cheaperthandirt.com
CheaperThanDirt.com is an e-commerce platform that offers a wide range of products related to outdoor activities and self-defense. Their inventory consists of firearms, ammunitions, gear, accessories, hunting equipment, survival tools, camping supplies, and clothing. The website serves as a marketplace where customers can browse and purchase these items.
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cheaperthandirt.com Annual Revenue and Growth
cheaperthandirt.com's annual sales on its online store amounted to $20.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
cheaperthandirt.com's monthly revenueOVER TIME
Over the past three months, cheaperthandirt.com revenue has experienced growth of 1.6%, compared to the preceding three months.
cheaperthandirt.com competitors
In May 2026, cheaperthandirt.com generated $1,903,350 in revenue with 5,592 transactions from 754,279 sessions, achieving an average order value (AOV) of $325-$350 and a conversion rate between 0.50-1.00%. In comparison, budsgunshop.com significantly outperformed with $7,368,845 in revenue and 19,465 transactions across 2,132,027 sessions, boasting an AOV of $375-$400 and the same conversion rate range. midwayusa.com led the pack with $21,878,700 in revenue and 95,348 transactions from 7,168,605 sessions, presenting a lower AOV of $225-$250 yet a higher conversion rate of 1.00-1.50%. guns.com dominated with $39,594,137 in revenue and an impressive 1.50-2.00% conversion rate, despite its AOV mirroring cheaperthandirt.com. Meanwhile, opticsplanet.com and sportsmansoutdoorsuperstore.com showed revenues of $16,822,591 and $5,088,894, respectively, highlighting the competitive landscape within the online firearms retail sector.
Revenue share by device at cheaperthandirt.com
In May large majority of sales on cheaperthandirt.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries cheaperthandirt.com operates in
cheaperthandirt.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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cheaperthandirt.com channels
Identify top traffic channels that drive growth for cheaperthandirt.comand discover how performance of traffic channels has changed over time.
cheaperthandirt.com Google Ads spend
Evaluate cheaperthandirt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
cheaperthandirt.com devices
Review cheaperthandirt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
