth for rkguns.comand discover how performance of traffic channels has changed over time.

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rkguns.com Google Ads spend

Evaluate rkguns.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rkguns.com devices

Review rkguns.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rkguns.com top markets

Explore rkguns.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rkguns.com country & global rank

Assess the ranking of rkguns.com among other retailers within its primary country and worldwide.

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