GRIPS CUSTOMERS & RESEARCH PARTNERS
aimsurplus.com Annual Revenue and Growth
aimsurplus.com's annual sales on its online store amounted to $19.8M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
aimsurplus.com's monthly revenueOVER TIME
Over the past three months, aimsurplus.com revenue has experienced growth of 8.7%, compared to the preceding three months.
aimsurplus.com competitors
In November 2025, aimsurplus.com had a revenue of $1,987,891 with 9,638 transactions and 715,347 sessions, resulting in an average order value (AOV) of $200-225 and a conversion rate of 1.00-1.50%. In comparison, its competitors varied in performance. armorally.com had significantly lower revenue of $54,825 with 153 transactions and 52,291 sessions, while boasting a higher AOV of $350-375. ar15discounts.com had a much higher revenue of $3,368,108 with 18,141 transactions and 1,131,539 sessions, with a lower AOV of $175-200 but a higher conversion rate of 1.50-2.00%. aeroprecisionusa.com had a revenue of $1,499,899 with 7,558 transactions and 470,655 sessions, similar AOV and conversion rate as ar15discounts.com. primaryarms.com stood out with a revenue of $15,064,889 with 61,940 transactions and 3,991,253 sessions, with an AOV of $225-250 and a conversion rate of 1.50-2.00%. wingtactical.com fell in the middle with a revenue of $382,174 with 2,085 transactions and 180,108 sessions, with a similar AOV and conversion rate to aimsurplus.com.
Revenue share by device at aimsurplus.com
In November large majority of sales on aimsurplus.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
Gain even more insights with the Grips app
aimsurplus.com channels
Identify top traffic channels that drive growth for aimsurplus.comand discover how performance of traffic channels has changed over time.
aimsurplus.com Google Ads spend
Evaluate aimsurplus.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
aimsurplus.com devices
Review aimsurplus.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
