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May 2026
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Home/Insights/Retailers/sigsauer.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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28.1M
Revenue
May 26
2.5M
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$700-800
AOV
May 26
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The website sigsauer.com is an official online platform for Sig Sauer, a renowned firearms manufacturer. It provides comprehensive information and access to a range of firearms, ammunition, and accessories. The site offers resources such as product details, specifications, and recommended retail prices for its lineup of pistols, rifles, and more.

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sigsauer.com Annual Revenue and Growth

sigsauer.com's annual sales on its online store amounted to $233.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$233.5M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
sigsauer.com revenue by year

sigsauer.com's monthly revenueOVER TIME
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Over the past three months, sigsauer.com revenue has experienced growth of 35%, compared to the preceding three months.

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sigsauer.com revenue growth for last six months
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OVERVIEW
In May 2026, sigsauer.com, operating in the SPORTS industry, generated online sales revenue of $28,053,520, significantly higher than the median of $105,886, with a conversion rate between 1.00-1.50%, below the industry high of 2.62%. The average order value (AOV) ranged from $775-800, surpassing the high AOV of $630. sigsauer.com attracted 2,495,296 sessions, contrasting sharply with the leading competitor, gunbroker.com, which received 13,226,206 sessions, while the median sessions in the industry were merely 40,086, highlighting sigsauer.com's strong market presence despite room for growth in conversions and traffic.
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sigsauer.com competitors

In May 2026, sigsauer.com generated $28,053,520 in revenue from 35,833 transactions over 2,495,296 sessions, with an average order value (AOV) of $775-800 and a conversion rate of 1.00-1.50%. In comparison, guns.com led with the highest revenue at $39,594,137 from 116,566 transactions across 5,816,371 sessions, achieving an AOV of $325-350 and a conversion rate of 1.50-2.00%. The southerntrapper.com performed well with $227,364 in revenue and a higher conversion rate of 3.50-4.00% but significantly lower overall revenue and transactions. On the lower end, harrysholsters.com reported just $9,840 in revenue and an AOV of $125-150, while eurooptic.com's revenue was only $3,784,238, indicating varying market performance among competitors. omahaoutdoors.com had modest earnings of $169,103, showcasing a diverse competitive landscape.

harrysholsters.com screenshot
#1 harrysholsters.com
9.8K
Revenue
46.7K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
thesoutherntrapper.com screenshot
#2 thesoutherntrapper.com
227.4K
Revenue
24.5K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
guns.com screenshot
#3 guns.com
39.6M
Revenue
5.8M
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
eurooptic.com screenshot
#4 eurooptic.com
3.8M
Revenue
1.1M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
omahaoutdoors.com screenshot
#5 omahaoutdoors.com
169.1K
Revenue
40.7K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
sigsauer.com vs top market performers
sigsauer.com
top retailers
conversion rate vs average order value for sigsauer.com and its competitors
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Revenue share by device at sigsauer.com

In May large majority of sales on sigsauer.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on sigsauer.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries sigsauer.com operates in

sigsauer.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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sigsauer.com channels

Identify top traffic channels that drive growth for sigsauer.comand discover how performance of traffic channels has changed over time.

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sigsauer.com Google Ads spend

Evaluate sigsauer.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sigsauer.com devices

Review sigsauer.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sigsauer.com top markets

Explore sigsauer.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sigsauer.com country & global rank

Assess the ranking of sigsauer.com among other retailers within its primary country and worldwide.

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