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May 2025
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Home/Insights/Retailers/dillards.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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31.3M
Revenue
12.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Dillards.com is an online retail platform offering a wide variety of products, including clothing, beauty products, accessories, home goods, and more. With an extensive selection of reputable brands, customers can find fashion-forward items for men, women, and children, as well as items to enhance their homes.

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dillards.com's revenueOVER TIME
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Over the past three months, dillards.com revenue has experienced decline of 13%, compared to the preceding three months.

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dillards.com revenue decline for last six months
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OVERVIEW
dillards.com, an MARKETPLACE platform, generated a revenue of $31,299,313 in May 2025, with a conversion rate of 2.50-3.00% and an Average Order Value (AOV) of $75-100. It had 12,408,484 sessions during the month. The highest revenue in the category was amazon.com with $12,259,837,505, the highest conversion rate was 4.13%, the highest AOV was $299, and the highest number of sessions was 2,589,786,292. The median revenue in the category was $326,539, the median conversion rate was 0.88%, the median AOV was $52, and the median sessions were 140,161.
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dillards.com competitors

In May 2025, Dillard's website, dillards.com, generated a revenue of $31,299,313 with 321,985 transactions and 12,408,484 sessions. The Average Order Value (AOV) ranged between $75-100, and the conversion rate was 2.50-3.00%. Compared to its competitors, Macy's (macys.com) led in revenue with $483,327,343, 2,133,825 transactions, and 69,803,958 sessions. Their AOV was higher at $225-250, with a conversion rate of 3.00-3.50%. Zappos (zappos.com) had revenue of $60,010,416, 379,773 transactions, and 16,767,857 sessions, with an AOV of $150-175 and a conversion rate of 2.00-2.50%. Dillard's closely matched Nordstrom Rack (nordstromrack.com) in revenue at $72,691,408, 730,671 transactions, and 31,823,856 sessions, both with an AOV of $75-100 and a conversion rate of 2.00-2.50%. Bloomingdale's (bloomingdales.com) had revenue of $105,791,926, 316,055 transactions, and 15,429,721 sessions, with a higher AOV of $325-350 but a similar conversion rate. Nordstrom (nordstrom.com) fell in between, with revenue of $184,010,267, 732,415 transactions, and 42,525,145 sessions, an AOV of $

bloomingdales.com screenshot
#1 bloomingdales.com
105.8M
Revenue
15.4M
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
nordstrom.com screenshot
#2 nordstrom.com
184M
Revenue
42.5M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
nordstromrack.com screenshot
#3 nordstromrack.com
72.7M
Revenue
31.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
zappos.com screenshot
#4 zappos.com
60M
Revenue
16.8M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
macys.com screenshot
#5 macys.com
483.3M
Revenue
69.8M
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
dillards.com vs top market performers
dillards.com
top retailers
conversion rate vs average order value for dillards.com and its competitors
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Revenue share by device at dillards.com

In May large majority of sales on dillards.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.

In May large majority of sales on dillards.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.
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brands overtime comparison

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dillards.com channels

Identify top traffic channels that drive growth for dillards.comand discover how performance of traffic channels has changed over time.

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dillards.com Google Ads spend

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dillards.com devices

Review dillards.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dillards.com top markets

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dillards.com country & global rank

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