guitarcenter.com
Guitarcenter.com is an online platform featuring an extensive selection of musical instruments, recording equipment, accessories, and related gear. The site offers various types of guitars, basses, drums, keyboards, and amplifiers, catering to musicians of different genres. Additionally, they provide audio recording gear, DJ equipment, and professional audio solutions.
GRIPS CUSTOMERS & RESEARCH PARTNERS
guitarcenter.com Annual Revenue and Growth
guitarcenter.com's annual sales on its online store amounted to $978.5M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.
guitarcenter.com's monthly revenueOVER TIME
Over the past three months, guitarcenter.com revenue has experienced growth of 17%, compared to the preceding three months.
guitarcenter.com competitors
In June 2026, guitarcenter.com generated $83,817,974 in revenue with 141,629 transactions from 10,357,692 sessions, yielding an average order value (AOV) between $575 and $600 and a conversion rate of 1.00-1.50%. Comparatively, reverb.com outperformed in revenue at $108,733,910 with a higher transaction volume of 170,200 and an AOV ranging from $625 to $650, suggesting a more lucrative sales approach despite slightly fewer sessions (14,840,774). sweetwater.com also showed strong performance, achieving $59,017,404 in revenue, though its AOV of $350 to $375 indicates lower-priced items, and it processed more transactions (164,824). In contrast, musiciansfriend.com, samash.com, and thomannmusic.com struggled with revenues below $10 million and lower transaction volumes, highlighting a significant competitive gap within the online music retail space.
Revenue share by device at guitarcenter.com
In June large majority of sales on guitarcenter.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries guitarcenter.com operates in
guitarcenter.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
guitarcenter.com channels
Identify top traffic channels that drive growth for guitarcenter.comand discover how performance of traffic channels has changed over time.
guitarcenter.com Google Ads spend
Evaluate guitarcenter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
guitarcenter.com devices
Review guitarcenter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
