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Oct 2025
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Home/Insights/Retailers/newlook.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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24.2M
Revenue
Oct 25
8.2M
Sessions
Oct 25
4.5-5.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Newlook.com is an online retail platform offering a wide range of fashion products for women, men, and kids. Their inventory includes clothing, accessories, lingerie, footwear, and beauty products. Customers can browse and purchase trendy and affordable items suitable for various styles and occasions.

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newlook.com Annual Revenue and Growth

newlook.com's annual sales on its online store amounted to $337.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$337.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
newlook.com revenue by year

newlook.com's monthly revenueOVER TIME
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Over the past three months, newlook.com revenue has experienced decline of 3.1%, compared to the preceding three months.

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newlook.com revenue decline for last six months
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OVERVIEW
In October 2025, newlook.com, operating in the lifestyle/fashion and apparel sector, generated $24,224,269 in online sales with a conversion rate of 4.50-5.00%, surpassing the industry median of 3.36%. Its average order value (AOV) ranged between $50-75, aligning with the lower spectrum of the industry. The site attracted 8,176,917 sessions, significantly higher than the median of 33,163 but far from the leading competitor, shein.com, which dominates with $977,396,912 in revenue and 321,650,758 sessions. Despite this, newlook.com shows solid performance metrics, reflecting a competitive edge in the market.
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newlook.com competitors

Comparing newlook.com to its competitors in October 2025, we see that newlook.com generated a revenue of 24,224,269 with 371,476 transactions and 8,176,917 sessions. Their average order value (AOV) falls within the range of 50-75, and their conversion rate is between 4.50-5.00. In contrast, boohoo.com had a revenue of 15,047,373 with 258,977 transactions and 6,850,315 sessions, while prettylittlething.com generated 9,978,927 in revenue with 181,076 transactions and 5,739,922 sessions. H&M led the pack with a revenue of 252,353,350, 3,458,982 transactions, and 106,474,601 sessions, boasting an AOV of 50-75 and a conversion rate of 3.00-3.50. ASOS had a revenue of 127,814,446, with 903,675 transactions, and 54,747,830 sessions, offering a higher AOV range of 125-150 but a lower conversion rate of 1.50-2.00. next.co.uk fell in between with a revenue of 187,302,117, 961,899 transactions, and 32,615,519 sessions, an AOV range of 175-200, and a conversion rate of 2.50-3.00. Overall, newlook.com holds its own in terms of revenue and conversion rate compared to its competitors, but there are some areas for improvement in terms of transactions and sessions when compared to industry giants like H&M and ASOS

boohoo.com screenshot
#1 boohoo.com
15M
Revenue
6.9M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
prettylittlething.com screenshot
#2 prettylittlething.com
10M
Revenue
5.7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
hm.com screenshot
#3 hm.com
252.4M
Revenue
106.5M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
debenhams.com screenshot
#4 debenhams.com
27.5M
Revenue
14.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
asos.com screenshot
#5 asos.com
127.8M
Revenue
54.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
newlook.com vs top market performers
newlook.com
top retailers
conversion rate vs average order value for newlook.com and its competitors
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Revenue share by device at newlook.com

In October large majority of sales on newlook.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In October large majority of sales on newlook.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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newlook.com channels

Identify top traffic channels that drive growth for newlook.comand discover how performance of traffic channels has changed over time.

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newlook.com Google Ads spend

Evaluate newlook.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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newlook.com devices

Review newlook.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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newlook.com top markets

Explore newlook.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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newlook.com country & global rank

Assess the ranking of newlook.com among other retailers within its primary country and worldwide.

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