ouidad.com
Ouidad.com is a website offering products catered towards individuals with curly hair. They sell a range of hair care items, including shampoos, conditioners, styling creams, and tools. The site provides information and resources on maintaining and embracing curly hair, with tips, tutorials, and a blog for the curly hair community.
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ouidad.com Annual Revenue and Growth
ouidad.com's annual sales on its online store amounted to $3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
ouidad.com's monthly revenueOVER TIME
Over the past three months, ouidad.com revenue has experienced growth of 4.9%, compared to the preceding three months.
ouidad.com competitors
In March 2026, ouidad.com generated a revenue of $285,577 from 3,700 transactions and 159,165 sessions, with an average order value (AOV) ranging between $75-100 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, devacurl.com had a revenue of $127,806 from 2,015 transactions and 58,555 sessions, with an AOV of $50-75 and a higher conversion rate of 3.00-3.50%. curlsmith.com outperformed both with a revenue of $1,228,313 from 14,135 transactions and 482,644 sessions, an AOV of $75-100, and a conversion rate of 2.50-3.00%. While lusbrands.com and southerncurlatl.com had lower revenue and transaction numbers, onlycurls.com stood out with a revenue of $305,251 from 8,859 transactions and 226,883 sessions, with a low AOV of $25-50 but a high conversion rate of 3.50-4.00%.
Revenue share by device at ouidad.com
In March large majority of sales on ouidad.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ouidad.com channels
Identify top traffic channels that drive growth for ouidad.comand discover how performance of traffic channels has changed over time.
ouidad.com Google Ads spend
Evaluate ouidad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ouidad.com devices
Review ouidad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
