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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for diy.comdiy.com

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60.8M
Revenue
Apr 26
36.2M
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Shop for everything you need to complete your home and garden project. Order online for 1hr Click+Collect, or free home delivery on orders over £75.

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diy.com Annual Revenue and Growth

diy.com's annual sales on its online store amounted to $676.1M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$676.1M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
diy.com revenue by year

diy.com's monthly revenueOVER TIME
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Over the past three months, diy.com revenue has experienced decline of 20%, compared to the preceding three months.

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diy.com revenue decline for last six months
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OVERVIEW
In April 2026, diy.com reported online sales revenue of $60,794,754, notably below the industry median of $116,511, with a conversion rate of 1.50-2.00%, less than the sector's high of 3.31%. The average order value (AOV) ranged between $75-100, significantly lower than the very high AOV of $676 in the home and garden category. With sessions totaling 36,241,572, diy.com surpassed the median of 34,309 but lagged far behind the leading competitor, homedepot.com, which garnered 184,735,892 sessions and generated a staggering $1,327,168,863 in revenue.
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diy.com competitors

In April 2026, diy.com generated a revenue of $60,794,754 from 665,868 transactions across 36,241,572 sessions, yielding an average order value (AOV) between $75-$100 and a conversion rate of 1.50-2.00%. Competitors such as wickes.co.uk led with $79,173,584 in revenue, but with a significantly higher AOV of $325-$350 and a conversion rate of 2.50-3.00%. screwfix.com followed closely, earning $70,969,484 and showcasing an AOV of $150-$175, with a conversion rate of 2.00-2.50%. In contrast, homebase.co.uk lagged with only $7,512,525 in revenue and a lower conversion rate of 1.00-1.50%. wayfair.co.uk showed strong performance with $59,789,728 in revenue and a top conversion rate of 3.50-4.00%. Despite lower revenue, diy.com managed to engage a higher volume of sessions compared to many competitors, demonstrating a distinct audience reach.

wickes.co.uk screenshot
#1 wickes.co.uk
79.2M
Revenue
9.6M
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
screwfix.com screenshot
#2 screwfix.com
71M
Revenue
19.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
homebase.co.uk screenshot
#3 homebase.co.uk
7.5M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
manomano.co.uk screenshot
#4 manomano.co.uk
1.9M
Revenue
780K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
wayfair.co.uk screenshot
#5 wayfair.co.uk
59.8M
Revenue
9.3M
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
diy.com vs top market performers
diy.com
top retailers
conversion rate vs average order value for diy.com and its competitors
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Revenue share by device at diy.com

In April large majority of sales on diy.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on diy.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries diy.com operates in

diy.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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diy.com channels

Identify top traffic channels that drive growth for diy.comand discover how performance of traffic channels has changed over time.

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diy.com Google Ads spend

Evaluate diy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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diy.com devices

Review diy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diy.com top markets

Explore diy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diy.com country & global rank

Assess the ranking of diy.com among other retailers within its primary country and worldwide.

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