thenorthface.com
Thenorthface.com is an online platform that sells outdoor apparel, equipment, and accessories. From jackets, hoodies, and tops to backpacks, tents, and sleeping bags, the website offers a range of high-quality and durable products for activities like hiking, skiing, camping, and climbing. They cater to customers seeking reliable outdoor gear.
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thenorthface.com Annual Revenue and Growth
thenorthface.com's annual sales on its online store amounted to $226M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
thenorthface.com's monthly revenueOVER TIME
Over the past three months, thenorthface.com revenue has experienced growth of 200%, compared to the preceding three months.
thenorthface.com competitors
When comparing thenorthface.com to its competitors in November 2025, some interesting insights can be drawn. In terms of revenue, thenorthface.com leads with $59,781,602, followed closely by backcountry.com with $50,842,235. However, in terms of transactions, thenorthface.com also leads with 437,111 transactions, surpassing all its competitors. In the sessions domain, backcountry.com takes the lead with 11,412,273 sessions, while thenorthface.com follows with 23,601,859 sessions. The Average Order Value (AOV) for thenorthface.com falls in the range of $125-$150, while competitors like peterglenn.com have a higher AOV of $325-$350. Conversion rates for thenorthface.com range from 1.50-2.00%, which is comparable to its competitors. Overall, thenorthface.com maintains a strong position in terms of revenue and transactions, while its competitors excel in other metrics such as AOV and sessions.
Revenue share by device at thenorthface.com
In November large majority of sales on thenorthface.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thenorthface.com channels
Identify top traffic channels that drive growth for thenorthface.comand discover how performance of traffic channels has changed over time.
thenorthface.com Google Ads spend
Evaluate thenorthface.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thenorthface.com devices
Review thenorthface.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
