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May 2025
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Home/Insights/Retailers/vanityfairlingerie.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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168.2K
Revenue
68.5K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
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Vanity Fair Lingerie is an online platform that offers an array of intimate apparel choices for women. The website showcases a wide range of lingerie products, including bras, panties, and shapewear, available in different sizes, colors, and styles. Visitors can explore their collection and make purchases conveniently through their online store.

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vanityfairlingerie.com's revenueOVER TIME
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Over the past three months, vanityfairlingerie.com revenue has experienced decline of 7.9%, compared to the preceding three months.

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vanityfairlingerie.com revenue decline for last six months
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OVERVIEW
In May 2025, vanityfairlingerie.com in the FASHION AND APPAREL industry had a revenue of $168,210, a conversion rate of 3.50-4.00%, and an AOV of $50-75 with 68,452 sessions. The median revenue in the category was $81,783, the highest online store was shein.com with $731,622,726, a high conversion rate was 3.09%, a low conversion rate was 0.67%, a high AOV was $415, a low AOV was $82, the highest sessions were 224,142,058 from shein.com, and the median sessions were 33,223.
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vanityfairlingerie.com competitors

In May 2025, vanityfairlingerie.com generated a revenue of $168,210 from 2,464 transactions and 68,452 sessions with an Average Order Value (AOV) ranging from $50 to $75 and a conversion rate of 3.50% to 4.00%. Comparing this data to its competitors, wacoal-america.com leads the pack with a revenue of $2,349,490 from 15,014 transactions and 835,445 sessions, boasting an AOV of $150 to $175 and a conversion rate of 1.50% to 2.00%. thirdlove.com follows closely with a revenue of $5,594,226 from 42,156 transactions and 898,728 sessions, offering an AOV of $125 to $150 and a conversion rate of 4.50% to 5.00%. felina.com, lasenza.com, and trueandco.com also present competitive numbers in revenue, transactions, sessions, AOV, and conversion rates, showcasing a diverse landscape in the lingerie industry.

trueandco.com screenshot
#1 trueandco.com
95.1K
Revenue
67.2K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
lasenza.com screenshot
#2 lasenza.com
298.2K
Revenue
282.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
wacoal-america.com screenshot
#3 wacoal-america.com
2.3M
Revenue
835.4K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
felina.com screenshot
#4 felina.com
459.1K
Revenue
163.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
thirdlove.com screenshot
#5 thirdlove.com
5.6M
Revenue
898.7K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
vanityfairlingerie.com vs top market performers
vanityfairlingerie.com
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conversion rate vs average order value for vanityfairlingerie.com and its competitors
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Revenue share by device at vanityfairlingerie.com

In May large majority of sales on vanityfairlingerie.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices.

In May large majority of sales on vanityfairlingerie.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices.
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vanityfairlingerie.com channels

Identify top traffic channels that drive growth for vanityfairlingerie.comand discover how performance of traffic channels has changed over time.

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vanityfairlingerie.com Google Ads spend

Evaluate vanityfairlingerie.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vanityfairlingerie.com devices

Review vanityfairlingerie.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vanityfairlingerie.com top markets

Explore vanityfairlingerie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vanityfairlingerie.com country & global rank

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