thenorthface.com
Thenorthface.com is an online platform that sells outdoor apparel, equipment, and accessories. From jackets, hoodies, and tops to backpacks, tents, and sleeping bags, the website offers a range of high-quality and durable products for activities like hiking, skiing, camping, and climbing. They cater to customers seeking reliable outdoor gear.
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thenorthface.com Annual Revenue and Growth
thenorthface.com's annual sales on its online store amounted to $226M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
thenorthface.com's monthly revenueOVER TIME
Over the past three months, thenorthface.com revenue has experienced growth of 206%, compared to the preceding three months.
thenorthface.com competitors
In December 2025, thenorthface.com reported a revenue of $56,201,823 from 411,639 transactions and 17,824,968 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, bobssportschalet.com had a revenue of $347,621 with 1,791 transactions and 197,483 sessions, an AOV of $175-200, and a conversion rate of 0.50-1.00%. backcountry.com reported revenue of $38,904,184 from 215,225 transactions and 8,982,649 sessions, with an AOV of $175-200 and a conversion rate of 2.00-2.50%. peterglenn.com had a revenue of $1,031,751 from 3,211 transactions and 282,895 sessions, an AOV of $300-325, and a conversion rate of 1.00-1.50%. columbia.com recorded a revenue of $41,953,361 from 390,597 transactions and 9,909,831 sessions, with an AOV of $100-125 and a conversion rate of 3.50-4.00%. Lastly, sunandski.com generated $11,293,489 in revenue from 49,489 transactions and 1,592,790 sessions, with an AOV of $225-250 and a conversion rate of 3.00-3.50%.
Revenue share by device at thenorthface.com
In December large majority of sales on thenorthface.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thenorthface.com channels
Identify top traffic channels that drive growth for thenorthface.comand discover how performance of traffic channels has changed over time.
thenorthface.com Google Ads spend
Evaluate thenorthface.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thenorthface.com devices
Review thenorthface.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
