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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for diy.comdiy.com

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70.1M
Revenue
Jan 26
31.6M
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Shop for everything you need to complete your home and garden project. Order online for 1hr Click+Collect, or free home delivery on orders over £75.

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diy.com Annual Revenue and Growth

diy.com's annual sales on its online store amounted to $676.1M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$676.1M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
diy.com revenue by year

diy.com's monthly revenueOVER TIME
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Over the past three months, diy.com revenue has experienced growth of 11%, compared to the preceding three months.

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diy.com revenue growth for last six months
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OVERVIEW
In January 2026, diy.com reported online sales revenue of $70,063,837, significantly below the home_and_garden median of $122,772, with sessions totaling 31,648,876, just shy of the median of 34,453, while the top competitor, homedepot.com, amassed $1,456,474,205 in revenue and 138,848,672 sessions; diy.com achieved a conversion rate of 2.50-3.00%, below the high of 3.41%, and an average order value (AOV) between $75-100, underperforming against the high AOV of $677 within the sector.
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diy.com competitors

When comparing diy.com to its competitors in January 2026, diy.com stands out with a revenue of $70,063,837, transactions of 797,291, sessions of 31,648,876, an AOV of $75-100, and a conversion rate of 2.50-3.00%. In contrast, wickes.co.uk has a revenue of $59,533,762, transactions of 188,891, sessions of 7,722,979, an AOV of $300-325, and a conversion rate of 2.00-2.50%. screwfix.com follows with a revenue of $49,079,870, transactions of 502,287, sessions of 22,484,141, an AOV of $75-100, and a conversion rate of 2.00-2.50%. homebase.co.uk lags behind with a revenue of $4,630,888, transactions of 20,364, sessions of 1,698,205, an AOV of $225-250, and a conversion rate of 1.00-1.50%. manomano.co.uk and wayfair.co.uk also have lower revenues, transactions, sessions, AOVs, and conversion rates compared to diy.com, positioning diy.com as a strong competitor in the market.

wickes.co.uk screenshot
#1 wickes.co.uk
59.5M
Revenue
7.7M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
screwfix.com screenshot
#2 screwfix.com
49.1M
Revenue
22.5M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
homebase.co.uk screenshot
#3 homebase.co.uk
4.6M
Revenue
1.7M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
manomano.co.uk screenshot
#4 manomano.co.uk
2.7M
Revenue
870.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
wayfair.co.uk screenshot
#5 wayfair.co.uk
76.1M
Revenue
12.2M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
diy.com vs top market performers
diy.com
top retailers
conversion rate vs average order value for diy.com and its competitors
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Revenue share by device at diy.com

In January large majority of sales on diy.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on diy.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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diy.com channels

Identify top traffic channels that drive growth for diy.comand discover how performance of traffic channels has changed over time.

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diy.com Google Ads spend

Evaluate diy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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diy.com devices

Review diy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diy.com top markets

Explore diy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diy.com country & global rank

Assess the ranking of diy.com among other retailers within its primary country and worldwide.

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