Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/laurageller.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for laurageller.comlaurageller.com

Start benchmarking for free
Sign in with GoogleSign up with Google
4.8M
Revenue
Apr 26
3.7M
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
Loading...

laurageller.com is a website that offers cosmetic products catering to makeup enthusiasts. The site features a wide range of makeup items such as foundations, eyeshadows, lipsticks, and blushes. Additionally, they provide tools and kits to help with makeup application. The website serves as an online platform to browse and purchase beauty products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

laurageller.com Annual Revenue and Growth

laurageller.com's annual sales on its online store amounted to $86.7M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$86.7M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
laurageller.com revenue by year

laurageller.com's monthly revenueOVER TIME
View real-time data

Over the past three months, laurageller.com revenue has experienced decline of 40%, compared to the preceding three months.

View real-time data
laurageller.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, laurageller.com achieved online sales of $4,827,397, significantly exceeding the BEAUTY AND COSMETICS median of $40,161, though far behind the top competitor, sephora.com, at $117,760,640. The site maintained a conversion rate of 2.50-3.00%, below the high benchmark of 4.38% but above the low of 1.08%. The average order value (AOV) ranged from $25 to $50, contrasting sharply with the industry's high of $195. With 3,681,899 sessions, laurageller.com outperformed the median of 20,819 but remained a fraction of sephora.com's leading 84,653,344 sessions.
Read more

laurageller.com competitors

In April 2026, laurageller.com reported a revenue of $4,827,397 from 102,472 transactions, achieving a conversion rate of 2.50-3.00% across 3,681,899 sessions. Comparatively, qvcuk.com led the pack with a revenue of $14,635,371, a conversion rate of 3.50-4.00%, and a significantly higher Average Order Value (AOV) of $100-125, despite fewer sessions. beautybrands.com, while generating only $1,167,665, boasted a high conversion rate of 5.00-5.50%, highlighting effective sales strategies despite its low traffic. Meanwhile, lauramercier.com and boxycharm.com trailed behind with revenues of $335,039 and $8,696, respectively. Laura mercier.com’s conversion rate ranged from 1.50-2.00%, indicating less effectiveness compared to laurageller.com. Overall, laurageller.com sits in the mid-tier range among its competitors, exhibiting solid performance metrics yet showing room for improvement in conversion efficiency.

qvcuk.com screenshot
#1 qvcuk.com
14.6M
Revenue
3M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
beautybrands.com screenshot
#2 beautybrands.com
1.2M
Revenue
167.9K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
lauramercier.com screenshot
#3 lauramercier.com
335K
Revenue
250K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
boxycharm.com screenshot
#4 boxycharm.com
8.7K
Revenue
4.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
makeupforever.com screenshot
#5 makeupforever.com
1.1M
Revenue
327.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
laurageller.com vs top market performers
laurageller.com
top retailers
conversion rate vs average order value for laurageller.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at laurageller.com

In April large majority of sales on laurageller.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

In April large majority of sales on laurageller.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

Industries laurageller.com operates in

laurageller.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

laurageller.com channels

Identify top traffic channels that drive growth for laurageller.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

laurageller.com Google Ads spend

Evaluate laurageller.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

laurageller.com devices

Review laurageller.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

laurageller.com top markets

Explore laurageller.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

laurageller.com country & global rank

Assess the ranking of laurageller.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard