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Oct 2025
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Home/Insights/Retailers/harristeeter.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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16.4M
Revenue
Oct 25
4.1M
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Harristeeter.com is the official website of Harris Teeter, a grocery retailer. The website features an extensive range of food products, including fresh produce, meats, dairy items, bakery products, pantry staples, and other household necessities. Customers can conveniently browse and purchase items through the website for pickup or delivery services.

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harristeeter.com Annual Revenue and Growth

harristeeter.com's annual sales on its online store amounted to $244.1M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$244.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
harristeeter.com revenue by year

harristeeter.com's monthly revenueOVER TIME
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Over the past three months, harristeeter.com revenue has experienced decline of 1.5%, compared to the preceding three months.

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harristeeter.com revenue decline for last six months
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OVERVIEW
In October 2025, harristeeter.com reported online sales revenue of $16,421,172, significantly below the food and drink/groceries median of $43,384, with a conversion rate of 3.50-4.00%, also trailing behind the industry's high of 5.49%. The site's average order value (AOV) ranged from $100-125, lower than the category's high of $181. With 4,120,569 sessions, harristeeter.com lagged far behind kroger.com, which led with 41,924,642 sessions, while the median sessions in the sector were 15,100, indicating a need for improved performance in both traffic and revenue metrics.
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harristeeter.com competitors

In October 2025, harristeeter.com lagged behind some of its competitors in terms of revenue, transactions, and sessions. ralphs.com and kingsoopers.com both generated higher revenue compared to Harris Teeter, with kroger.com leading the pack by a significant margin. Despite having a similar average order value (AOV) range, Harris Teeter's conversion rate fell below that of kroger.com and ralphs.com. On the other hand, Harris Teeter outperformed food4less.com in revenue, transactions, and sessions, with a slightly higher AOV range. fredmeyer.com also surpassed Harris Teeter in revenue and transactions, with a higher AOV range as well. Overall, while Harris Teeter held its ground in some areas, there is room for improvement to compete with the higher-performing competitors in the grocery industry.

ralphs.com screenshot
#1 ralphs.com
24M
Revenue
2.9M
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
kroger.com screenshot
#2 kroger.com
359M
Revenue
41.9M
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
food4less.com screenshot
#3 food4less.com
1.6M
Revenue
800.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
kingsoopers.com screenshot
#4 kingsoopers.com
28.6M
Revenue
3.4M
Sessions
8.0-8.5%
Conv. rate
$100-125
AOV
fredmeyer.com screenshot
#5 fredmeyer.com
42.7M
Revenue
5M
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
harristeeter.com vs top market performers
harristeeter.com
top retailers
conversion rate vs average order value for harristeeter.com and its competitors
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Revenue share by device at harristeeter.com

In October large majority of sales on harristeeter.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on harristeeter.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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harristeeter.com channels

Identify top traffic channels that drive growth for harristeeter.comand discover how performance of traffic channels has changed over time.

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harristeeter.com Google Ads spend

Evaluate harristeeter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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harristeeter.com devices

Review harristeeter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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harristeeter.com top markets

Explore harristeeter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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harristeeter.com country & global rank

Assess the ranking of harristeeter.com among other retailers within its primary country and worldwide.

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