thomann.de
Thomann.de is an online platform that offers a wide range of musical instruments, audio equipment, and accessories. The website features a diverse selection of products, including guitars, drums, keyboards, microphones, studio gear, and more. Each item is provided with detailed specifications and customer reviews to aid the shopping experience.
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thomann.de's revenueOVER TIME
Over the past three months, thomann.de revenue has experienced decline of 22%, compared to the preceding three months.
thomann.de competitors
In July 2025, thomann.de generated a revenue of 65,117,010 with 176,811 transactions and 9,744,535 sessions, boasting an AOV of 350-375 and a conversion rate of 1.50-2.00. Compared to its competitors, musicstore.de had lower revenue of 1,861,777 with 5,795 transactions and 974,631 sessions, an AOV of 300-325, and a conversion rate of 0.50-1.00. reverb.com outperformed thomann.de with a revenue of 122,246,938 from 204,146 transactions and 15,735,439 sessions, a higher AOV of 575-600, and a conversion rate of 1.00-1.50. sweetwater.com also had a higher revenue of 45,315,757 with 106,804 transactions and 10,090,028 sessions, an AOV of 400-425, and a conversion rate of 1.00-1.50. fender.com had a lower revenue of 9,089,907 with 108,898 transactions and 3,607,276 sessions, a lower AOV of 75-100, but a higher conversion rate of 3.00-3.50.
Revenue share by device at thomann.de
In July large majority of sales on thomann.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thomann.de channels
Identify top traffic channels that drive growth for thomann.deand discover how performance of traffic channels has changed over time.
thomann.de Google Ads spend
Evaluate thomann.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thomann.de devices
Review thomann.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
