adidas.de
The website adidas.de primarily offers a wide range of athletic products, including footwear, apparel, and accessories for men, women, and children. It showcases a collection of sportswear designed for various activities such as running, training, soccer, and basketball. Additionally, the site provides information on company news, events, and collaborations with athletes and designers.
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adidas.de Annual Revenue and Growth
adidas.de's annual sales on its online store amounted to $130.6M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.
adidas.de's monthly revenueOVER TIME
Over the past three months, adidas.de revenue has experienced growth of 3.5%, compared to the preceding three months.
adidas.de competitors
In August 2025, adidas.de generated a revenue of €13,652,855 from 167,208 transactions and 5,722,399 sessions, with an average order value (AOV) ranging from €75-100 and a conversion rate of 2.50-3.00%. When comparing adidas.de to its competitors, it is evident that jd sports.de leads in revenue with €5,896,154 from 40,745 transactions and 1,152,409 sessions, boasting a higher AOV of €125-150 and a conversion rate of 3.50-4.00%. Similarly, 11teamsports.com also performs well in revenue at €3,451,210 from 27,467 transactions and 1,369,497 sessions, with a comparable AOV of €125-150 and conversion rate of 2.00-2.50%. However, adidas.de outperforms sportscheck.com, unisportstore.de, and deinsportsfreund.de in terms of revenue, transactions, sessions, AOV, and conversion rate, showcasing its strong position within the competitive landscape.
Revenue share by device at adidas.de
In August large majority of sales on adidas.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.de channels
Identify top traffic channels that drive growth for adidas.deand discover how performance of traffic channels has changed over time.
adidas.de Google Ads spend
Evaluate adidas.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
adidas.de devices
Review adidas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
