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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for adidas.deadidas.de

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13.3M
Revenue
6.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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The website adidas.de primarily offers a wide range of athletic products, including footwear, apparel, and accessories for men, women, and children. It showcases a collection of sportswear designed for various activities such as running, training, soccer, and basketball. Additionally, the site provides information on company news, events, and collaborations with athletes and designers.

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adidas.de's revenueOVER TIME
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Over the past three months, adidas.de revenue has experienced growth of 15%, compared to the preceding three months.

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adidas.de revenue growth for last six months
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OVERVIEW
In July 2025, adidas.de in the SPORTS industry had a revenue of $13,329,993, conversion rate of 2.00-2.50%, AOV of $75-100, and 6,068,377 sessions. The largest online store in the category was garmin.com with revenue of $184,671,976 and 47,307,199 sessions. The median revenue was $84,485, conversion rate was 2.9%, AOV was $547, and sessions were 31,360. A very high conversion rate in the industry was 2.9% and AOV was $547, while a very low conversion rate was 0.59% and AOV was $79.
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adidas.de competitors

In July 2025, adidas.de generated a revenue of 13,329,993 with 149,574 transactions and 6,068,377 sessions, boasting an average order value (AOV) of 75-100 and a conversion rate of 2.00-2.50%. When compared to its competitors, adidas.de outperforms in terms of revenue and transactions, but lags behind in sessions. jdsports.de leads in AOV with 150-175 and conversion rate with 3.00-3.50%, while sportscheck.com follows closely behind with an AOV of 100-125 and the same conversion rate as adidas.de. 11teamsports.com has a lower revenue and fewer transactions compared to adidas.de but a higher AOV of 125-150, while unisportstore.de and deinsportsfreund.de fall behind in all metrics. Overall, adidas.de holds a strong position in revenue and transactions, showing competitive performance in the market.

jdsports.de screenshot
#1 jdsports.de
6.1M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
sportscheck.com screenshot
#2 sportscheck.com
4.6M
Revenue
2.1M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
11teamsports.com screenshot
#3 11teamsports.com
3.4M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
unisportstore.de screenshot
#4 unisportstore.de
1.1M
Revenue
747.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
deinsportsfreund.de screenshot
#5 deinsportsfreund.de
430.2K
Revenue
96K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
adidas.de vs top market performers
adidas.de
top retailers
conversion rate vs average order value for adidas.de and its competitors
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Revenue share by device at adidas.de

In July large majority of sales on adidas.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on adidas.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.de channels

Identify top traffic channels that drive growth for adidas.deand discover how performance of traffic channels has changed over time.

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adidas.de Google Ads spend

Evaluate adidas.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.de devices

Review adidas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.de top markets

Explore adidas.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.de country & global rank

Assess the ranking of adidas.de among other retailers within its primary country and worldwide.

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