Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Jun 2025

All countries

Home/Insights/Retailers/diy.com

TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

diy.com

Start benchmarking for free

51.1M

Revenue

31.5M

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

Main country of store: UNITED KINGDOM
Website category: HOME AND GARDEN

Shop for everything you need to complete your home and garden project. Order online for 1hr Click+Collect, or free home delivery on orders over £75.

GRIPS CUSTOMERS & RESEARCH PARTNERS

diy.com's revenueOVER TIME
View real-time data

Over the past three months, diy.com revenue has experienced growth of 17%, compared to the preceding three months.

View real-time data

diy.com revenue growth for last six months

Benchmark against your competitors for free

Continue with Google

OVERVIEW

diy.com, a HOME AND GARDEN industry player, recorded $51,058,459 in online sales revenue for June 2025, with a conversion rate of 1.50-2.00% and an AOV of $75-100. In comparison, homedepot.com leads the category with $1,387,396,988 in revenue and the highest sessions at 175,346,093. The industry's median revenue is $122,342, while the median sessions stand at 36,502. For conversion rates, a very high figure is 3.31% and a very low is 0.64%, while AOV varies from $94 to $675. diy.com recorded 31,486,232 sessions in the same period.

diy.com competitors

In June 2025, diy.com generated a revenue of $51,058,459 with 592,969 transactions and 31,486,232 sessions. Their average order value (AOV) ranged from $75-100, and their conversion rate was between 1.50-2.00%. When compared to its competitors, diy.com falls behind in terms of revenue to wayfair.co.uk at $53,903,448, screwfix.com at $75,949,166, and wickes.co.uk at $53,741,367. However, diy.com surpasses manomano.co.uk and homebase.co.uk in terms of revenue. diy.com also has more transactions and sessions than manomano.co.uk and homebase.co.uk. Additionally, diy.com has a lower AOV compared to wickes.co.uk but higher than manomano.co.uk and homebase.co.uk. In terms of conversion rate, diy.com is on par with homebase.co.uk and falls behind screwfix.com but outperforms wayfair.co.uk and manomano.co.uk.

#1 wickes.co.uk

53.7M

Revenue

7.2M

Sessions

2.0-2.5%

Conv. rate

$300-325

AOV

#2 screwfix.com

75.9M

Revenue

22.4M

Sessions

2.0-2.5%

Conv. rate

$150-175

AOV

#3 homebase.co.uk

6.4M

Revenue

1.6M

Sessions

1.5-2.0%

Conv. rate

$225-250

AOV

#4 manomano.co.uk

2.6M

Revenue

957.3K

Sessions

1.0-1.5%

Conv. rate

$200-225

AOV

#5 wayfair.co.uk

53.9M

Revenue

8.3M

Sessions

3.0-3.5%

Conv. rate

$175-200

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

diy.com vs top market performers

diy.com

top retailers

Benchmark against your competitors for free

Continue with Google

Revenue share by device at diy.com

In June large majority of sales on diy.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Review the entire assortment of this retailer and thousands of others in the Grips app

Gain even more insights with the Grips app

diy.com channels

Identify top traffic channels that drive growth for diy.comand discover how performance of traffic channels has changed over time.

diy.com Google Ads spend

Evaluate diy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

diy.com devices

Review diy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

diy.com top markets

Explore diy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.