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Sep 2026

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Home/Insights/Retailers/crateandbarrel.com

TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

crateandbarrel.com

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53.5M

Revenue

Sep 26

13.8M

Sessions

Sep 26

0.5-1.0%

Conv. rate

Sep 26

$600-700

AOV

Sep 26

Main country of store: UNITED STATES
Website category: FURNITURE

Crateandbarrel.com is an online retail platform offering various home furnishings, decor, and kitchenware products. The website provides an extensive selection of furniture, lighting, rugs, bedding, cookware, and tableware. It caters to individuals seeking stylish and functional items to enhance the aesthetic appeal and functionality of their homes.

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crateandbarrel.com Annual Revenue and Growth

crateandbarrel.com's annual sales on its online store amounted to $462.5M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025

$462.5M

Annual growth forecast2025/2026

50%+

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eCommerce Revenue

crateandbarrel.com's monthly revenueOVER TIME
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Over the past three months, crateandbarrel.com revenue has experienced growth of 35%, compared to the preceding three months.

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crateandbarrel.com revenue growth for last six months

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OVERVIEW

In September 2026, crateandbarrel.com attracted 13.8 million sessions, while the average store in the furniture category sees around 28,700 sessions monthly. The site generated $53.5 million in online sales, compared to the average store's revenue of approximately $137,000. Its conversion rate ranged from 0.50% to 1.00%, aligning with the category's typical range of 0.25% to 1.99%. The average order value stood at $675-700, which is also within the typical range of $296 to $1,221 for the furniture category.

crateandbarrel.com competitors

In September 2026, crateandbarrel.com trails significantly behind potterybarn.com, which has a revenue of 122.1 million compared to crateandbarrel.com's 53.5 million. While crateandbarrel.com generates 79,000 transactions, potterybarn.com boasts 427,000, showcasing a stark difference in customer engagement. However, crateandbarrel.com does outperform on sessions, attracting 13.8 million compared to westelm.com’s 12.4 million. In terms of average order value (AOV), crateandbarrel.com ranges between 675-700, positioning it well above westelm.com’s 475-500. Despite this, crateandbarrel.com's conversion rate of 0.50-1.00 is lower than that of potterybarn.com’s 2.00-2.50, illustrating the challenges it faces in turning visitors into buyers. Overall, potterybarn.com is well ahead in multiple key metrics.

#1 cb2.com

56.4M

Revenue

5.2M

Sessions

1.5-2.0%

Conv. rate

$700-800

AOV

#2 potterybarn.com

122.1M

Revenue

18.1M

Sessions

2.0-2.5%

Conv. rate

$275-300

AOV

#3 overstock.com

44M

Revenue

Sessions

1.5-2.0%

Conv. rate

$350-375

AOV

#4 westelm.com

93M

Revenue

12.4M

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

#5 williams-sonoma.com

89.5M

Revenue

Sessions

3.5-4.0%

Conv. rate

$250-275

AOV

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TOP MARKET PERFORMERSby revenue

crateandbarrel.com vs top market performers

crateandbarrel.com

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Industries crateandbarrel.com operates in

crateandbarrel.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Kitchenware and Cookware Furniture Home Furniture Home and Kitchen Essentials Modern and Contemporary Furniture Home Decor and Gifts Home and Garden Decor Apparel and Home Goods Home Furnishings and Appliances Furniture and Home Décor

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crateandbarrel.com channels

Identify top traffic channels that drive growth for crateandbarrel.comand discover how performance of traffic channels has changed over time.

crateandbarrel.com Google Ads spend

Evaluate crateandbarrel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

crateandbarrel.com devices

Review crateandbarrel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

crateandbarrel.com top markets

Explore crateandbarrel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.