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Home/Insights/Retailers/ellis-brigham.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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982.3K
Revenue
Nov 25
463.6K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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Ellis-brigham.com is a website selling a wide variety of outdoor equipment and clothing. Their product range includes hiking, skiing, and mountaineering gear, along with accessories like backpacks, tents, and sportswear. The website focuses on providing high-quality equipment and caters to the needs of outdoor enthusiasts, aiming to offer a comprehensive shopping experience.

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ellis-brigham.com Annual Revenue and Growth

ellis-brigham.com's annual sales on its online store amounted to $10.3M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ellis-brigham.com revenue by year

ellis-brigham.com's monthly revenueOVER TIME
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Over the past three months, ellis-brigham.com revenue has experienced growth of 50%, compared to the preceding three months.

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ellis-brigham.com revenue growth for last six months
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OVERVIEW
In November 2025, ellis-brigham.com generated online sales of $982,349, significantly outperforming the SPORTS industry median of $89,556. With a conversion rate of 1.00-1.50%, it falls short of the high benchmark of 3.31% but is above the low end of 0.69%. The average order value (AOV) ranged from $200 to $225, notably lower than the industry high of $552, while sessions reached 463,576, well above the median of 31,405 but far from the leading store's 57,640,222 sessions. Overall, these metrics reflect a competitive position within the sports retail market.
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ellis-brigham.com competitors

In November 2025, ellis-brigham.com had a revenue of $982,349 with 4,767 transactions and 463,576 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 1.00-1.50. In comparison, absolute-snow.co.uk had higher revenue at $2,143,601 with 12,121 transactions and 492,430 sessions, but a slightly lower AOV of $175-200 and a higher conversion rate of 2.00-2.50. On the other hand, outdoorgearlab.com outperformed with a revenue of $8,250,016, 24,056 transactions, and 4,007,354 sessions, with an AOV of $325-350 and a conversion rate of 0.50-1.00. Other competitors like ekosport.co.uk, ultralightoutdoorgear.co.uk, and patagonia.com also showed varying performance metrics, but ellis-brigham.com stood out with its balance of revenue, transactions, AOV, and conversion rate.

absolute-snow.co.uk screenshot
#1 absolute-snow.co.uk
2.1M
Revenue
492.4K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
outdoorgearlab.com screenshot
#2 outdoorgearlab.com
8.3M
Revenue
4M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
ekosport.co.uk screenshot
#3 ekosport.co.uk
285.7K
Revenue
89.4K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
ultralightoutdoorgear.co.uk screenshot
#4 ultralightoutdoorgear.co.uk
1.1M
Revenue
411.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
patagonia.com screenshot
#5 patagonia.com
88.5M
Revenue
12.1M
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
ellis-brigham.com vs top market performers
ellis-brigham.com
top retailers
conversion rate vs average order value for ellis-brigham.com and its competitors
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Revenue share by device at ellis-brigham.com

In November large majority of sales on ellis-brigham.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on ellis-brigham.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ellis-brigham.com channels

Identify top traffic channels that drive growth for ellis-brigham.comand discover how performance of traffic channels has changed over time.

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ellis-brigham.com Google Ads spend

Evaluate ellis-brigham.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ellis-brigham.com devices

Review ellis-brigham.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ellis-brigham.com top markets

Explore ellis-brigham.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ellis-brigham.com country & global rank

Assess the ranking of ellis-brigham.com among other retailers within its primary country and worldwide.

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