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Oct 2025
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Home/Insights/Retailers/peterhahn.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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4.3M
Revenue
Oct 25
622.1K
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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peterhahn.de is an e-commerce platform that offers a wide range of clothing, accessories, and home goods. Products available for purchase include womens and mens apparel, footwear, and accessories from various luxury and high-end brands. The website also provides a selection of home textiles, furniture, and decorative items for customers to browse and shop.

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peterhahn.de Annual Revenue and Growth

peterhahn.de's annual sales on its online store amounted to $74.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$74.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
peterhahn.de revenue by year

peterhahn.de's monthly revenueOVER TIME
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Over the past three months, peterhahn.de revenue has experienced decline of 2.9%, compared to the preceding three months.

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peterhahn.de revenue decline for last six months
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OVERVIEW
In October 2025, peterhahn.de achieved impressive performance metrics in the FASHION AND APPAREL industry, generating online sales revenue of $4,254,539, significantly above the median of $80,524. With a conversion rate of 3.50-4.00%, it exceeds the industry average of 3.36%. The average order value (AOV) ranged between $175-200, considerably above the low end of $74, but below the high of $378. Additionally, the site attracted 622,051 sessions, a remarkable figure compared to the median of 33,163, though still trailing behind the highest store, shein.com, with 321,650,758 sessions.
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peterhahn.de competitors

In October 2025, peterhahn.de, with a revenue of 4,254,539 euros and 23,744 transactions from 622,051 sessions, has a higher average order value (AOV) ranging from 175-200 euros and a conversion rate of 3.50-4.00%. Compared to its competitors, witt-weiden.de has a higher revenue of 5,815,372 euros but lower AOV of 100-125 euros and similar conversion rate. bonprix.de leads with a significantly higher revenue of 50,940,295 euros, but lower AOV and conversion rate compared to peterhahn.de. heine.de has a similar revenue to peterhahn.de but with a higher AOV of 125-150 euros and a better conversion rate of 4.50-5.00%. peek-cloppenburg.de stands out with a revenue of 13,833,524 euros, higher transactions and sessions, but lower AOV and conversion rate compared to peterhahn.de. Overall, peterhahn.de's AOV and conversion rate outshine its competitors in the luxury clothing segment.

witt-weiden.de screenshot
#1 witt-weiden.de
5.8M
Revenue
1.5M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
bonprix.de screenshot
#2 bonprix.de
50.9M
Revenue
13.4M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
heine.de screenshot
#3 heine.de
8.5M
Revenue
1.3M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
peek-cloppenburg.de screenshot
#4 peek-cloppenburg.de
13.8M
Revenue
4.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
breuninger.com screenshot
#5 breuninger.com
27.8M
Revenue
7.6M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
peterhahn.de vs top market performers
peterhahn.de
top retailers
conversion rate vs average order value for peterhahn.de and its competitors
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Revenue share by device at peterhahn.de

In October large majority of sales on peterhahn.de, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In October large majority of sales on peterhahn.de, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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peterhahn.de channels

Identify top traffic channels that drive growth for peterhahn.deand discover how performance of traffic channels has changed over time.

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peterhahn.de Google Ads spend

Evaluate peterhahn.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peterhahn.de devices

Review peterhahn.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peterhahn.de top markets

Explore peterhahn.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peterhahn.de country & global rank

Assess the ranking of peterhahn.de among other retailers within its primary country and worldwide.

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