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Sep 2026
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Home/Insights/Retailers/visionworks.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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3.9M
Revenue
Sep 26
1.8M
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$150-175
AOV
Sep 26
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Visionworks.com is a website offering a wide range of eyewear products and services. Customers can browse and purchase prescription glasses, sunglasses, contact lenses, and lens products. They also provide comprehensive eye exams and various vision care services to help customers maintain healthy eyesight.

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visionworks.com Annual Revenue and Growth

visionworks.com's annual sales on its online store amounted to $44.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$44.8M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
visionworks.com revenue by year

visionworks.com's monthly revenueOVER TIME
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Over the past three months, visionworks.com revenue has experienced growth of 14%, compared to the preceding three months.

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visionworks.com revenue growth for last six months
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OVERVIEW
visionworks.com performs notably against the backdrop of the average store in the health category. In September 2026, it generated $3.9 million in online sales, significantly higher than the average store's $70,300. With a conversion rate of 1.00-1.50%, visionworks.com sits within the typical range of 1.25% to 5.13%. Its average order value (AOV) of $150-175 is also within the category's typical range of $61 to $378, while its sessions of 1.8 million far exceed the average store's 19,700 sessions.
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visionworks.com competitors

In September 2026, lenscrafters.com reported impressive revenue of $29.6 million with 165,000 transactions and 3.2 million sessions, significantly outperforming visionworks.com, which recorded revenue of $3.9 million and 25,400 transactions from 1.8 million sessions. warbyparker.com also excelled with revenue of $35.8 million and 184,000 transactions across 5.8 million sessions, well ahead of visionworks.com. targetoptical.com, while generating $5.7 million in revenue from 24,000 transactions in 1.1 million sessions, also surpassed visionworks.com. americasbest.com, earning $5.5 million with 44,400 transactions over 2.2 million sessions, ranks closely but still ahead of visionworks.com. eyeglasses.com trails all with $275,000 in revenue and 1,645 transactions across 153,000 sessions.

lenscrafters.com screenshot
#1 lenscrafters.com
29.6M
Revenue
3.2M
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
targetoptical.com screenshot
#2 targetoptical.com
5.7M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
americasbest.com screenshot
#3 americasbest.com
5.5M
Revenue
2.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
eyeglasses.com screenshot
#4 eyeglasses.com
275.5K
Revenue
153.4K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
warbyparker.com screenshot
#5 warbyparker.com
35.8M
Revenue
5.8M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
visionworks.com vs top market performers
visionworks.com
top retailers
conversion rate vs average order value for visionworks.com and its competitors
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Revenue share by device at visionworks.com

In September large majority of sales on visionworks.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In September large majority of sales on visionworks.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

Industries visionworks.com operates in

visionworks.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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visionworks.com channels

Identify top traffic channels that drive growth for visionworks.comand discover how performance of traffic channels has changed over time.

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visionworks.com Google Ads spend

Evaluate visionworks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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visionworks.com devices

Review visionworks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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visionworks.com top markets

Explore visionworks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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visionworks.com country & global rank

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