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Mar 2026
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Home/Insights/Retailers/skechers.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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30.9M
Revenue
Mar 26
17.3M
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Skechers.com is an online platform where shoppers can explore and purchase a wide range of footwear options. The website offers athletic shoes, casual footwear, boots, sandals, and more for men, women, and kids. Additionally, it provides relevant product information, sizing charts, and a secure payment system to ensure customer satisfaction.

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skechers.com Annual Revenue and Growth

skechers.com's annual sales on its online store amounted to $202.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$202.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
skechers.com revenue by year

skechers.com's monthly revenueOVER TIME
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Over the past three months, skechers.com revenue has experienced growth of 55%, compared to the preceding three months.

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skechers.com revenue growth for last six months
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OVERVIEW
In March 2026, skechers.com generated $30,944,877 in online sales, significantly below the FASHION AND APPAREL median of $83,040, while also exhibiting a conversion rate of 1.50-2.00%, trailing behind the industry's high of 3.14%. With an average order value (AOV) between $75-100, skechers.com remains competitive against a high AOV of $377. The site attracted 17,278,074 sessions, starkly lower than the leading competitor shein.com, which garnered 298,145,068 sessions. Despite these metrics indicating challenges in scaling, skechers.com maintains a steady presence within the FASHION AND APPAREL market.
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skechers.com competitors

In March 2026, skechers.com had a revenue of $30,944,877 with 322,931 transactions and 17,278,074 sessions, resulting in an average order value (AOV) of $75-$100 and a conversion rate of 1.50-2.00%. Compared to its competitors, peltzshoes.com had a revenue of $118,989 with 1,139 transactions and 80,108 sessions, an AOV of $100-$125, and a conversion rate of 1.00-1.50%. shoecarnival.com had a revenue of $14,022,956 with 146,103 transactions and 5,121,120 sessions, an AOV of $75-$100, and a conversion rate of 2.50-3.00%. shoesensation.com had a revenue of $214,669 with 4,610 transactions and 411,889 sessions, an AOV of $25-$50, and a conversion rate of 1.00-1.50%. rackroomshoes.com had a revenue of $8,465,911 with 73,149 transactions and 2,742,058 sessions, an AOV of $100-$125, and a conversion rate of 2.50-3.00%. famousfootwear.com had a revenue of $15,301,936 with 132,018 transactions and 8,225,664 sessions, an AOV of $100-$125, and a conversion rate of 1.50-2.00%.

peltzshoes.com screenshot
#1 peltzshoes.com
119K
Revenue
80.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
shoecarnival.com screenshot
#2 shoecarnival.com
14M
Revenue
5.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
shoesensation.com screenshot
#3 shoesensation.com
214.7K
Revenue
411.9K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
rackroomshoes.com screenshot
#4 rackroomshoes.com
8.5M
Revenue
2.7M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
famousfootwear.com screenshot
#5 famousfootwear.com
15.3M
Revenue
8.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
skechers.com vs top market performers
skechers.com
top retailers
conversion rate vs average order value for skechers.com and its competitors
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Revenue share by device at skechers.com

In March large majority of sales on skechers.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In March large majority of sales on skechers.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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skechers.com channels

Identify top traffic channels that drive growth for skechers.comand discover how performance of traffic channels has changed over time.

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skechers.com Google Ads spend

Evaluate skechers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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skechers.com devices

Review skechers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skechers.com top markets

Explore skechers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skechers.com country & global rank

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