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May 2025
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Home/Insights/Retailers/outletcity.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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14M
Revenue
2.6M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
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OutletCity.com is an online retail platform offering a diverse range of products. Their selection includes clothing, accessories, footwear, and home goods. The website is known for offering discounted prices, making it a popular destination for individuals seeking affordable fashion, lifestyle, and household items.

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outletcity.com's revenueOVER TIME
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Over the past three months, outletcity.com revenue has experienced growth of 24%, compared to the preceding three months.

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outletcity.com revenue growth for last six months
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OVERVIEW
outletcity.com in the FASHION AND APPAREL industry had a revenue of $14,009,719 with a median of $81,783, a conversion rate of 3.50-4.00%, AOV of $125-150, and 2,647,931 sessions in May 2025. The largest store in the category was shein.com with $731,622,726 revenue and 224,142,058 sessions. High conversion rate was 3.09% and AOV $415, while low conversion rate was 0.67% and AOV $82. Median sessions were 33,223.
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outletcity.com competitors

In May 2025, outletcity.com generated a revenue of $14,009,719 from 101,268 transactions and 2,647,931 sessions, with an average order value (AOV) ranging between $125-$150 and a conversion rate of 3.50-4.00%. Comparing outletcity.com to its competitors, breuninger.com stands out with a revenue of $26,213,691 from 136,410 transactions and 8,246,182 sessions, boasting a higher AOV of $175-$200 but a lower conversion rate of 1.50-2.00%. engelhorn.de also shows strong performance with $2,990,136 in revenue from 14,318 transactions and 804,460 sessions, featuring a higher AOV of $200-$225 and a comparable conversion rate of 1.50-2.00%. In contrast, rebelle.com had lower revenue of $14,965 from only 24 transactions and 910 sessions, with a significantly higher AOV of $625-$650 but a conversion rate of 2.50-3.00%. outletcity.com maintains a competitive position within the market based on these metrics.

dress-for-less.de screenshot
#1 dress-for-less.de
405.2K
Revenue
355.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
engelhorn.de screenshot
#2 engelhorn.de
3M
Revenue
804.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
outlet46.de screenshot
#3 outlet46.de
1M
Revenue
588.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
breuninger.com screenshot
#4 breuninger.com
26.2M
Revenue
8.2M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
rebelle.com screenshot
#5 rebelle.com
15K
Revenue
910.1
Sessions
2.5-3.0%
Conv. rate
$600-700
AOV
outletcity.com vs top market performers
outletcity.com
top retailers
conversion rate vs average order value for outletcity.com and its competitors
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Revenue share by device at outletcity.com

In May large majority of sales on outletcity.com, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.

In May large majority of sales on outletcity.com, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.
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outletcity.com channels

Identify top traffic channels that drive growth for outletcity.comand discover how performance of traffic channels has changed over time.

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outletcity.com Google Ads spend

Evaluate outletcity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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outletcity.com devices

Review outletcity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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outletcity.com top markets

Explore outletcity.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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outletcity.com country & global rank

Assess the ranking of outletcity.com among other retailers within its primary country and worldwide.

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