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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for ysl.comysl.com

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8.8M
Revenue
3.3M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
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YSL.com is an e-commerce website associated with the luxury fashion brand Yves Saint Laurent. The website offers a wide range of fashion and beauty products, including apparel, handbags, shoes, accessories, fragrances, and makeup. It provides customers a convenient online platform to browse and purchase high-end items from the brand.

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ysl.com's revenueOVER TIME
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Over the past three months, ysl.com revenue has experienced decline of 22%, compared to the preceding three months.

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ysl.com revenue decline for last six months
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OVERVIEW
In July 2025, ysl.com, in the FASHION AND APPAREL industry, recorded $8,846,550 in online sales revenue, with a conversion rate of 0.50-1.00% and an AOV of $275-300. The highest online store in the industry, shein.com, generated $817,680,251 in revenue. ysl.com's 3,314,556 sessions surpassed the median of 36,317. The highest conversion rate in the industry was 2.96%, while the highest AOV was $402 and the lowest was $82. ysl.com's performance metrics demonstrate a strong online presence and potential for growth in the FASHION AND APPAREL sector.
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ysl.com competitors

In July 2025, ysl.com reported revenue of $8,846,550 from 30,523 transactions and 3,314,556 sessions, with an average order value (AOV) ranging from $275 to $300 and a conversion rate between 0.50% to 1.00%. Compared to its competitors, ysl.com falls behind mytheresa.com, which generated $41,703,177 in revenue from 61,455 transactions and 7,740,858 sessions, with an AOV of $675 to $700 and a similar conversion rate. On the other hand, fwrd.com outperformed ysl.com with $11,764,508 in revenue, 22,959 transactions, 4,035,242 sessions, an AOV of $500 to $525, and a comparable conversion rate. elysewalker.com and matchesfashion.com also outperformed ysl.com in terms of revenue, transactions, and sessions, with higher AOVs and conversion rates. Overall, ysl.com may need to improve its performance metrics to compete effectively with these top competitors in the online fashion and beauty industry.

yslbeautyus.com screenshot
#1 yslbeautyus.com
1.2M
Revenue
952.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
fwrd.com screenshot
#2 fwrd.com
11.8M
Revenue
4M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
elysewalker.com screenshot
#3 elysewalker.com
479.7K
Revenue
68.8K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
mytheresa.com screenshot
#4 mytheresa.com
41.7M
Revenue
7.7M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
matchesfashion.com screenshot
#5 matchesfashion.com
463.1K
Revenue
84.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
ysl.com vs top market performers
ysl.com
top retailers
conversion rate vs average order value for ysl.com and its competitors
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Revenue share by device at ysl.com

In July large majority of sales on ysl.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on ysl.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ysl.com channels

Identify top traffic channels that drive growth for ysl.comand discover how performance of traffic channels has changed over time.

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ysl.com Google Ads spend

Evaluate ysl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ysl.com devices

Review ysl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ysl.com top markets

Explore ysl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ysl.com country & global rank

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