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Mar 2026
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Home/Insights/Retailers/outletcity.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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7.9M
Revenue
Mar 26
2.9M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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OutletCity.com is an online retail platform offering a diverse range of products. Their selection includes clothing, accessories, footwear, and home goods. The website is known for offering discounted prices, making it a popular destination for individuals seeking affordable fashion, lifestyle, and household items.

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outletcity.com Annual Revenue and Growth

outletcity.com's annual sales on its online store amounted to $152.8M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$152.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
outletcity.com revenue by year

outletcity.com's monthly revenueOVER TIME
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Over the past three months, outletcity.com revenue has experienced decline of 50%, compared to the preceding three months.

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outletcity.com revenue decline for last six months
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OVERVIEW
In March 2026, outletcity.com, a lifestyle/fashion and apparel online store, generated $7,895,569 in revenue with a conversion rate of 2.00-2.50%, falling short of the industry high of 3.14%. The average order value (AOV) ranged from $100 to $125, below the industry's peak of $377. The site recorded 2,931,384 sessions, significantly exceeding the median of 36,457 but still far from shein.com, the largest player with 298,145,068 sessions and revenue of $945,812,338, highlighting outletcity.com's need to enhance its performance in comparison to top competitors.
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outletcity.com competitors

In March 2026, outletcity.com generated a revenue of $7,895,569 from 67,426 transactions and 2,931,384 sessions with an average order value (AOV) ranging between $100-125 and a conversion rate of 2.00-2.50%. When compared to its competitors, dress-for-less.de had a revenue of $287,706 with 2,526 transactions and 300,881 sessions, engelhorn.de generated $2,020,023 revenue from 10,106 transactions and 508,548 sessions, outlet46.de made $683,811 from 6,803 transactions and 626,386 sessions, and breuninger.com had a revenue of $24,182,359 with 121,616 transactions and 7,258,095 sessions. While outletcity.com falls behind in revenue compared to breuninger.com, it performs better in terms of conversion rate and AOV compared to most of its competitors, showcasing its strong performance in these key areas.

dress-for-less.de screenshot
#1 dress-for-less.de
287.7K
Revenue
300.9K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
engelhorn.de screenshot
#2 engelhorn.de
2M
Revenue
508.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
outlet46.de screenshot
#3 outlet46.de
683.8K
Revenue
626.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
breuninger.com screenshot
#4 breuninger.com
24.2M
Revenue
7.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
fashionette.de screenshot
#5 fashionette.de
1M
Revenue
188K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
outletcity.com vs top market performers
outletcity.com
top retailers
conversion rate vs average order value for outletcity.com and its competitors
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Revenue share by device at outletcity.com

In March large majority of sales on outletcity.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In March large majority of sales on outletcity.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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outletcity.com channels

Identify top traffic channels that drive growth for outletcity.comand discover how performance of traffic channels has changed over time.

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outletcity.com Google Ads spend

Evaluate outletcity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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outletcity.com devices

Review outletcity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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outletcity.com top markets

Explore outletcity.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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outletcity.com country & global rank

Assess the ranking of outletcity.com among other retailers within its primary country and worldwide.

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