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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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2.8M
Revenue
Aug 26
1M
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$275-300
AOV
Aug 26
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RKGuns.com is an online platform offering various firearms and related accessories. The website features a wide range of pistols, rifles, shotguns, and ammunition from reputable brands. Additionally, customers can find gun optics, parts, holsters, and gear for personal use or firearms enthusiasts. Secure transactions and convenient shipping options are provided.

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rkguns.com Annual Revenue and Growth

rkguns.com's annual sales on its online store amounted to $36.5M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$36.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
rkguns.com revenue by year

rkguns.com's monthly revenueOVER TIME
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Over the past three months, rkguns.com revenue has experienced decline of 5.3%, compared to the preceding three months.

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rkguns.com revenue decline for last six months
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OVERVIEW
rkguns.com operates in the hunting and shooting category and has shown impressive performance metrics for August 2026. The site generated $2.8 million in online sales, while a typical store in the hunting and shooting category generates around $108,000 monthly. With 1 million sessions, rkguns.com far exceeds the typical store's 40,600 sessions. The conversion rate stands between 0.50-1.00%, which is within the category's typical range of 0.52% to 2.51%, and the average order value is $275-300, also within the category's typical range of $112 to $704.
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rkguns.com competitors

rkguns.com trails grabagun.com significantly in revenue, reporting $2.8 million compared to grabagun.com's $17.4 million. As of August 2026, rkguns.com recorded 9,712 transactions against grabagun.com’s 55,500, showcasing a stark disparity in volume. In terms of sessions, rkguns.com garnered 1 million, while grabagun.com attracted 3.4 million sessions, indicating a clear lead for grabagun.com in user engagement. However, rkguns.com shares a conversion rate range of 0.50-1.00% with sportsmansoutdoorsuperstore.com and henryusa.com, all trailing behind budsgunshop.com and vanceoutdoors.com, which exhibit higher conversion rates. Despite its lower performance metrics, rkguns.com maintains a competitive average order value (AOV) of $275-300.

sportsmansoutdoorsuperstore.com screenshot
#1 sportsmansoutdoorsuperstore.com
6.6M
Revenue
1.4M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
budsgunshop.com screenshot
#2 budsgunshop.com
7.1M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
vanceoutdoors.com screenshot
#3 vanceoutdoors.com
4.5M
Revenue
495.2K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
henryusa.com screenshot
#4 henryusa.com
2.7M
Revenue
473.9K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
grabagun.com screenshot
#5 grabagun.com
17.4M
Revenue
3.4M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
rkguns.com vs top market performers
rkguns.com
top retailers
conversion rate vs average order value for rkguns.com and its competitors
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Revenue share by device at rkguns.com

In August large majority of sales on rkguns.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In August large majority of sales on rkguns.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

Industries rkguns.com operates in

rkguns.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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rkguns.com channels

Identify top traffic channels that drive growth for rkguns.comand discover how performance of traffic channels has changed over time.

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rkguns.com Google Ads spend

Evaluate rkguns.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rkguns.com devices

Review rkguns.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rkguns.com top markets

Explore rkguns.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rkguns.com country & global rank

Assess the ranking of rkguns.com among other retailers within its primary country and worldwide.

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