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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for sephora.desephora.de

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1.2M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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Sephora.de is a notable online platform that offers an extensive selection of beauty products. The website provides distribution services for various cosmetic brands, featuring an extensive range of makeup, skincare, haircare, fragrances, and beauty tools. Sephora.de provides customers with convenient online shopping options and showcases a diverse collection of beauty products.

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sephora.de's revenueOVER TIME
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Over the past three months, sephora.de revenue has experienced decline of 19%, compared to the preceding three months.

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sephora.de revenue decline for last six months
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OVERVIEW
sephora.de for the month of August 2025: $1,189,768 revenue, 1.00-1.50% conversion rate, $100-125 AOV, and 1,141,744 sessions in the BEAUTY AND COSMETICS industry, with themancompany.com leading in revenue at $109,440,426, 4.33% conversion rate, $202 AOV, and sephora.com leading in sessions with 44,212,513. Median values are $43,264 revenue, 1.0% conversion rate, $46 AOV, and 22,297 sessions.
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sephora.de competitors

In August 2025, sephora.de generated a revenue of 1,189,768 with 11,695 transactions from 1,141,744 sessions, boasting an average order value (AOV) of 100-125 and a conversion rate of 1.00-1.50. Comparing this to its competitors, feelunique.com had a revenue of 78,461 with 1,373 transactions from 31,419 sessions, showing a higher conversion rate of 4.00-4.50 but a lower AOV of 50-75. flaconi.de outperformed with a revenue of 13,383,203, 149,647 transactions from 3,082,679 sessions, with an AOV of 75-100 and a conversion rate of 4.50-5.00. pieper.de generated a revenue of 851,939 with 7,690 transactions from 441,183 sessions, having a similar AOV to sephora.de but a slightly higher conversion rate of 1.50-2.00. parfumdreams.de and easycosmetic.de also performed well in terms of revenue, transactions, sessions, AOV, and conversion rate, indicating a competitive landscape in the beauty and cosmetics industry in Germany.

feelunique.com screenshot
#1 feelunique.com
78.5K
Revenue
31.4K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
flaconi.de screenshot
#2 flaconi.de
13.4M
Revenue
3.1M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
pieper.de screenshot
#3 pieper.de
851.9K
Revenue
441.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
parfumdreams.de screenshot
#4 parfumdreams.de
3.7M
Revenue
1.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
easycosmetic.de screenshot
#5 easycosmetic.de
3.6M
Revenue
1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
sephora.de vs top market performers
sephora.de
top retailers
conversion rate vs average order value for sephora.de and its competitors
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Revenue share by device at sephora.de

In August large majority of sales on sephora.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on sephora.de, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sephora.de channels

Identify top traffic channels that drive growth for sephora.deand discover how performance of traffic channels has changed over time.

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sephora.de Google Ads spend

Evaluate sephora.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sephora.de devices

Review sephora.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sephora.de top markets

Explore sephora.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sephora.de country & global rank

Assess the ranking of sephora.de among other retailers within its primary country and worldwide.

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