thenorthface.com
Thenorthface.com is an online platform that sells outdoor apparel, equipment, and accessories. From jackets, hoodies, and tops to backpacks, tents, and sleeping bags, the website offers a range of high-quality and durable products for activities like hiking, skiing, camping, and climbing. They cater to customers seeking reliable outdoor gear.
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thenorthface.com Annual Revenue and Growth
thenorthface.com's annual sales on its online store amounted to $262.6M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.
thenorthface.com's monthly revenueOVER TIME
Over the past three months, thenorthface.com revenue has experienced growth of 72%, compared to the preceding three months.
thenorthface.com competitors
The competitive set includes thenorthface.com, bobssportschalet.com, backcountry.com, peterglenn.com, columbia.com, and sunandski.com. As of September 2026, thenorthface.com leads significantly with revenue of $34.1 million, surpassing backcountry.com’s $28.4 million, while other competitors like bobssportschalet.com and peterglenn.com lag far behind at $156,000 and $172,000, respectively. In transactions, thenorthface.com outperforms with 222,000, well ahead of backcountry.com’s 179,000. The site also attracts the most sessions at 12.1 million, significantly exceeding backcountry.com’s 10.2 million. Notably, while both thenorthface.com and backcountry.com share a similar AOV range of $150-175, thenorthface.com maintains a conversion rate between 1.50-2.00%, comparable to backcountry.com but superior to bobssportschalet.com’s lower rate.
Industries thenorthface.com operates in
thenorthface.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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thenorthface.com channels
Identify top traffic channels that drive growth for thenorthface.comand discover how performance of traffic channels has changed over time.
thenorthface.com Google Ads spend
Evaluate thenorthface.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thenorthface.com devices
Review thenorthface.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
