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Dec 2025
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Home/Insights/Retailers/grabagun.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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16.4M
Revenue
Dec 25
3.5M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$300-325
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

GrabAGun.com is a website that offers a wide range of firearms and accessories for sale. Their inventory includes handguns, rifles, shotguns, and various firearm parts from different manufacturers. Customers can also find ammunition, optics, holsters, magazines, and other shooting-related products on the site.

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grabagun.com Annual Revenue and Growth

grabagun.com's annual sales on its online store amounted to $113.8M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$113.8M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
grabagun.com revenue by year

grabagun.com's monthly revenueOVER TIME
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Over the past three months, grabagun.com revenue has experienced growth of 6%, compared to the preceding three months.

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grabagun.com revenue growth for last six months
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OVERVIEW
In December 2025, grabagun.com generated online sales revenue of $16,399,146, significantly surpassing the e-commerce median of $110,409 but trailing behind category leader qvc.com at $151,023,785. With a conversion rate of 1.50-2.00%, it remains below the high benchmark of 3.94% and above the low of 0.85%. The site's average order value (AOV) ranges from $300 to $325, slightly under the high of $338 but well above the low of $55. grabagun.com attracted 3,521,388 sessions, far less than the leading site, boots.com, with 49,388,130 sessions, and also below the median of 47,805 sessions.
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grabagun.com competitors

In December 2025, grabagun.com had a revenue of $16,399,146 from 53,061 transactions and 3,521,388 sessions, with an average order value (AOV) of $300-325 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, we see that budsgunshop.com had a revenue of $9,275,116 with 26,190 transactions and 2,671,498 sessions, gunmagwarehouse.com had a revenue of $5,185,140 with 42,642 transactions and 1,738,839 sessions, cheaperthandirt.com had a revenue of $1,853,921 with 5,283 transactions and 751,357 sessions, guns.com had a revenue of $35,324,967 with 103,109 transactions and 5,964,528 sessions, and gunbroker.com had a revenue of $333,534,269 with 1,173,682 transactions and 14,932,027 sessions. In terms of revenue and transactions, grabagun.com falls in the middle of its competitors, with a higher AOV compared to most and a competitive conversion rate.

budsgunshop.com screenshot
#1 budsgunshop.com
9.3M
Revenue
2.7M
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
gunmagwarehouse.com screenshot
#2 gunmagwarehouse.com
5.2M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
cheaperthandirt.com screenshot
#3 cheaperthandirt.com
1.9M
Revenue
751.4K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
guns.com screenshot
#4 guns.com
35.3M
Revenue
6M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
gunbroker.com screenshot
#5 gunbroker.com
333.5M
Revenue
14.9M
Sessions
7.5-8.0%
Conv. rate
$275-300
AOV
grabagun.com vs top market performers
grabagun.com
top retailers
conversion rate vs average order value for grabagun.com and its competitors
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Revenue share by device at grabagun.com

In December large majority of sales on grabagun.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In December large majority of sales on grabagun.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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grabagun.com channels

Identify top traffic channels that drive growth for grabagun.comand discover how performance of traffic channels has changed over time.

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grabagun.com Google Ads spend

Evaluate grabagun.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grabagun.com devices

Review grabagun.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grabagun.com top markets

Explore grabagun.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grabagun.com country & global rank

Assess the ranking of grabagun.com among other retailers within its primary country and worldwide.

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