ouidad.com
Ouidad.com is a website offering products catered towards individuals with curly hair. They sell a range of hair care items, including shampoos, conditioners, styling creams, and tools. The site provides information and resources on maintaining and embracing curly hair, with tips, tutorials, and a blog for the curly hair community.
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ouidad.com Annual Revenue and Growth
ouidad.com's annual sales on its online store amounted to $3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
ouidad.com's monthly revenueOVER TIME
Over the past three months, ouidad.com revenue has experienced decline of 8.6%, compared to the preceding three months.
ouidad.com competitors
In August 2026, ouidad.com trails its competitors in revenue, generating $238,000 compared to curlsmith.com, which leads with $780,000. Additionally, ouidad.com records 2,878 transactions, placing it third among competitors, while curlsmith.com also tops this metric with 8,687 transactions. Despite having 162,000 sessions, ouidad.com still ranks third, with curlsmith.com surpassing it at 399,000 sessions. The average order value for ouidad.com falls between $75-100, matching its competitors, while its conversion rate of 1.50-2.00% lags behind curlsmith.com’s 2.00-2.50% and other rivals. Overall, while ouidad.com performs respectably, it remains behind curlsmith.com and other competitors across key metrics.
Revenue share by device at ouidad.com
In August large majority of sales on ouidad.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries ouidad.com operates in
ouidad.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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ouidad.com channels
Identify top traffic channels that drive growth for ouidad.comand discover how performance of traffic channels has changed over time.
ouidad.com Google Ads spend
Evaluate ouidad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ouidad.com devices
Review ouidad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
