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Dec 2025
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Home/Insights/Retailers/hollandandbarrett.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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13.9M
Revenue
Dec 25
7.5M
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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HollandandBarrett.com is an online platform that offers a wide range of products. They primarily sell health-related items, including vitamins, supplements, natural beauty products, organic pantry essentials, sports nutrition, and more. The website provides customers with convenient access to purchase various health-focused products from the comfort of their own homes.

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hollandandbarrett.com Annual Revenue and Growth

hollandandbarrett.com's annual sales on its online store amounted to $157.2M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$157.2M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
hollandandbarrett.com revenue by year

hollandandbarrett.com's monthly revenueOVER TIME
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Over the past three months, hollandandbarrett.com revenue has experienced growth of 34%, compared to the preceding three months.

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hollandandbarrett.com revenue growth for last six months
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OVERVIEW
In December 2025, hollandandbarrett.com generated $13,896,731 in online sales, significantly surpassing the health industry median of $97,286, although still far below market leader walgreens.com at $134,927,102; with a conversion rate of 2.50-3.00%, it performs below the high benchmark of 5.42%, while its average order value (AOV) ranges from $50-75, modest compared to the industry's high of $363; the site recorded 7,475,294 sessions, considerably lower than walgreens.com's 74,557,289 and above the median of 27,706 in the health sector.
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hollandandbarrett.com competitors

In December 2025, hollandandbarrett.com reported a revenue of $13,896,731 from 196,144 transactions and 7,475,294 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. In comparison, myprotein.com had a revenue of $8,295,744 from 111,558 transactions and 4,503,015 sessions, with a similar AOV and conversion rate slightly lower at 2.00-2.50%. On the other hand, superdrug.com outperformed hollandandbarrett.com with a revenue of $29,608,930 from 480,608 transactions and 13,142,779 sessions, with a higher conversion rate of 3.50-4.00% despite having a similar AOV. boots.com excelled further with a revenue of $115,003,829 from 1,471,564 transactions and 49,388,130 sessions, boasting a higher AOV of $75-100 and a comparable conversion rate. However, hollandandbarrett.com faced stiff competition from lloydspharmacy.com and tesco.com, which both surpassed its revenue and transaction numbers, with higher AOVs and conversion rates as well.

myprotein.com screenshot
#1 myprotein.com
8.3M
Revenue
4.5M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
superdrug.com screenshot
#2 superdrug.com
29.6M
Revenue
13.1M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
boots.com screenshot
#3 boots.com
115M
Revenue
49.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
lloydspharmacy.com screenshot
#4 lloydspharmacy.com
7.1M
Revenue
1.1M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
tesco.com screenshot
#5 tesco.com
167.8M
Revenue
42M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
hollandandbarrett.com vs top market performers
hollandandbarrett.com
top retailers
conversion rate vs average order value for hollandandbarrett.com and its competitors
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Revenue share by device at hollandandbarrett.com

In December large majority of sales on hollandandbarrett.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on hollandandbarrett.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hollandandbarrett.com channels

Identify top traffic channels that drive growth for hollandandbarrett.comand discover how performance of traffic channels has changed over time.

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hollandandbarrett.com Google Ads spend

Evaluate hollandandbarrett.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hollandandbarrett.com devices

Review hollandandbarrett.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hollandandbarrett.com top markets

Explore hollandandbarrett.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hollandandbarrett.com country & global rank

Assess the ranking of hollandandbarrett.com among other retailers within its primary country and worldwide.

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