cheaperthandirt.com
CheaperThanDirt.com is an e-commerce platform that offers a wide range of products related to outdoor activities and self-defense. Their inventory consists of firearms, ammunitions, gear, accessories, hunting equipment, survival tools, camping supplies, and clothing. The website serves as a marketplace where customers can browse and purchase these items.
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cheaperthandirt.com Annual Revenue and Growth
cheaperthandirt.com's annual sales on its online store amounted to $20.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
cheaperthandirt.com's monthly revenueOVER TIME
Over the past three months, cheaperthandirt.com revenue has experienced growth of 27%, compared to the preceding three months.
cheaperthandirt.com competitors
In January 2026, cheaperthandirt.com reported a revenue of $1,823,816 with 5,339 transactions and 747,971 sessions, boasting an average order value (AOV) of $325-$350 and a conversion rate of 0.50-1.00%. When compared to its competitors, budsgunshop.com led the pack with a revenue of $9,283,109, 25,802 transactions, and 2,648,953 sessions. midwayusa.com followed closely behind with a revenue of $29,851,629, 137,049 transactions, and 8,958,764 sessions, but with a lower AOV of $200-$225 and a higher conversion rate of 1.50-2.00%. cheaperthandirt.com's revenue falls within the mid-range of its competitors, but its AOV is on par with other industry leaders, and its conversion rate falls in the competitive range. sportsmansoutdoorsuperstore.com stood out with a higher AOV of $550-$575 but a lower conversion rate.
Revenue share by device at cheaperthandirt.com
In January large majority of sales on cheaperthandirt.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cheaperthandirt.com channels
Identify top traffic channels that drive growth for cheaperthandirt.comand discover how performance of traffic channels has changed over time.
cheaperthandirt.com Google Ads spend
Evaluate cheaperthandirt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
cheaperthandirt.com devices
Review cheaperthandirt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
