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Jul 2025
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Home/Insights/Retailers/dillards.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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29.4M
Revenue
12.6M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Dillards.com is an online retail platform offering a wide variety of products, including clothing, beauty products, accessories, home goods, and more. With an extensive selection of reputable brands, customers can find fashion-forward items for men, women, and children, as well as items to enhance their homes.

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dillards.com's revenueOVER TIME
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Over the past three months, dillards.com revenue has experienced decline of 7.9%, compared to the preceding three months.

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dillards.com revenue decline for last six months
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OVERVIEW
dillards.com in the MARKETPLACE industry had a revenue of $29,400,021, conversion rate of 2.00-2.50%, AOV of $75-100, and 12,585,244 sessions in July 2025. Compared to amazon.com, dillards.com's revenue was significantly lower, while its conversion rate and AOV fell within the industry norms. Despite having a high number of sessions, dillards.com did not reach the level of Amazon in terms of revenue or sessions. These metrics provide insight into dillards.com's performance within the competitive e-commerce and shopping marketplace landscape.
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dillards.com competitors

In July 2025, dillards.com generated a revenue of $29,400,021 from 307,478 transactions with a total of 12,585,244 sessions. The average order value (AOV) ranged between $75-$100, and the conversion rate was between 2.00-2.50%. Compared to its competitors, dillards.com falls behind in revenue generation and number of transactions. bloomingdales.com led the pack with a revenue of $90,700,231 and 283,172 transactions from 17,420,242 sessions, with a higher AOV of $300-$325 but a slightly lower conversion rate. Other competitors like nordstrom.com, macys.com, and zappos.com also outperformed dillards.com in terms of revenue, transactions, and sessions. dillards.com did, however, have a similar AOV and conversion rate to nordstromrack.com, showing strength in those areas compared to some competitors.

bloomingdales.com screenshot
#1 bloomingdales.com
90.7M
Revenue
17.4M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
nordstrom.com screenshot
#2 nordstrom.com
202.9M
Revenue
50.7M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
nordstromrack.com screenshot
#3 nordstromrack.com
63.7M
Revenue
32.9M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
zappos.com screenshot
#4 zappos.com
56.8M
Revenue
16.8M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
macys.com screenshot
#5 macys.com
455.7M
Revenue
73.5M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
dillards.com vs top market performers
dillards.com
top retailers
conversion rate vs average order value for dillards.com and its competitors
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Revenue share by device at dillards.com

In July large majority of sales on dillards.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on dillards.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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dillards.com channels

Identify top traffic channels that drive growth for dillards.comand discover how performance of traffic channels has changed over time.

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dillards.com Google Ads spend

Evaluate dillards.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dillards.com devices

Review dillards.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dillards.com top markets

Explore dillards.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dillards.com country & global rank

Assess the ranking of dillards.com among other retailers within its primary country and worldwide.

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