Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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31.1M
Revenue
9.7M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Belk.com is a retail website offering a diverse range of products including apparel, shoes, accessories, beauty products, and home goods. Their inventory consists of items for men, women, and kids, encompassing various styles and sizes. Additionally, they provide an online shopping platform for customers looking for quality merchandise.

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belk.com's revenueOVER TIME
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Over the past three months, belk.com revenue has experienced decline of 17%, compared to the preceding three months.

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belk.com revenue decline for last six months
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OVERVIEW
In May 2025, belk.com in the e-commerce_and_shopping industry generated online sales revenue of $31,132,191 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $100-125. The store had a total of 9,730,701 sessions. The highest revenue was $120,848,035 from qvc.com, while the highest conversion rate was 3.75% and the highest AOV was $349. The highest number of sessions was 27,739,926 from boots.com, with a median of 37,355 sessions in the e-commerce_and_shopping category.
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belk.com competitors

In May 2025, belk.com had a revenue of $31,132,191 with 259,486 transactions and 9,730,701 sessions. Their average order value (AOV) ranged from $100-125, and they had a conversion rate of 2.50-3.00%. Compared to its competitors, belk.com lagged behind in revenue, transactions, and sessions. zappos.com had a higher revenue of $60,010,416 with 379,773 transactions and 16,767,857 sessions. nordstromrack.com also outperformed belk.com with $72,691,408 in revenue, 730,671 transactions, and 31,823,856 sessions. However, belk.com was on par with dillards.com in terms of revenue and conversion rate, both having a revenue around $31 million and a conversion rate of 2.50-3.00%. jcpenney.com emerged as the leader in revenue with $117,642,175 and had a similar AOV and conversion rate to belk.com. Overall, belk.com faced tough competition from larger players in the industry.

dillards.com screenshot
#1 dillards.com
31.3M
Revenue
12.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
jcpenney.com screenshot
#2 jcpenney.com
117.6M
Revenue
32.5M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
nordstromrack.com screenshot
#3 nordstromrack.com
72.7M
Revenue
31.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
6pm.com screenshot
#4 6pm.com
2.4M
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
zappos.com screenshot
#5 zappos.com
60M
Revenue
16.8M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
belk.com vs top market performers
belk.com
top retailers
conversion rate vs average order value for belk.com and its competitors
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Revenue share by device at belk.com

In May large majority of sales on belk.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.

In May large majority of sales on belk.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.
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belk.com channels

Identify top traffic channels that drive growth for belk.comand discover how performance of traffic channels has changed over time.

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belk.com Google Ads spend

Evaluate belk.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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belk.com devices

Review belk.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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belk.com top markets

Explore belk.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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belk.com country & global rank

Assess the ranking of belk.com among other retailers within its primary country and worldwide.

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