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Jun 2025
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TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

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27.2M
Revenue
8.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Belk.com is a retail website offering a diverse range of products including apparel, shoes, accessories, beauty products, and home goods. Their inventory consists of items for men, women, and kids, encompassing various styles and sizes. Additionally, they provide an online shopping platform for customers looking for quality merchandise.

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belk.com's revenueOVER TIME
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Over the past three months, belk.com revenue has experienced decline of 1.4%, compared to the preceding three months.

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belk.com revenue decline for last six months
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OVERVIEW
In June 2025, belk.com in the e-commerce_and_shopping industry had a revenue of $27,201,112 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $100-125. The website had 8,941,727 sessions during that month. Compared to the median revenue of $84,666, belk.com's performance metrics were average. The largest online store in the category was qvc.com with a revenue of $115,379,008 and the highest AOV was $348. boots.com had the highest number of sessions at 27,765,702, well above the median of 36,874 in the E COMMERCE AND SHOPPING category.
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belk.com competitors

In June 2025, belk.com reported a revenue of $27,201,112 from 224,179 transactions and 8,941,727 sessions, with an average order value (AOV) of $100-$125 and a conversion rate of 2.50-3.00%. When compared to its competitors, belk.com falls behind in revenue when compared to top performers like nordstromrack.com ($61,114,122) and jcpenney.com ($97,911,230). However, belk.com has a higher conversion rate than zappos.com (2.00-2.50%) and dillards.com (2.50-3.00%). Despite its lower revenue, belk.com's AOV is comparable to other competitors in the range of $100-$125. In terms of sessions, belk.com lags behind sites like nordstromrack.com and jcpenney.com, indicating potential areas for improvement in driving traffic to the site.

dillards.com screenshot
#1 dillards.com
27.1M
Revenue
11.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
jcpenney.com screenshot
#2 jcpenney.com
97.9M
Revenue
30.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
nordstromrack.com screenshot
#3 nordstromrack.com
61.1M
Revenue
29.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
6pm.com screenshot
#4 6pm.com
2M
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
zappos.com screenshot
#5 zappos.com
54.6M
Revenue
16.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
belk.com vs top market performers
belk.com
top retailers
conversion rate vs average order value for belk.com and its competitors
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Revenue share by device at belk.com

In June large majority of sales on belk.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on belk.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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belk.com channels

Identify top traffic channels that drive growth for belk.comand discover how performance of traffic channels has changed over time.

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belk.com Google Ads spend

Evaluate belk.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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belk.com devices

Review belk.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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belk.com top markets

Explore belk.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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belk.com country & global rank

Assess the ranking of belk.com among other retailers within its primary country and worldwide.

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