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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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2.6M
Revenue
Apr 26
1M
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$275-300
AOV
Apr 26
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RKGuns.com is an online platform offering various firearms and related accessories. The website features a wide range of pistols, rifles, shotguns, and ammunition from reputable brands. Additionally, customers can find gun optics, parts, holsters, and gear for personal use or firearms enthusiasts. Secure transactions and convenient shipping options are provided.

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rkguns.com Annual Revenue and Growth

rkguns.com's annual sales on its online store amounted to $36.5M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$36.5M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
rkguns.com revenue by year

rkguns.com's monthly revenueOVER TIME
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Over the past three months, rkguns.com revenue has experienced decline of 20%, compared to the preceding three months.

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rkguns.com revenue decline for last six months
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OVERVIEW
In April 2026, rkguns.com generated $2,573,246 in online sales, significantly outperforming the SPORTS median of $101,130, though it trails the largest competitor, gunbroker.com, which earned $318,622,412. The site's conversion rate ranged from 0.50% to 1.00%, below the high of 2.54% but above the low of 0.48%. Its average order value (AOV) fell between $275-$300, under the high of $604 and above the low of $102. With 1,005,925 sessions, rkguns.com also surpassed the industry median of 39,166, highlighting its strong presence in the market.
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rkguns.com competitors

In April 2026, rkguns.com generated $2,573,246 in revenue from 9,198 transactions across 1,005,925 sessions, achieving an average order value (AOV) of $275-300 and a conversion rate of 0.50-1.00%. In comparison, grabagun.com led the pack with impressive metrics, pulling in $12,976,034 from 41,050 transactions over 2,858,563 sessions and a higher conversion rate of 1.00-1.50%. budsgunshop.com also outperformed rkguns.com, recording $6,510,079 in revenue with an AOV of $350-375. Meanwhile, sportsmansoutdoorsuperstore.com showed a slightly higher revenue at $4,633,790, though with a lower transaction count than rkguns.com. vanceoutdoors.com demonstrated a strong conversion rate of 2.00-2.50%, despite lower overall revenue, indicating efficiency in its customer engagement. Overall, while rkguns.com remains competitive, it has significant room to improve against leading competitors in both revenue and transaction volume.

sportsmansoutdoorsuperstore.com screenshot
#1 sportsmansoutdoorsuperstore.com
4.6M
Revenue
1.2M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
budsgunshop.com screenshot
#2 budsgunshop.com
6.5M
Revenue
2.4M
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
vanceoutdoors.com screenshot
#3 vanceoutdoors.com
3.3M
Revenue
415.8K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
henryusa.com screenshot
#4 henryusa.com
2.9M
Revenue
528.3K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
grabagun.com screenshot
#5 grabagun.com
13M
Revenue
2.9M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
rkguns.com vs top market performers
rkguns.com
top retailers
conversion rate vs average order value for rkguns.com and its competitors
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Revenue share by device at rkguns.com

In April large majority of sales on rkguns.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In April large majority of sales on rkguns.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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rkguns.com channels

Identify top traffic channels that drive growth for rkguns.comand discover how performance of traffic channels has changed over time.

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rkguns.com Google Ads spend

Evaluate rkguns.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rkguns.com devices

Review rkguns.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rkguns.com top markets

Explore rkguns.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rkguns.com country & global rank

Assess the ranking of rkguns.com among other retailers within its primary country and worldwide.

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