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Apr 2026
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Home/Insights/Retailers/happy-size.de
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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1.9M
Revenue
Apr 26
548.7K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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happy-size.de is a website that offers a wide range of clothing options for people with plus-size figures. They sell various clothing items such as dresses, tops, jeans, and outerwear, catering specifically to individuals who require sizes beyond what is typically available in mainstream fashion retailers.

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happy-size.de Annual Revenue and Growth

happy-size.de's annual sales on its online store amounted to $22.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$22.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
happy-size.de revenue by year

happy-size.de's monthly revenueOVER TIME
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Over the past three months, happy-size.de revenue has experienced decline of 13%, compared to the preceding three months.

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happy-size.de revenue decline for last six months
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OVERVIEW
In April 2026, happy-size.de generated impressive online sales revenue of $1,934,307, significantly surpassing the FASHION AND APPAREL median of $78,791. With a conversion rate of 2.50-3.00%, it remains competitive against the high benchmark of 3.05%. The average order value (AOV) ranged between $125-150, below the industry's peak of $389 but above its low of $76. The site attracted 548,724 sessions, vastly exceeding the median of 35,276, though far from the industry leader, shein.com, which dominated with 281,585,790 sessions, showcasing happy-size.de's solid performance in a challenging market.
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happy-size.de competitors

In April 2026, happy-size.de reported revenues of $1,934,307, with 14,443 transactions and sessions totaling 548,724, yielding an Average Order Value (AOV) of $125-150 and a conversion rate of 2.50-3.00%. In comparison, ullapopken.de achieved a higher revenue of $2,025,646 from 12,954 transactions over 817,953 sessions, with an AOV of $150-175 and a lower conversion rate of 1.50-2.00%. On the other hand, klingel.de generated $801,253 in revenue with 5,933 transactions from 174,719 sessions, matching happy-size.de's AOV but boasting a slightly better conversion rate of 3.00-3.50%. Overall, while happy-size.de excels in transaction volume and a competitive conversion rate, ullapopken.de leads in revenue, showcasing the varied strengths of these brands in the competitive landscape.

ullapopken.de screenshot
#1 ullapopken.de
2M
Revenue
818K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
klingel.de screenshot
#2 klingel.de
801.3K
Revenue
174.7K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
bigtex.de screenshot
#3 bigtex.de
239.9K
Revenue
59.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
witt-weiden.de screenshot
#4 witt-weiden.de
8.8M
Revenue
2M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
bonprix.de screenshot
#5 bonprix.de
48.6M
Revenue
13.2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
happy-size.de vs top market performers
happy-size.de
top retailers
conversion rate vs average order value for happy-size.de and its competitors
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Revenue share by device at happy-size.de

In April large majority of sales on happy-size.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on happy-size.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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happy-size.de channels

Identify top traffic channels that drive growth for happy-size.deand discover how performance of traffic channels has changed over time.

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happy-size.de Google Ads spend

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happy-size.de devices

Review happy-size.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happy-size.de top markets

Explore happy-size.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happy-size.de country & global rank

Assess the ranking of happy-size.de among other retailers within its primary country and worldwide.

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