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Jul 2025
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Home/Insights/Retailers/outletcity.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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12.2M
Revenue
2.6M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
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OutletCity.com is an online retail platform offering a diverse range of products. Their selection includes clothing, accessories, footwear, and home goods. The website is known for offering discounted prices, making it a popular destination for individuals seeking affordable fashion, lifestyle, and household items.

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outletcity.com's revenueOVER TIME
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Over the past three months, outletcity.com revenue has experienced growth of 17%, compared to the preceding three months.

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outletcity.com revenue growth for last six months
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OVERVIEW
In July 2025, outletcity.com in the FASHION AND APPAREL industry had a revenue of $12,183,897, conversion rate of 3.00-3.50%, AOV of $125-150, and 2,609,985 sessions. The median revenue in the industry was $82,875, with the largest online store being shein.com at $817,680,251. A very high conversion rate was 2.96% and a low was 0.62%. The AOV ranged from $82 to $402, while the median sessions were 36,317 and the highest was shein.com with 294,721,604.
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outletcity.com competitors

In July 2025, outletcity.com generated a revenue of $12,183,897 from 86,680 transactions and 2,609,985 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 3.00-3.50%. When compared to its competitors, outletcity.com stands out in terms of revenue and transactions. For example, dress-for-less.de generated $379,605 from 3,348 transactions and 268,259 sessions, with an AOV of $100-125 and a conversion rate of 1.00-1.50%. On the other hand, breuninger.com had the highest revenue of $25,097,467 from 129,586 transactions and 7,800,204 sessions, with an AOV of $175-200 and a conversion rate of 1.50-2.00%. Despite not having the highest revenue, outletcity.com has a competitive advantage with its higher conversion rate and AOV when compared to its competitors.

dress-for-less.de screenshot
#1 dress-for-less.de
379.6K
Revenue
268.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
engelhorn.de screenshot
#2 engelhorn.de
2.9M
Revenue
582.6K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
outlet46.de screenshot
#3 outlet46.de
919.4K
Revenue
614.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
breuninger.com screenshot
#4 breuninger.com
25.1M
Revenue
7.8M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
rebelle.com screenshot
#5 rebelle.com
15.9K
Revenue
967.3
Sessions
2.5-3.0%
Conv. rate
$600-700
AOV
outletcity.com vs top market performers
outletcity.com
top retailers
conversion rate vs average order value for outletcity.com and its competitors
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Revenue share by device at outletcity.com

In July large majority of sales on outletcity.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In July large majority of sales on outletcity.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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outletcity.com channels

Identify top traffic channels that drive growth for outletcity.comand discover how performance of traffic channels has changed over time.

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outletcity.com Google Ads spend

Evaluate outletcity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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outletcity.com devices

Review outletcity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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outletcity.com top markets

Explore outletcity.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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outletcity.com country & global rank

Assess the ranking of outletcity.com among other retailers within its primary country and worldwide.

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