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Jul 2026
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Home/Insights/Retailers/dillards.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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49.4M
Revenue
Jul 26
17.2M
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Dillards.com is an online retail platform offering a wide variety of products, including clothing, beauty products, accessories, home goods, and more. With an extensive selection of reputable brands, customers can find fashion-forward items for men, women, and children, as well as items to enhance their homes.

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dillards.com Annual Revenue and Growth

dillards.com's annual sales on its online store amounted to $432.5M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$432.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
dillards.com revenue by year

dillards.com's monthly revenueOVER TIME
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Over the past three months, dillards.com revenue has experienced decline of 4.6%, compared to the preceding three months.

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dillards.com revenue decline for last six months
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OVERVIEW
dillards.com operates within the marketplace category, generating $49.4 million in online sales for the month of July 2026. While the typical marketplace retailer generates around $286,000 a month, dillards.com experienced a conversion rate of 2.00-2.50%, which is within the typical marketplace retailer range of 0.93% to 4.53%. The average order value (AOV) stands at $100-125, also within the category's typical range of $61 to $308. With 17.2 million sessions, dillards.com significantly exceeds the typical marketplace retailer's 134,000 sessions, but remains well below the volume seen by the most-visited, amazon.com, at 2.7 billion sessions.
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dillards.com competitors

In July 2026, macys.com led the competition with a revenue of 687.6 million and 3.1 million transactions. dillards.com, in comparison, generated 49.4 million in revenue, ranking 5 of 5 among its peers and trailing macys.com by 638.2 million. While dillards.com recorded 427,000 transactions, it lagged significantly behind macys.com, which had 2.7 million more. In terms of traffic, dillards.com had 17.2 million sessions, far fewer than macys.com’s 92 million, resulting in a gap of 74.8 million sessions. dillards.com’s average order value (AOV) ranged from 100-125, which is considerably lower than competitors like nordstrom.com (225-250) and bloomingdales.com (300-325). Its conversion rate of 2.00-2.50% is competitive with nordstromrack.com's 2.00-2.50%, but still falls short against macys.com’s higher rate of 3.00-3.50%.

bloomingdales.com screenshot
#1 bloomingdales.com
139.5M
Revenue
26.9M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
nordstrom.com screenshot
#2 nordstrom.com
331.2M
Revenue
87.6M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
nordstromrack.com screenshot
#3 nordstromrack.com
84.4M
Revenue
44.6M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
macys.com screenshot
#4 macys.com
687.6M
Revenue
92M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
belk.com screenshot
#5 belk.com
42.4M
Revenue
14.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
dillards.com vs top market performers
dillards.com
top retailers
conversion rate vs average order value for dillards.com and its competitors
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Revenue share by device at dillards.com

In July large majority of sales on dillards.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on dillards.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries dillards.com operates in

dillards.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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dillards.com channels

Identify top traffic channels that drive growth for dillards.comand discover how performance of traffic channels has changed over time.

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dillards.com Google Ads spend

Evaluate dillards.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dillards.com devices

Review dillards.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dillards.com top markets

Explore dillards.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dillards.com country & global rank

Assess the ranking of dillards.com among other retailers within its primary country and worldwide.

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