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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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185.9K
Revenue
Sep 25
215.3K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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BHFO.com is an online platform that specializes in selling a wide range of brand name clothing and accessories at discounted prices. Their product offerings include apparel, footwear, and accessories for men, women, and children. The website provides a convenient and accessible platform for customers to shop from a variety of popular brands.

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bhfo.com Annual Revenue and Growth

bhfo.com's annual sales on its online store amounted to $5.6M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$5.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bhfo.com revenue by year

bhfo.com's monthly revenueOVER TIME
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Over the past three months, bhfo.com revenue has experienced decline of 33%, compared to the preceding three months.

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bhfo.com revenue decline for last six months
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OVERVIEW
In September 2025, bhfo.com generated $185,903 in online sales, significantly outperforming the FASHION AND APPAREL median of $74,931, with a conversion rate between 0.50-1.00%, lower than the category's high of 3.2% and above its low of 0.68%. The average order value (AOV) ranged from $100-125, below the sector's high of $382 but above the low of $73. Additionally, bhfo.com had 215,299 sessions, far exceeding the median of 34,221 but falling short of industry leader shein.com, which boasted an astonishing 297,137,690 sessions, showcasing its competitive positioning in the market.
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bhfo.com competitors

In September 2025, bhfo.com had a revenue of $185,903 with 1,640 transactions and 215,299 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 0.50-1.00%. Compared to its competitors, bhfo.com falls behind in revenue, transactions, and sessions. shoppremiumoutlets.com leads the pack with a revenue of $3,502,655 from 15,880 transactions and 9,129 sessions, boasting an impressive conversion rate of 173.50-174.00%. bluefly.com follows with a revenue of $448,027 from 1,300 transactions and 179,110 sessions, showcasing a higher AOV range of $325-350. Although bhfo.com's conversion rate is similar to shoemall.com and naturalizer.com, it lags behind in revenue and transactions. samedelman.com is a standout performer with a revenue of $12,900,062 from 77,418 transactions and 2,048,203 sessions, indicating a strong AOV and conversion rate.

shoppremiumoutlets.com screenshot
#1 shoppremiumoutlets.com
3.5M
Revenue
9.1K
Sessions
173.5-174.0%
Conv. rate
$200-225
AOV
bluefly.com screenshot
#2 bluefly.com
448K
Revenue
179.1K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
shoemall.com screenshot
#3 shoemall.com
1.3M
Revenue
456.7K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
samedelman.com screenshot
#4 samedelman.com
12.9M
Revenue
2M
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
naturalizer.com screenshot
#5 naturalizer.com
3.6M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
bhfo.com vs top market performers
bhfo.com
top retailers
conversion rate vs average order value for bhfo.com and its competitors
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Revenue share by device at bhfo.com

In September large majority of sales on bhfo.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on bhfo.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bhfo.com channels

Identify top traffic channels that drive growth for bhfo.comand discover how performance of traffic channels has changed over time.

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bhfo.com Google Ads spend

Evaluate bhfo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bhfo.com devices

Review bhfo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bhfo.com top markets

Explore bhfo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bhfo.com country & global rank

Assess the ranking of bhfo.com among other retailers within its primary country and worldwide.

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