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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for ysl.comysl.com

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12.4M
Revenue
Sep 25
3.3M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$250-275
AOV
Sep 25
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YSL.com is an e-commerce website associated with the luxury fashion brand Yves Saint Laurent. The website offers a wide range of fashion and beauty products, including apparel, handbags, shoes, accessories, fragrances, and makeup. It provides customers a convenient online platform to browse and purchase high-end items from the brand.

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ysl.com Annual Revenue and Growth

ysl.com's annual sales on its online store amounted to $155.7M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$155.7M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
ysl.com revenue by year

ysl.com's monthly revenueOVER TIME
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Over the past three months, ysl.com revenue has experienced decline of 4.3%, compared to the preceding three months.

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ysl.com revenue decline for last six months
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OVERVIEW
In September 2025, ysl.com, a player in the FASHION AND APPAREL sector, achieved impressive online sales revenue of $12,360,112, significantly surpassing the industry median of $74,931, though still far behind the leading competitor, shein.com, at $819,580,923. Its conversion rate of 1.00-1.50% is below the high industry standard of 3.2%, while its average order value (AOV) of $250-275 remains competitive yet lower than the sector's peak of $382. With sessions totaling 3,349,601, ysl.com outperformed the median of 34,221 but trails far behind shein.com's massive 297,137,690 sessions.
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ysl.com competitors

In September 2025, ysl.com outperformed its competitors in terms of revenue, with a total revenue of $12,360,112. Its closest competitor in terms of revenue was mytheresa.com with $41,774,211, while yslbeautyus.com had the lowest revenue at $973,468. ysl.com also had the highest number of transactions at 45,749, followed by mytheresa.com with 61,511 transactions, and elysewalker.com with the lowest at 885 transactions. In sessions, mytheresa.com led with 6,888,940 sessions, while ysl.com had 3,349,601 sessions. In terms of average order value (AOV), mytheresa.com had the highest AOV range of $675-700, while ysl.com's AOV ranged from $250-275. The conversion rate for ysl.com ranged from 1.00-1.50, similar to yslbeautyus.com and matchesfashion.com, while fwrd.com and elysewalker.com had lower conversion rates ranging from 0.50-1.00.

yslbeautyus.com screenshot
#1 yslbeautyus.com
973.5K
Revenue
865.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
fwrd.com screenshot
#2 fwrd.com
9.2M
Revenue
2.3M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
elysewalker.com screenshot
#3 elysewalker.com
524.7K
Revenue
90.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
mytheresa.com screenshot
#4 mytheresa.com
41.8M
Revenue
6.9M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
matchesfashion.com screenshot
#5 matchesfashion.com
550.3K
Revenue
90.8K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
ysl.com vs top market performers
ysl.com
top retailers
conversion rate vs average order value for ysl.com and its competitors
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Revenue share by device at ysl.com

In September large majority of sales on ysl.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on ysl.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ysl.com channels

Identify top traffic channels that drive growth for ysl.comand discover how performance of traffic channels has changed over time.

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ysl.com Google Ads spend

Evaluate ysl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ysl.com devices

Review ysl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ysl.com top markets

Explore ysl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ysl.com country & global rank

Assess the ranking of ysl.com among other retailers within its primary country and worldwide.

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