decathlon.co.uk
Decathlon.co.uk is an online platform offering a wide range of sporting goods. Operating worldwide, they have an extensive inventory covering multiple categories including sports equipment, apparel, footwear, and accessories. The platform aims to provide customers with quality products for various sports and activities, catering to different levels of expertise.
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decathlon.co.uk Annual Revenue and Growth
decathlon.co.uk's annual sales on its online store amounted to $182.4M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
decathlon.co.uk's monthly revenueOVER TIME
Over the past three months, decathlon.co.uk revenue has experienced decline of 2.1%, compared to the preceding three months.
decathlon.co.uk competitors
In September 2025, decathlon.co.uk outperformed some of its competitors in terms of revenue, transactions, and conversion rate. decathlon.co.uk generated a revenue of £16,523,655 with 162,312 transactions and a conversion rate of 2.50-3.00%. In comparison, gooutdoors.co.uk lagged behind with revenue of £8,372,416, 72,844 transactions, and a similar conversion rate. However, sportsdirect.com excelled with revenue of £66,049,606, 838,882 transactions, and a high conversion rate of 4.00-4.50%. adidas.co.uk also performed well with revenue of £16,059,292, 210,920 transactions, and a conversion rate of 3.00-3.50%. decathlon.co.uk held its ground against competitors like mountainwarehouse.com and halfords.com in various metrics, showcasing its strength in the sports retail market.
Revenue share by device at decathlon.co.uk
In September large majority of sales on decathlon.co.uk, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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decathlon.co.uk channels
Identify top traffic channels that drive growth for decathlon.co.ukand discover how performance of traffic channels has changed over time.
decathlon.co.uk Google Ads spend
Evaluate decathlon.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
decathlon.co.uk devices
Review decathlon.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
