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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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39.3K
Revenue
Jan 26
38.7K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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BHFO.com is an online platform that specializes in selling a wide range of brand name clothing and accessories at discounted prices. Their product offerings include apparel, footwear, and accessories for men, women, and children. The website provides a convenient and accessible platform for customers to shop from a variety of popular brands.

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bhfo.com Annual Revenue and Growth

bhfo.com's annual sales on its online store amounted to $2.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bhfo.com revenue by year

bhfo.com's monthly revenueOVER TIME
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Over the past three months, bhfo.com revenue has experienced decline of 72%, compared to the preceding three months.

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bhfo.com revenue decline for last six months
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OVERVIEW
In January 2026, bhfo.com, a player in the FASHION AND APPAREL industry, generated online sales revenue of $39,281, significantly lower than the median of $91,806, with a conversion rate ranging from 0.50-1.00%, below the high industry benchmark of 3.1% and just above the low of 0.69%. Their average order value (AOV) stood between $100-125, also lower than the high of $390 and above the low of $76, while attracting 38,676 sessions, closely matching the industry median of 38,909 but far from the leading shein.com, which garnered 279,580,739 sessions.
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bhfo.com competitors

When comparing bhfo.com to its competitors in January 2026, it is evident that bhfo.com lags behind in terms of revenue, transactions, and sessions. bhfo.com generated a revenue of $39,281 with 374 transactions and 38,676 sessions, indicating a lower level of activity compared to its rivals. The average order value (AOV) for bhfo.com falls in the range of $100-125, which is on par with some competitors but lower than others. The conversion rate for bhfo.com ranges from 0.50% to 1.00%, which is lower than that of shoppremiumoutlets.com and samedelman.com, but similar to bluefly.com. Overall, bhfo.com may need to focus on increasing its revenue, transactions, and sessions to compete more effectively in the market.

shoppremiumoutlets.com screenshot
#1 shoppremiumoutlets.com
466.5K
Revenue
11.6K
Sessions
17.5-18.0%
Conv. rate
$225-250
AOV
bluefly.com screenshot
#2 bluefly.com
542.6K
Revenue
180.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
shoemall.com screenshot
#3 shoemall.com
981.6K
Revenue
309.2K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
samedelman.com screenshot
#4 samedelman.com
12.3M
Revenue
2.2M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
naturalizer.com screenshot
#5 naturalizer.com
4M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
bhfo.com vs top market performers
bhfo.com
top retailers
conversion rate vs average order value for bhfo.com and its competitors
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Revenue share by device at bhfo.com

In January large majority of sales on bhfo.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on bhfo.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bhfo.com channels

Identify top traffic channels that drive growth for bhfo.comand discover how performance of traffic channels has changed over time.

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bhfo.com Google Ads spend

Evaluate bhfo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bhfo.com devices

Review bhfo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bhfo.com top markets

Explore bhfo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bhfo.com country & global rank

Assess the ranking of bhfo.com among other retailers within its primary country and worldwide.

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