shein.co.uk
Shein.co.uk is an online store offering a variety of fashion items for women, men, and children. They offer clothing, accessories, shoes, and beauty products. The website ships to various countries and often provides deals and discounts. Shein.co.uk aims to provide trendy, affordable, and diverse fashion choices for its customers.
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shein.co.uk Annual Revenue and Growth
shein.co.uk's annual sales on its online store amounted to $1.3B in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
shein.co.uk's monthly revenueOVER TIME
Over the past three months, shein.co.uk revenue has experienced decline of 24%, compared to the preceding three months.
shein.co.uk competitors
In April 2026, shein.co.uk generated a revenue of $126,338,704 from 810,080 transactions, achieving a conversion rate between 3.00% and 3.50% over 26,142,672 sessions. Comparatively, shein.com significantly outperformed with a revenue of $860,961,522 from 7,543,503 transactions, but had a lower average order value (AOV) of $100-125 and a conversion rate of 2.50% to 3.00%. Competitors like boohoo.com saw $10,445,010 in revenue with similar conversion rates, while prettylittlething.com lagged behind at $4,491,353, featuring a much lower AOV of $25-50. Meanwhile, niche players such as nastygal.com and simplybe.co.uk reported revenues of $816,177 and $3,988,787 respectively, but with lower traffic and transaction volumes. Overall, shein.co.uk holds a strong market position, balancing a competitive AOV with respectable conversion rates.
Revenue share by device at shein.co.uk
In April large majority of sales on shein.co.uk, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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shein.co.uk channels
Identify top traffic channels that drive growth for shein.co.ukand discover how performance of traffic channels has changed over time.
shein.co.uk Google Ads spend
Evaluate shein.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
shein.co.uk devices
Review shein.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
