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May 2026
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Home/Insights/Retailers/karenmillen.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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6.7M
Revenue
May 26
2.1M
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$125-150
AOV
May 26
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Karenmillen.com is an e-commerce platform that offers a variety of fashionable clothing and accessories for women. Their inventory includes dresses, tops, trousers, coats, shoes, and handbags. The website enables users to browse, shop, and make online purchases, providing a convenient and stylish shopping experience for customers.

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karenmillen.com Annual Revenue and Growth

karenmillen.com's annual sales on its online store amounted to $66.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$66.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
karenmillen.com revenue by year

karenmillen.com's monthly revenueOVER TIME
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Over the past three months, karenmillen.com revenue has experienced growth of 65%, compared to the preceding three months.

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karenmillen.com revenue growth for last six months
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OVERVIEW
In May 2026, karenmillen.com, a prominent player in the lifestyle and fashion apparel industry, generated $6,703,496 in online sales, significantly surpassing the median revenue of $74,720; its conversion rate ranged between 2.00-2.50%, slightly below the high of 3.18%, with an average order value (AOV) of $125-150, compared to the industry's peak of $405; the website attracted 2,120,788 sessions, far exceeding the median of 29,212, but trailing behind shein.com, the largest competitor, which amassed 309,473,559 sessions.
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karenmillen.com competitors

In May 2026, karenmillen.com generated $6,703,496 in revenue with 46,050 transactions across 2,120,788 sessions, resulting in a conversion rate of 2.00-2.50% and an average order value (AOV) of $125-150. In comparison, coastfashion.com reported $1,705,283 in revenue from 17,335 transactions with a conversion rate of 1.50-2.00%. Meanwhile, chichiclothing.com lagged with only $322,645 in revenue from 2,277 transactions at a conversion rate of 1.00-1.50%. hobbs.com achieved $4,694,087 in revenue but maintained a lower AOV of $275-300, with a similar conversion rate of 1.00-1.50%. nastygal.com earned $761,557, while prettylittlething.com surpassed all with $7,177,685 in revenue and the highest conversion rate of 2.50-3.00%. Overall, karenmillen.com shows strong performance against its competitors, especially in revenue and transaction volume.

coastfashion.com screenshot
#1 coastfashion.com
1.7M
Revenue
985.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
chichiclothing.com screenshot
#2 chichiclothing.com
322.6K
Revenue
224.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hobbs.com screenshot
#3 hobbs.com
4.7M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
nastygal.com screenshot
#4 nastygal.com
761.6K
Revenue
616.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
prettylittlething.com screenshot
#5 prettylittlething.com
7.2M
Revenue
5.2M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
karenmillen.com vs top market performers
karenmillen.com
top retailers
conversion rate vs average order value for karenmillen.com and its competitors
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Revenue share by device at karenmillen.com

In May large majority of sales on karenmillen.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on karenmillen.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries karenmillen.com operates in

karenmillen.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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karenmillen.com channels

Identify top traffic channels that drive growth for karenmillen.comand discover how performance of traffic channels has changed over time.

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karenmillen.com Google Ads spend

Evaluate karenmillen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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karenmillen.com devices

Review karenmillen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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karenmillen.com top markets

Explore karenmillen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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karenmillen.com country & global rank

Assess the ranking of karenmillen.com among other retailers within its primary country and worldwide.

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