ouidad.com
Ouidad.com is a website offering products catered towards individuals with curly hair. They sell a range of hair care items, including shampoos, conditioners, styling creams, and tools. The site provides information and resources on maintaining and embracing curly hair, with tips, tutorials, and a blog for the curly hair community.
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ouidad.com's revenueOVER TIME
Over the past three months, ouidad.com revenue has experienced decline of 2.4%, compared to the preceding three months.
ouidad.com competitors
In July 2025, ouidad.com outperformed its competitors in terms of revenue, with $246,004 compared to devacurl.com ($128,564), lusbrands.com ($162,641), southerncurlatl.com ($11,990), and onlycurls.com ($217,758). ouidad.com also had the highest number of transactions at 2,639, surpassing devacurl.com (1,117), lusbrands.com (1,336), southerncurlatl.com (144), and onlycurls.com (4,864). In sessions, ouidad.com had 161,455, while devacurl.com (88,887), lusbrands.com (59,079), southerncurlatl.com (4,436), and onlycurls.com (168,733) had fewer. ouidad.com's Average Order Value (AOV) falls between $75-100, similar to southerncurlatl.com and devacurl.com but lower than lusbrands.com and onlycurls.com. ouidad.com's conversion rate ranged from 1.50-2.00%, positioning it between devacurl.com (1.00-1.50%), lusbrands.com (2.00-2.50%), southerncurlatl.com (3.00-3.50%), and onlycurls.com (2.50-3.00%). Overall, ouidad.com demonstrated strong performance across various metrics compared to its competitors in July 2025.
Revenue share by device at ouidad.com
In July large majority of sales on ouidad.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ouidad.com channels
Identify top traffic channels that drive growth for ouidad.comand discover how performance of traffic channels has changed over time.
ouidad.com Google Ads spend
Evaluate ouidad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ouidad.com devices
Review ouidad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
