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Sep 2025
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Home/Insights/Retailers/grabagun.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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13.3M
Revenue
Sep 25
3M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$300-325
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

GrabAGun.com is a website that offers a wide range of firearms and accessories for sale. Their inventory includes handguns, rifles, shotguns, and various firearm parts from different manufacturers. Customers can also find ammunition, optics, holsters, magazines, and other shooting-related products on the site.

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grabagun.com Annual Revenue and Growth

grabagun.com's annual sales on its online store amounted to $113.8M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$113.8M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
grabagun.com revenue by year

grabagun.com's monthly revenueOVER TIME
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Over the past three months, grabagun.com revenue has experienced growth of 20%, compared to the preceding three months.

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grabagun.com revenue growth for last six months
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OVERVIEW
In September 2025, grabagun.com, operating in the e-commerce and shopping sector, generated online sales revenue of $13,294,277, significantly above the median of $81,105, yet far behind the largest competitor, qvc.com, at $118,237,048. The site's conversion rate ranged between 1.00-1.50%, lower than the high benchmark of 3.72%, while its average order value (AOV) was $300-325, compared to a high of $351. With 2,981,314 sessions, grabagun.com trailed the leader, michaels.com, which saw 30,281,186 sessions, and fell short of the median session count of 37,786 in its category.
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grabagun.com competitors

In September 2025, grabagun.com outperformed its competitors in terms of revenue, with a total of $13,294,277. gunbroker.com had the highest revenue at $284,462,394, followed by guns.com at $29,283,947. In terms of transactions, gunbroker.com led the pack with 1,013,276 transactions, while grabagun.com had 41,885 transactions. However, grabagun.com had the highest average order value (AOV) range of $300-325, compared to its competitors such as budsgunshop.com and cheaperthandirt.com with AOV ranges of $350-375. grabagun.com also had a competitive conversion rate of 1.00-1.50, similar to other major players like gunbroker.com and guns.com. Despite facing tough competition, grabagun.com demonstrated strong performance in revenue and AOV, showcasing its success in the online gun retail market.

budsgunshop.com screenshot
#1 budsgunshop.com
9.3M
Revenue
2.6M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
gunmagwarehouse.com screenshot
#2 gunmagwarehouse.com
4.4M
Revenue
1.4M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
cheaperthandirt.com screenshot
#3 cheaperthandirt.com
1.6M
Revenue
664.6K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
guns.com screenshot
#4 guns.com
29.3M
Revenue
4.9M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
gunbroker.com screenshot
#5 gunbroker.com
284.5M
Revenue
12.8M
Sessions
7.5-8.0%
Conv. rate
$275-300
AOV
grabagun.com vs top market performers
grabagun.com
top retailers
conversion rate vs average order value for grabagun.com and its competitors
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Revenue share by device at grabagun.com

In September large majority of sales on grabagun.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In September large majority of sales on grabagun.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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grabagun.com channels

Identify top traffic channels that drive growth for grabagun.comand discover how performance of traffic channels has changed over time.

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grabagun.com Google Ads spend

Evaluate grabagun.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grabagun.com devices

Review grabagun.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grabagun.com top markets

Explore grabagun.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grabagun.com country & global rank

Assess the ranking of grabagun.com among other retailers within its primary country and worldwide.

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