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May 2025
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Home/Insights/Retailers/visionworks.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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3.4M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
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Visionworks.com is a website offering a wide range of eyewear products and services. Customers can browse and purchase prescription glasses, sunglasses, contact lenses, and lens products. They also provide comprehensive eye exams and various vision care services to help customers maintain healthy eyesight.

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visionworks.com's revenueOVER TIME
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Over the past three months, visionworks.com revenue has experienced decline of 14%, compared to the preceding three months.

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visionworks.com revenue decline for last six months
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OVERVIEW
In May 2025, visionworks.com in the HEALTH industry reported a revenue of $3,382,277, a conversion rate of 1.50-2.00%, an AOV of $125-150, and 1,348,084 sessions. Compared to the HEALTH category, visionworks.com's revenue is significantly higher than the median of $93,599 but lower than the top performer, walgreens.com at $84,074,439. Similarly, the conversion rate and AOV fall within the average range, with room for improvement. However, the number of sessions on visionworks.com is above the median of 27,872, indicating a strong online presence in the HEALTH sector.
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visionworks.com competitors

In May 2025, visionworks.com, with a revenue of $3,382,277, 22,928 transactions, 1,348,084 sessions, an Average Order Value (AOV) of $125-150, and a conversion rate of 1.50-2.00%, faces tough competition from its counterparts. lenscrafters.com leads with a revenue of $9,167,249, 60,148 transactions, 2,323,736 sessions, an AOV of $150-175, and a conversion rate of 2.50-3.00%. warbyparker.com is a strong competitor with a revenue of $26,646,395, 122,240 transactions, 4,124,025 sessions, an AOV of $200-225, and a conversion rate of 2.50-3.00%. targetoptical.com also performs well with a revenue of $3,902,804, 17,440 transactions, 731,754 sessions, an AOV of $200-225, and a conversion rate of 2.00-2.50%. However, visionworks.com outperforms eyeglasses.com and americasbest.com in terms of revenue and transactions, despite their higher AOV and conversion rates in some cases.

lenscrafters.com screenshot
#1 lenscrafters.com
9.2M
Revenue
2.3M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
targetoptical.com screenshot
#2 targetoptical.com
3.9M
Revenue
731.8K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
americasbest.com screenshot
#3 americasbest.com
6.2M
Revenue
2.6M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
eyeglasses.com screenshot
#4 eyeglasses.com
655.9K
Revenue
175.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
warbyparker.com screenshot
#5 warbyparker.com
26.6M
Revenue
4.1M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
visionworks.com vs top market performers
visionworks.com
top retailers
conversion rate vs average order value for visionworks.com and its competitors
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Revenue share by device at visionworks.com

In May large majority of sales on visionworks.com, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.

In May large majority of sales on visionworks.com, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.
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visionworks.com channels

Identify top traffic channels that drive growth for visionworks.comand discover how performance of traffic channels has changed over time.

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visionworks.com Google Ads spend

Evaluate visionworks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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visionworks.com devices

Review visionworks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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visionworks.com top markets

Explore visionworks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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visionworks.com country & global rank

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