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Home/Insights/Retailers/urbandecay.ca
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for urbandecay.caurbandecay.ca

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4.6K
Revenue
Mar 26
12.5K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$25-50
AOV
Mar 26
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The website urbanecay.ca offers a wide range of cosmetic products. Their inventory includes makeup items such as foundations, eyeshadows, lipsticks, and bronzers. Urban Decay focuses on selling high-quality cosmetics that are known for their unique and vibrant color selections. They also provide makeup tools and skincare options.

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urbandecay.ca Annual Revenue and Growth

urbandecay.ca's annual sales on its online store amounted to $82.8K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$82.8K
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
urbandecay.ca revenue by year

urbandecay.ca's monthly revenueOVER TIME
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Over the past three months, urbandecay.ca revenue has experienced decline of 23%, compared to the preceding three months.

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urbandecay.ca revenue decline for last six months
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OVERVIEW
In March 2026, urbandecay.ca generated $4,610 in online sales, significantly below the BEAUTY AND COSMETICS median of $47,335, with a conversion rate ranging from 0.50-1.00%, far below the high benchmark of 4.7% and above the low of 1.2%. The average order value (AOV) fell between $25-50, compared to the high AOV of $190 and the low of $45 in the industry. With 12,456 sessions, urbandecay.ca's traffic is notably lower than the median of 20,520, showcasing substantial room for improvement against leading competitor ulta.com, which achieved revenue exceeding $100 million.
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urbandecay.ca competitors

In March 2026, urbandecay.ca lagged behind its competitors in terms of revenue, with only $4,610 compared to urbandecay.com's $302,484, nyxcosmetics.ca's $55,296, juviasplace.com's $428,807, bhcosmetics.com's $2,310, and anastasiabeverlyhills.com's $415,903. The number of transactions and sessions for urbandecay.ca were also lower than most competitors, with only 96 transactions and 12,456 sessions. While the Average Order Value (AOV) for urbandecay.ca fell within the range of $25-$50, conversion rates ranged from 0.50% to 1.00%. In comparison, competitors like bhcosmetics.com boasted a higher AOV of $75-$100 and conversion rates of 4.50%-5.00%. Overall, urbandecay.ca faced stiff competition in the beauty industry, particularly in revenue generation and conversion rates.

urbandecay.com screenshot
#1 urbandecay.com
302.5K
Revenue
303.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
nyxcosmetics.ca screenshot
#2 nyxcosmetics.ca
55.3K
Revenue
86K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
juviasplace.com screenshot
#3 juviasplace.com
428.8K
Revenue
251K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
bhcosmetics.com screenshot
#4 bhcosmetics.com
2.3K
Revenue
544
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
anastasiabeverlyhills.com screenshot
#5 anastasiabeverlyhills.com
415.9K
Revenue
341.8K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
urbandecay.ca vs top market performers
urbandecay.ca
top retailers
conversion rate vs average order value for urbandecay.ca and its competitors
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Revenue share by device at urbandecay.ca

In March large majority of sales on urbandecay.ca, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on urbandecay.ca, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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urbandecay.ca channels

Identify top traffic channels that drive growth for urbandecay.caand discover how performance of traffic channels has changed over time.

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urbandecay.ca Google Ads spend

Evaluate urbandecay.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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urbandecay.ca devices

Review urbandecay.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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urbandecay.ca top markets

Explore urbandecay.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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urbandecay.ca country & global rank

Assess the ranking of urbandecay.ca among other retailers within its primary country and worldwide.

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