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Dec 2025
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Home/Insights/Retailers/rafaelos.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for rafaelos.comrafaelos.com

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34.3K
Revenue
Dec 25
16.6K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Rafaelos.com is an online platform that offers a diverse range of products for sale. Their inventory includes clothing, accessories, and home goods. The website provides a convenient shopping experience for customers seeking various items and looking to explore different categories in one place.

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rafaelos.com Annual Revenue and Growth

rafaelos.com's annual sales on its online store amounted to $1.3M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rafaelos.com revenue by year

rafaelos.com's monthly revenueOVER TIME
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Over the past three months, rafaelos.com revenue has experienced decline of 19%, compared to the preceding three months.

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rafaelos.com revenue decline for last six months
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OVERVIEW
In December 2025, rafaelos.com, operating in the FASHION AND APPAREL sector, generated online sales revenue of $34,262, significantly below the median of $92,600. The site's conversion rate ranged from 2.00% to 2.50%, trailing the high industry average of 3.17%. With an average order value (AOV) between $75 and $100, rafaelos.com mirrors the lower threshold in its category, where a high AOV peaks at $389. The website attracted 16,605 sessions, far behind the median of 39,789 and the highest session count of 304,519,814 held by shein.com, highlighting opportunities for growth and improvement.
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rafaelos.com competitors

In December 2025, rafaelos.com lagged behind its competitors in terms of revenue, with a total of $34,262 compared to the highest revenue earner fragrancenet.com with $59,755,603. rafaelos.com also fell short in transactions and sessions, with 354 transactions and 16,605 sessions, while fragrancenet.com boasted 579,177 transactions and 26,710,088 sessions. However, rafaelos.com showed strength in average order value (AOV), with a range of $75-$100, similar to other competitors. Conversion rates for rafaelos.com were in line with fragrancenet.com at 2.00-2.50%, although bestmenscolognes.com had a lower conversion rate at 0.00-0.50%. Overall, while rafaelos.com may not be the top earner in the fragrance market, it holds its own in terms of AOV and conversion rates compared to its competitors.

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353.8K
Revenue
117K
Sessions
3.0-3.5%
Conv. rate
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AOV
fragrancenet.com screenshot
#2 fragrancenet.com
59.8M
Revenue
26.7M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bestmenscolognes.com screenshot
#3 bestmenscolognes.com
48.4K
Revenue
60.9K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
fragrancex.com screenshot
#4 fragrancex.com
23.1M
Revenue
3.6M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
perfumania.com screenshot
#5 perfumania.com
820.4K
Revenue
609.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
rafaelos.com vs top market performers
rafaelos.com
top retailers
conversion rate vs average order value for rafaelos.com and its competitors
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Revenue share by device at rafaelos.com

In December large majority of sales on rafaelos.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In December large majority of sales on rafaelos.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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rafaelos.com channels

Identify top traffic channels that drive growth for rafaelos.comand discover how performance of traffic channels has changed over time.

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rafaelos.com Google Ads spend

Evaluate rafaelos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rafaelos.com devices

Review rafaelos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rafaelos.com top markets

Explore rafaelos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rafaelos.com country & global rank

Assess the ranking of rafaelos.com among other retailers within its primary country and worldwide.

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