Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
Home/Insights/Retailers/laurageller.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for laurageller.comlaurageller.com

Start benchmarking for free
Sign in with GoogleSign up with Google
7.2M
Revenue
Jan 26
4.1M
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$25-50
AOV
Jan 26
Loading...

laurageller.com is a website that offers cosmetic products catering to makeup enthusiasts. The site features a wide range of makeup items such as foundations, eyeshadows, lipsticks, and blushes. Additionally, they provide tools and kits to help with makeup application. The website serves as an online platform to browse and purchase beauty products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

laurageller.com Annual Revenue and Growth

laurageller.com's annual sales on its online store amounted to $86.7M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$86.7M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
laurageller.com revenue by year

laurageller.com's monthly revenueOVER TIME
View real-time data

Over the past three months, laurageller.com revenue has experienced growth of 83%, compared to the preceding three months.

View real-time data
laurageller.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, laurageller.com generated $7,195,845 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $51,477, with a conversion rate between 3.50-4.00%, close to the high end of 4.7%. The average order value (AOV) ranged from $25-50, while the industry high AOV is $194. With 4,139,130 sessions, laurageller.com saw a notable performance, though far from ulta.com's leading 47,691,438 sessions, highlighting its strong position in the market despite the high competition.
Read more

laurageller.com competitors

In January 2026, laurageller.com reported a revenue of $7,195,845 with 148,544 transactions and 4,139,130 sessions, resulting in an average order value (AOV) ranging between $25-50 and a conversion rate of 3.50-4.00%. In comparison, qvcuk.com had a higher revenue of $15,885,332 with 130,610 transactions and 3,556,363 sessions, boasting a higher AOV of $100-125 but a similar conversion rate of 3.50-4.00%. On the other hand, beautybrands.com had a lower revenue of $967,383 with 7,666 transactions and 105,991 sessions, but a higher AOV of $125-150 and a significantly higher conversion rate of 7.00-7.50%. Overall, laurageller.com falls in the middle in terms of revenue and transaction volume compared to its competitors, but could potentially benefit from a higher AOV and conversion rate to compete more effectively.

qvcuk.com screenshot
#1 qvcuk.com
15.9M
Revenue
3.6M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
beautybrands.com screenshot
#2 beautybrands.com
967.4K
Revenue
106K
Sessions
7.0-7.5%
Conv. rate
$125-150
AOV
lauramercier.com screenshot
#3 lauramercier.com
388.1K
Revenue
357.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
boxycharm.com screenshot
#4 boxycharm.com
11.4K
Revenue
2.7K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
makeupforever.com screenshot
#5 makeupforever.com
1.3M
Revenue
373.9K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
laurageller.com vs top market performers
laurageller.com
top retailers
conversion rate vs average order value for laurageller.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at laurageller.com

In January large majority of sales on laurageller.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

In January large majority of sales on laurageller.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

laurageller.com channels

Identify top traffic channels that drive growth for laurageller.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

laurageller.com Google Ads spend

Evaluate laurageller.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

laurageller.com devices

Review laurageller.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

laurageller.com top markets

Explore laurageller.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

laurageller.com country & global rank

Assess the ranking of laurageller.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard