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Sep 2026
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Home/Insights/Retailers/laurageller.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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6.2M
Revenue
Sep 26
3.7M
Sessions
Sep 26
3.5-4.0%
Conv. rate
Sep 26
$25-50
AOV
Sep 26
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laurageller.com is a website that offers cosmetic products catering to makeup enthusiasts. The site features a wide range of makeup items such as foundations, eyeshadows, lipsticks, and blushes. Additionally, they provide tools and kits to help with makeup application. The website serves as an online platform to browse and purchase beauty products.

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laurageller.com Annual Revenue and Growth

laurageller.com's annual sales on its online store amounted to $86.7M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$86.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
laurageller.com revenue by year

laurageller.com's monthly revenueOVER TIME
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Over the past three months, laurageller.com revenue has experienced growth of 22%, compared to the preceding three months.

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laurageller.com revenue growth for last six months
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OVERVIEW
laurageller.com is positioned in the beauty and cosmetics category, generating $6.2 million in revenue from online sales for the month of September 2026. A typical store in the beauty and cosmetics category generates around $35,500 a month, while the largest, ulta.com, generates $186.2 million. With a conversion rate of 3.50-4.00%, laurageller.com is within the typical range of 1.06% to 4.56%. Its average order value (AOV) of $25-50 is below the typical range of $50 to $214. Additionally, laurageller.com attracted 3.7 million sessions, significantly higher than the typical store in the beauty and cosmetics category, which sees around 14,500 sessions monthly.
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laurageller.com competitors

In September 2026, laurageller.com stands out as the leader in sessions, achieving 3.7 million, well ahead of competitors like qvcuk.com with 3.1 million sessions. While laurageller.com ranks second in revenue at $6.2 million and transactions with 132,000, it trails behind qvcuk.com, which generated $21.4 million and 165,000 transactions. In terms of average order value (AOV), laurageller.com falls within the $25-50 range, which is significantly lower than competitors like qvcuk.com and beautybrands.com, both of which boast AOVs between $125-150. Additionally, laurageller.com's conversion rate of 3.50-4.00% is on par with boxycharm.com but trails behind qvcuk.com’s 5.00-5.50% and beautybrands.com’s 6.00-6.50%. Overall, laurageller.com excels in attracting sessions but faces challenges in revenue and conversion rates against its competitors.

qvcuk.com screenshot
#1 qvcuk.com
21.4M
Revenue
3.1M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
beautybrands.com screenshot
#2 beautybrands.com
1.1M
Revenue
127.5K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
lauramercier.com screenshot
#3 lauramercier.com
476.4K
Revenue
348.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
boxycharm.com screenshot
#4 boxycharm.com
18.7K
Revenue
4.4K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
makeupforever.com screenshot
#5 makeupforever.com
1.5M
Revenue
356.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
laurageller.com vs top market performers
laurageller.com
top retailers
conversion rate vs average order value for laurageller.com and its competitors
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Revenue share by device at laurageller.com

In September large majority of sales on laurageller.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

In September large majority of sales on laurageller.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

Industries laurageller.com operates in

laurageller.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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laurageller.com channels

Identify top traffic channels that drive growth for laurageller.comand discover how performance of traffic channels has changed over time.

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laurageller.com Google Ads spend

Evaluate laurageller.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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laurageller.com devices

Review laurageller.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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laurageller.com top markets

Explore laurageller.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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laurageller.com country & global rank

Assess the ranking of laurageller.com among other retailers within its primary country and worldwide.

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