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Jul 2026
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Home/Insights/Retailers/henryusa.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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3.1M
Revenue
Jul 26
555.2K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$900-1000
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

HenryUSA.com is a retail website offering a wide range of firearms and related accessories. The product inventory includes rifles, handguns, shotguns, and most accessories required for shooting enthusiasts. The site also provides detailed specifications and pricing information for customer convenience.

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henryusa.com Annual Revenue and Growth

henryusa.com's annual sales on its online store amounted to $40M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$40M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
henryusa.com revenue by year

henryusa.com's monthly revenueOVER TIME
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Over the past three months, henryusa.com revenue has experienced decline of 11%, compared to the preceding three months.

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henryusa.com revenue decline for last six months
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OVERVIEW
henryusa.com operates in the heavy industry and engineering category, generating $3.1 million in online sales for the month of July 2026. This figure is significantly higher than a typical heavy industry and engineering store's revenue of around $460,000. Its conversion rate ranges from 0.50-1.00%, which is below the typical range of 1.1% to 3.16%. The average order value (AOV) is $975-1000, well above a typical heavy industry and engineering store's AOV of $109 to $408. With 555,000 sessions, henryusa.com outperforms a typical heavy industry and engineering store's 144,000 sessions, but remains below the most-visited gunmagwarehouse.com at 1.7 million sessions.
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henryusa.com competitors

In July 2026, sportsmansoutdoorsuperstore.com led the competition with a revenue of $6.8 million, surpassing henryusa.com, which generated $3.1 million, placing it third among six competitors. sportsmansoutdoorsuperstore.com also achieved the highest number of transactions at 11,900, leaving henryusa.com trailing by 8,731 with its 3,169 transactions. In terms of website traffic, sportsmansoutdoorsuperstore.com attracted 1.3 million sessions, while henryusa.com recorded 555,000 sessions, falling short by 745,000. Although henryusa.com has a higher average order value (AOV) of $975-1000 compared to competitors like rkguns.com ($250-275) and vanceoutdoors.com ($350-375), its conversion rate of 0.50-1.00 is on par with rkguns.com and sportsmansoutdoorsuperstore.com. In contrast, vanceoutdoors.com outperformed in conversions with rates of 2.00-2.50, showcasing its effective customer engagement strategies. Overall, henryusa.com must enhance its traffic and transaction numbers to compete more effectively in this market.

rkguns.com screenshot
#1 rkguns.com
2.7M
Revenue
1M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
vanceoutdoors.com screenshot
#2 vanceoutdoors.com
3.2M
Revenue
389.6K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
sportsmansoutdoorsuperstore.com screenshot
#3 sportsmansoutdoorsuperstore.com
6.8M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
henrypride.com screenshot
#4 henrypride.com
3K
Revenue
797.4
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
rangerpointstore.com screenshot
#5 rangerpointstore.com
184.5K
Revenue
90.4K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
henryusa.com vs top market performers
henryusa.com
top retailers
conversion rate vs average order value for henryusa.com and its competitors
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Industries henryusa.com operates in

henryusa.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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henryusa.com channels

Identify top traffic channels that drive growth for henryusa.comand discover how performance of traffic channels has changed over time.

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henryusa.com Google Ads spend

Evaluate henryusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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henryusa.com devices

Review henryusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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henryusa.com top markets

Explore henryusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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henryusa.com country & global rank

Assess the ranking of henryusa.com among other retailers within its primary country and worldwide.

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