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Sep 2024
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Home/Insights/Retailers/karenmillen.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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6.2M
Revenue
2.4M
Sessions
1.5-2.0%
Conversion rate
$150-175
Average order value
Online only revenue for karenmillen.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Karenmillen.com is an e-commerce platform that offers a variety of fashionable clothing and accessories for women. Their inventory includes dresses, tops, trousers, coats, shoes, and handbags. The website enables users to browse, shop, and make online purchases, providing a convenient and stylish shopping experience for customers.

karenmillen.com’s revenueOVER TIME
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Over the past three months, karenmillen.com revenue has experienced decline of 27%, compared to the preceding three months.

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karenmillen.com revenue decline for last six months
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OVERVIEW
In September 2024, karenmillen.com, a FASHION AND APPAREL website, reported online sales revenue of $6,231,631 with a conversion rate of 1.50-2.00% and an average order value (AOV) of $150-175. Compared to the industry, shein.com leads with $621,844,493 in revenue, 3.32% conversion rate, and $399 AOV. karenmillen.com recorded 2,397,314 sessions, while shein.com had 175,831,303 sessions. The median revenue, conversion rate, AOV, and sessions for FASHION AND APPAREL are $94,472, 1.32%, $139, and 36,862 respectively.
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karenmillen.com competitors

When comparing karenmillen.com to its competitors in the fashion retail industry, several key metrics stand out. Karen Millen's revenue of $6,231,631 is higher than nastygal.com's $2,653,719 and coastfashion.com's $1,612,111, but falls slightly below prettylittlething.com's $5,698,093 and hobbs.com's $4,118,431. In terms of transactions, Karen Millen's 39,829 falls in between prettylittlething.com's 112,390 and coastfashion.com's 15,674. Additionally, Karen Millen's conversion rate of 1.50-2.00% is on par with nastygal.com and hobbs.com, but lower than prettylittlething.com and coastfashion.com. Despite having a higher average order value (AOV) range of $150-175 compared to its competitors, Karen Millen's number of sessions at 2,397,314 is lower than prettylittlething.com's 4,809,510. Overall, Karen Millen maintains a strong position within the market, balancing revenue, transactions, AOV, and conversion rate effectively.

#1 coastfashion.com
1.6M
Revenue
593.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#2 chichiclothing.com
280.6K
Revenue
237.8K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
#3 hobbs.com
4.1M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
#4 nastygal.com
2.7M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#5 prettylittlething.com
5.7M
Revenue
4.8M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
karenmillen.com vs top market performers
karenmillen.com
top retailers
conversion rate vs average order value for karenmillen.com and its competitors
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karenmillen.com brandsby revenue

1
Logo for most wantedMost Wanted

karenmillen.com categoriesby revenue

1
Jumpsuits & Rompers
2
Clothing
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brands overtime comparison

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karenmillen.com channels

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karenmillen.com Google Ads spend

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karenmillen.com devices

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karenmillen.com top markets

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karenmillen.com country & global rank

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