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Dec 2025
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Home/Insights/Retailers/happy-size.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.3M
Revenue
Dec 25
459.5K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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happy-size.de is a website that offers a wide range of clothing options for people with plus-size figures. They sell various clothing items such as dresses, tops, jeans, and outerwear, catering specifically to individuals who require sizes beyond what is typically available in mainstream fashion retailers.

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happy-size.de Annual Revenue and Growth

happy-size.de's annual sales on its online store amounted to $32.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$32.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
happy-size.de revenue by year

happy-size.de's monthly revenueOVER TIME
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Over the past three months, happy-size.de revenue has experienced decline of 5.7%, compared to the preceding three months.

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happy-size.de revenue decline for last six months
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OVERVIEW
In December 2025, happy-size.de generated $1,343,797 in online sales, significantly surpassing the FASHION AND APPAREL median of $92,600. Its conversion rate ranged from 1.50-2.00%, below the industry's high of 3.17% but above the low of 0.72%. The average order value (AOV) stood between $125-150, also below the high of $389 but above the low of $75. With 459,493 sessions, happy-size.de outperformed the median of 39,789 in its category, yet it remains far behind the highest, shein.com, which recorded a staggering 304,519,814 sessions, highlighting its niche market position.
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happy-size.de competitors

In December 2025, happy-size.de generated a revenue of $1,343,797 from 9,041 transactions with a conversion rate of 1.50-2.00% and an Average Order Value (AOV) of $125-150. Compared to its competitors, happy-size.de falls behind in revenue when compared to ullapopken.de with $3,044,467, zizzi.de with $778,063, and klingel.de with $788,186. However, happy-size.de has a higher conversion rate than yoursclothing.de and zizzi.de, which both have a conversion rate of 1.50-2.00%, while klingel.de and zizzi.de have a much higher conversion rate of 3.50-4.00%. Additionally, happy-size.de's AOV falls within the mid-range compared to its competitors. Overall, happy-size.de's performance metrics position it competitively within the market, with room for growth in revenue to reach the levels of top performers like ullapopken.de.

ullapopken.de screenshot
#1 ullapopken.de
3M
Revenue
978.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
zizzi.de screenshot
#2 zizzi.de
778.1K
Revenue
194.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
yoursclothing.de screenshot
#3 yoursclothing.de
350.6K
Revenue
190.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
klingel.de screenshot
#4 klingel.de
788.2K
Revenue
159.4K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
bigtex.de screenshot
#5 bigtex.de
319.3K
Revenue
82.2K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
happy-size.de vs top market performers
happy-size.de
top retailers
conversion rate vs average order value for happy-size.de and its competitors
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Revenue share by device at happy-size.de

In December large majority of sales on happy-size.de, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on happy-size.de, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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happy-size.de channels

Identify top traffic channels that drive growth for happy-size.deand discover how performance of traffic channels has changed over time.

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happy-size.de Google Ads spend

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happy-size.de devices

Review happy-size.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happy-size.de top markets

Explore happy-size.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happy-size.de country & global rank

Assess the ranking of happy-size.de among other retailers within its primary country and worldwide.

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