notino.de
Notino.de is a website offering a wide range of skincare, fragrance, makeup, and hair care products. They sell popular brands that cater to both men and women, including body care items and accessories. With a vast selection, customers can find various beauty products conveniently on their platform.
GRIPS CUSTOMERS & RESEARCH PARTNERS
notino.de Annual Revenue and Growth
notino.de's annual sales on its online store amounted to $78.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
notino.de's monthly revenueOVER TIME
Over the past three months, notino.de revenue has experienced decline of 6%, compared to the preceding three months.
notino.de competitors
notino.de trails its competitors significantly in revenue, earning only $5.9 million compared to flaconi.de's $20.4 million, which is a difference of $14.5 million. As of July 2026, notino.de ranks third among its peers, with 56,900 transactions and 1.5 million sessions. In contrast, flaconi.de leads with 177,000 transactions and 3.7 million sessions, leaving notino.de 120,000 transactions and 3.8 million sessions behind. notino.de has an average order value (AOV) ranging from $100-125, similar to flaconi.de and pieper.de, but significantly lower than douglas.de's AOV of $175-200. Conversion rates for notino.de are between 3.50-4.00%, trailing flaconi.de's 4.50-5.00% and parfumdreams.de's 4.50-5.00%, reflecting a competitive yet challenging market landscape.
Revenue share by device at notino.de
In July large majority of sales on notino.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
notino.de channels
Identify top traffic channels that drive growth for notino.deand discover how performance of traffic channels has changed over time.
notino.de Google Ads spend
Evaluate notino.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
notino.de devices
Review notino.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
