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Home/Insights/Retailers/urbandecay.ca
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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7.4K
Revenue
Jul 26
21.6K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$25-50
AOV
Jul 26
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The website urbanecay.ca offers a wide range of cosmetic products. Their inventory includes makeup items such as foundations, eyeshadows, lipsticks, and bronzers. Urban Decay focuses on selling high-quality cosmetics that are known for their unique and vibrant color selections. They also provide makeup tools and skincare options.

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urbandecay.ca Annual Revenue and Growth

urbandecay.ca's annual sales on its online store amounted to $82.8K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$82.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
urbandecay.ca revenue by year

urbandecay.ca's monthly revenueOVER TIME
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Over the past three months, urbandecay.ca revenue has experienced growth of 20%, compared to the preceding three months.

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urbandecay.ca revenue growth for last six months
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OVERVIEW
In the competitive beauty and cosmetics category, urbandecay.ca's performance in July 2026 reveals significant room for improvement. With online sales revenue of $7,409, it falls well below the $39,200 generated by an average beauty and cosmetics store, and far short of ulta.com’s impressive $161.3 million. Its conversion rate, ranging from 0.50-1.00%, is notably below the typical range of 1.1% to 4.37%. The average order value (AOV) of $25-50 also lags behind the category's typical range of $52 to $207. However, urbandecay.ca recorded 21,600 sessions, surpassing the 17,100 sessions of an average beauty and cosmetics store, indicating a potential for growth in conversion and revenue.
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urbandecay.ca competitors

In July 2026, urbandecay.ca trails its competitors significantly in revenue, generating only $7,409 compared to juviasplace.com’s $711,000. This gap highlights a stark contrast, with urbandecay.ca ranking 6 of 6. Additionally, urbandecay.ca recorded just 161 transactions, falling short of juviasplace.com by 11,600 transactions, further emphasizing its underperformance. The total sessions on urbandecay.ca stood at 21,600, which is notably lower than anastasiabeverlyhills.com, where sessions reached 360,000, placing urbandecay.ca in 5th place. Despite a modest average order value (AOV) range of $25-50, it’s significantly less than the $50-75 range observed in competitors like nyxcosmetics.ca and anastasiabeverlyhills.com. In terms of conversion rates, urbandecay.ca struggles with a rate between 0.50-1.00%, trailing behind juviasplace.com’s impressive 3.50-4.00%. Overall, urbandecay.ca faces substantial challenges in performance metrics compared to its rivals.

urbandecay.com screenshot
#1 urbandecay.com
425.8K
Revenue
320.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
nyxcosmetics.ca screenshot
#2 nyxcosmetics.ca
92.2K
Revenue
120.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
juviasplace.com screenshot
#3 juviasplace.com
711.3K
Revenue
322.5K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
bhcosmetics.com screenshot
#4 bhcosmetics.com
23.4K
Revenue
4.1K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
anastasiabeverlyhills.com screenshot
#5 anastasiabeverlyhills.com
422.4K
Revenue
360.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
urbandecay.ca vs top market performers
urbandecay.ca
top retailers
conversion rate vs average order value for urbandecay.ca and its competitors
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Revenue share by device at urbandecay.ca

In July large majority of sales on urbandecay.ca, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on urbandecay.ca, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries urbandecay.ca operates in

urbandecay.ca is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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urbandecay.ca channels

Identify top traffic channels that drive growth for urbandecay.caand discover how performance of traffic channels has changed over time.

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urbandecay.ca Google Ads spend

Evaluate urbandecay.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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urbandecay.ca devices

Review urbandecay.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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urbandecay.ca top markets

Explore urbandecay.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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urbandecay.ca country & global rank

Assess the ranking of urbandecay.ca among other retailers within its primary country and worldwide.

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