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Jul 2026
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Home/Insights/Retailers/hoeffner.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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25.5M
Revenue
Jul 26
2.6M
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$800-900
AOV
Jul 26
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Hoeffner.de is an online retail platform that offers a wide range of furniture, home decor, appliances, and accessories. They provide products for various areas of the home, including living rooms, bedrooms, kitchens, and outdoor spaces. Hoeffner.de also offers customer services such as delivery options, assembly assistance, and returns.

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hoeffner.de Annual Revenue and Growth

hoeffner.de's annual sales on its online store amounted to $282.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$282.5M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
hoeffner.de revenue by year

hoeffner.de's monthly revenueOVER TIME
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Over the past three months, hoeffner.de revenue has experienced decline of 17%, compared to the preceding three months.

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hoeffner.de revenue decline for last six months
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OVERVIEW
In July 2026, hoeffner.de recorded 2.6 million sessions, significantly higher than a typical furniture store's 34,100 sessions. The domain achieved $25.5 million in online sales revenue, far exceeding the typical furniture store's $144,000 monthly revenue. With a conversion rate of 1.00-1.50%, hoeffner.de is within the typical range of 0.27% to 1.97% for the furniture category. Its average order value (AOV) of $850-875 also falls within the typical range of $294 to $1,209. Overall, hoeffner.de shows strong performance metrics compared to a typical furniture store in its category.
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hoeffner.de competitors

In July 2026, hoeffner.de stands out with the highest revenue among its competitors, generating $25.5 million. However, it ranks second in transactions, trailing home24.de by 63,800 transactions, which has the highest volume at 93,300. While hoeffner.de boasts an impressive average order value (AOV) of $850-875, significantly higher than home24.de's AOV of $250-275, it still falls behind in sessions, with 2.6 million compared to home24.de's 6.7 million. The conversion rates for hoeffner.de and its competitors are fairly consistent, all ranging between 1.00-1.50%. In comparison to roller.de and wayfair.de, hoeffner.de far surpasses them in revenue and AOV, as both competitors show much lower figures. Overall, while hoeffner.de excels in revenue, its performance in transactions and sessions highlights areas for potential growth.

home24.de screenshot
#1 home24.de
24.2M
Revenue
6.7M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
roller.de screenshot
#2 roller.de
4M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
segmueller.de screenshot
#3 segmueller.de
10.3M
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
wayfair.de screenshot
#4 wayfair.de
219.5K
Revenue
69K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
moemax.de screenshot
#5 moemax.de
8.1M
Revenue
1.7M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
hoeffner.de vs top market performers
hoeffner.de
top retailers
conversion rate vs average order value for hoeffner.de and its competitors
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Revenue share by device at hoeffner.de

In July large majority of sales on hoeffner.de, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on hoeffner.de, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hoeffner.de channels

Identify top traffic channels that drive growth for hoeffner.deand discover how performance of traffic channels has changed over time.

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hoeffner.de Google Ads spend

Evaluate hoeffner.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hoeffner.de devices

Review hoeffner.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hoeffner.de top markets

Explore hoeffner.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hoeffner.de country & global rank

Assess the ranking of hoeffner.de among other retailers within its primary country and worldwide.

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