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Nov 2025
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Home/Insights/Retailers/vanityfairlingerie.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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95.1K
Revenue
Nov 25
30.9K
Sessions
Nov 25
5.0-5.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Vanity Fair Lingerie is an online platform that offers an array of intimate apparel choices for women. The website showcases a wide range of lingerie products, including bras, panties, and shapewear, available in different sizes, colors, and styles. Visitors can explore their collection and make purchases conveniently through their online store.

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vanityfairlingerie.com Annual Revenue and Growth

vanityfairlingerie.com's annual sales on its online store amounted to $2.6M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
vanityfairlingerie.com revenue by year

vanityfairlingerie.com's monthly revenueOVER TIME
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Over the past three months, vanityfairlingerie.com revenue has experienced decline of 33%, compared to the preceding three months.

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vanityfairlingerie.com revenue decline for last six months
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OVERVIEW
In November 2025, vanityfairlingerie.com generated $95,080 in online sales, slightly above the FASHION AND APPAREL median of $93,064, with a strong conversion rate of 5.00-5.50%, well above the category's high of 3.37%. The average order value (AOV) ranged between $50-75, significantly lower than the category's high of $375. The site recorded 30,855 sessions, just under the median of 36,492, while industry leader shein.com dwarfed these figures with $916,157,774 in revenue and over 342 million sessions, illustrating vanityfairlingerie.com's solid performance amidst competitive dynamics in the fashion sector.
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vanityfairlingerie.com competitors

In November 2025, vanityfairlingerie.com had a revenue of $95,080 with 1,545 transactions and 30,855 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 5.00-5.50%. When compared to its competitors, vanityfairlingerie.com falls behind in terms of revenue and sessions but excels in conversion rate. trueandco.com had a higher revenue of $117,693 with fewer transactions and sessions, while thirdlove.com dominated with a revenue of $7,395,563 and over a million sessions. However, vanityfairlingerie.com's conversion rate matches that of thirdlove.com, indicating a strong ability to turn sessions into transactions. Overall, while vanityfairlingerie.com may not have the highest revenue or sessions among its competitors, its conversion rate stands out as a key strength in the lingerie market.

trueandco.com screenshot
#1 trueandco.com
117.7K
Revenue
89.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
lasenza.com screenshot
#2 lasenza.com
1.2M
Revenue
476.6K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
wacoal-america.com screenshot
#3 wacoal-america.com
2.3M
Revenue
590.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
felina.com screenshot
#4 felina.com
486.1K
Revenue
188.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
thirdlove.com screenshot
#5 thirdlove.com
7.4M
Revenue
1M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
vanityfairlingerie.com vs top market performers
vanityfairlingerie.com
top retailers
conversion rate vs average order value for vanityfairlingerie.com and its competitors
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Revenue share by device at vanityfairlingerie.com

In November large majority of sales on vanityfairlingerie.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on vanityfairlingerie.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vanityfairlingerie.com channels

Identify top traffic channels that drive growth for vanityfairlingerie.comand discover how performance of traffic channels has changed over time.

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vanityfairlingerie.com Google Ads spend

Evaluate vanityfairlingerie.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vanityfairlingerie.com devices

Review vanityfairlingerie.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vanityfairlingerie.com top markets

Explore vanityfairlingerie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vanityfairlingerie.com country & global rank

Assess the ranking of vanityfairlingerie.com among other retailers within its primary country and worldwide.

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