ouidad.com
Ouidad.com is a website offering products catered towards individuals with curly hair. They sell a range of hair care items, including shampoos, conditioners, styling creams, and tools. The site provides information and resources on maintaining and embracing curly hair, with tips, tutorials, and a blog for the curly hair community.
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ouidad.com Annual Revenue and Growth
ouidad.com's annual sales on its online store amounted to $3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
ouidad.com's monthly revenueOVER TIME
Over the past three months, ouidad.com revenue has experienced decline of 33%, compared to the preceding three months.
ouidad.com competitors
In May 2026, curlsmith.com significantly outperformed its competitors with a remarkable revenue of $968,192, supported by 11,051 transactions and 474,496 sessions, indicating a strong conversion rate of 2.00-2.50%. In comparison, ouidad.com generated $243,530 with 3,108 transactions from 176,960 sessions, yielding a conversion rate of 1.50-2.00%. devacurl.com closely followed ouidad.com with a revenue of $247,027 from 2,180 transactions over 89,915 sessions and a conversion rate of 2.00-2.50%. Meanwhile, onlycurls.com reported $223,397 in revenue from 5,077 transactions across 170,994 sessions, reflecting a stronger conversion rate of 2.50-3.00%. Lastly, lusbrands.com and southerncurlatl.com lagged behind with revenues of $12,816 and $40,762 respectively, highlighting the competitive landscape in the curly hair care market.
Revenue share by device at ouidad.com
In May large majority of sales on ouidad.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries ouidad.com operates in
ouidad.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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ouidad.com channels
Identify top traffic channels that drive growth for ouidad.comand discover how performance of traffic channels has changed over time.
ouidad.com Google Ads spend
Evaluate ouidad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ouidad.com devices
Review ouidad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
