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Dec 2025
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Home/Insights/Retailers/henryusa.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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5.2M
Revenue
Dec 25
698.5K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$1200-1300
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

HenryUSA.com is a retail website offering a wide range of firearms and related accessories. The product inventory includes rifles, handguns, shotguns, and most accessories required for shooting enthusiasts. The site also provides detailed specifications and pricing information for customer convenience.

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henryusa.com Annual Revenue and Growth

henryusa.com's annual sales on its online store amounted to $38.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$38.7M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
henryusa.com revenue by year

henryusa.com's monthly revenueOVER TIME
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Over the past three months, henryusa.com revenue has experienced growth of 35%, compared to the preceding three months.

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henryusa.com revenue growth for last six months
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OVERVIEW
In December 2025, henryusa.com, operating in the heavy industry and engineering sector, achieved online sales revenue of $5,173,884, significantly exceeding the median of $581,798, with a conversion rate of 0.50-1.00%, lower than the sector's high of 2.89%. Its average order value (AOV) ranged from $1,200 to $1,225, well above the category's high of $420, while the site attracted 698,515 sessions, substantially more than the median of 196,732 but trailing behind gunmagwarehouse.com, the leading store with 1,738,839 sessions and $5,185,140 in revenue.
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henryusa.com competitors

In December 2025, henryusa.com outperformed its competitors in terms of revenue, generating $5,173,884 in comparison to the closest competitor, sportsmansoutdoorsuperstore.com, with $5,632,104. However, henryusa.com had the lowest number of transactions at 4,302, while sportsmansoutdoorsuperstore.com had 9,799. In terms of sessions, henryusa.com had 698,515, while rangerpointstore.com had the lowest at 113,612. The average order value (AOV) for henryusa.com ranged from $1200 to $1225, falling between the competitors' AOVs. The conversion rate for henryusa.com was 0.50-1.00%, similar to rkguns.com and sportsmansoutdoorsuperstore.com, while vanceoutdoors.com and henrypride.com had higher conversion rates. Overall, henryusa.com performed well in revenue but may need to focus on increasing transactions and sessions to compete more effectively in the market.

rkguns.com screenshot
#1 rkguns.com
3.4M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
vanceoutdoors.com screenshot
#2 vanceoutdoors.com
3.6M
Revenue
507K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
sportsmansoutdoorsuperstore.com screenshot
#3 sportsmansoutdoorsuperstore.com
5.6M
Revenue
1.4M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
henrypride.com screenshot
#4 henrypride.com
3.8K
Revenue
964
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
rangerpointstore.com screenshot
#5 rangerpointstore.com
185.4K
Revenue
113.6K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
henryusa.com vs top market performers
henryusa.com
top retailers
conversion rate vs average order value for henryusa.com and its competitors
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Revenue share by device at henryusa.com

In December large majority of sales on henryusa.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In December large majority of sales on henryusa.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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henryusa.com channels

Identify top traffic channels that drive growth for henryusa.comand discover how performance of traffic channels has changed over time.

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henryusa.com Google Ads spend

Evaluate henryusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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henryusa.com devices

Review henryusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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henryusa.com top markets

Explore henryusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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henryusa.com country & global rank

Assess the ranking of henryusa.com among other retailers within its primary country and worldwide.

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