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Oct 2025
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Home/Insights/Retailers/sportsmansoutdoorsuperstore.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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5.6M
Revenue
Oct 25
1.4M
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$500-600
AOV
Oct 25
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SportsmansOutdoorSuperstore.com is a website that offers an extensive range of products relating to outdoor sports and activities. On this platform, customers can find firearms, ammunition, hunting equipment, fishing gear, camping supplies, and various accessories. The website provides a convenient and diverse shopping experience for outdoor enthusiasts.

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sportsmansoutdoorsuperstore.com Annual Revenue and Growth

sportsmansoutdoorsuperstore.com's annual sales on its online store amounted to $64.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$64.4M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
sportsmansoutdoorsuperstore.com revenue by year

sportsmansoutdoorsuperstore.com's monthly revenueOVER TIME
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Over the past three months, sportsmansoutdoorsuperstore.com revenue has experienced growth of 12%, compared to the preceding three months.

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sportsmansoutdoorsuperstore.com revenue growth for last six months
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OVERVIEW
In October 2025, sportsmansoutdoorsuperstore.com generated $5,604,984 in online sales, significantly surpassing the SPORTS median of $103,393, although it remains well behind industry leader gunbroker.com at $307,190,709; the site's conversion rate ranged from 0.50% to 1.00%, close to the lower end of the industry's high of 2.58%, with an average order value (AOV) between $575 and $600, also below the sector's high of $652; with 1,368,103 sessions, the site significantly outperformed the median of 38,088 but is dwarfed by gunbroker.com's 13,734,560 sessions.
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sportsmansoutdoorsuperstore.com competitors

In October 2025, Sportsman's Outdoor Superstore generated a revenue of $5,604,984 from 9,637 transactions with 1,368,103 sessions, resulting in an average order value (AOV) of $575-600 and a conversion rate of 0.50-1.00%. Compared to its competitors, Bud's Gun Shop outperformed in revenue with $9,824,554 from 26,993 transactions and 2,676,158 sessions, but had a lower AOV of $350-375 and a similar conversion rate of 1.00-1.50%. gunbroker.com significantly surpassed all competitors in revenue with $307,190,709 from 1,078,533 transactions and 13,734,560 sessions, indicating a lower AOV of $275-300 but a remarkably high conversion rate of 7.50-8.00%. While Sportsman's Outdoor Superstore falls behind in revenue compared to gunbroker.com and Bud's Gun Shop, it maintains a competitive position in terms of AOV and conversion rate among its industry peers.

budsgunshop.com screenshot
#1 budsgunshop.com
9.8M
Revenue
2.7M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
gunbroker.com screenshot
#2 gunbroker.com
307.2M
Revenue
13.7M
Sessions
7.5-8.0%
Conv. rate
$275-300
AOV
guns.com screenshot
#3 guns.com
27M
Revenue
4.6M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
omahaoutdoors.com screenshot
#4 omahaoutdoors.com
1.6M
Revenue
422.9K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
guncritic.com screenshot
#5 guncritic.com
126.2K
Revenue
132.1K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
sportsmansoutdoorsuperstore.com vs top market performers
sportsmansoutdoorsuperstore.com
top retailers
conversion rate vs average order value for sportsmansoutdoorsuperstore.com and its competitors
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Revenue share by device at sportsmansoutdoorsuperstore.com

In October large majority of sales on sportsmansoutdoorsuperstore.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In October large majority of sales on sportsmansoutdoorsuperstore.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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sportsmansoutdoorsuperstore.com channels

Identify top traffic channels that drive growth for sportsmansoutdoorsuperstore.comand discover how performance of traffic channels has changed over time.

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sportsmansoutdoorsuperstore.com Google Ads spend

Evaluate sportsmansoutdoorsuperstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sportsmansoutdoorsuperstore.com devices

Review sportsmansoutdoorsuperstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sportsmansoutdoorsuperstore.com top markets

Explore sportsmansoutdoorsuperstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sportsmansoutdoorsuperstore.com country & global rank

Assess the ranking of sportsmansoutdoorsuperstore.com among other retailers within its primary country and worldwide.

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