ebay.de
eBay.de is an online marketplace based in Germany. It provides a platform where individuals and businesses can buy and sell a wide variety of products and services ranging from electronics, fashion, home goods, and collectibles to vehicles and real estate. The website facilitates transactions between buyers and sellers from different corners of the world.
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ebay.de Annual Revenue and Growth
ebay.de's annual sales on its online store amounted to $5.9B in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
ebay.de's monthly revenueOVER TIME
Over the past three months, ebay.de revenue has experienced decline of 15%, compared to the preceding three months.
ebay.de competitors
In May 2026, ebay.de generated $454,770,231 in revenue from 4,376,816 transactions, with sessions totaling 105,125,938. Its average order value (AOV) is between $100-125 and a conversion rate of 4.00-4.50%. In comparison, amazon.de led the market with a significantly higher revenue of $1,680,754,332 and 18,658,588 transactions, showcasing a better conversion rate of 4.50-5.00% despite a lower AOV of $75-100. Meanwhile, otto.de, while lower in revenue at $225,842,805, had a higher AOV of $125-150 but a less efficient conversion rate of 3.00-3.50%. etsy.com reported $576,047,220 in revenue with a lower AOV of $50-75 and a conversion rate of 1.50-2.00%. Lastly, kaufland.de had the least revenue at $96,796,588, matching ebay.de's AOV range but also with a conversion rate of 3.00-3.50%.
Revenue share by device at ebay.de
In May large majority of sales on ebay.de, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ebay.de channels
Identify top traffic channels that drive growth for ebay.deand discover how performance of traffic channels has changed over time.
ebay.de Google Ads spend
Evaluate ebay.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ebay.de devices
Review ebay.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
