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May 2025
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Home/Insights/Retailers/rafaelos.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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34.8K
Revenue
18.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
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Rafaelos.com is an online platform that offers a diverse range of products for sale. Their inventory includes clothing, accessories, and home goods. The website provides a convenient shopping experience for customers seeking various items and looking to explore different categories in one place.

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rafaelos.com's revenueOVER TIME
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Over the past three months, rafaelos.com revenue has experienced decline of 62%, compared to the preceding three months.

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rafaelos.com revenue decline for last six months
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OVERVIEW
In May 2025, rafaelos.com, an online FASHION AND APPAREL store, generated $34,769 in revenue, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $100-125. This is below the median revenue of $81,783, conversion rate of 3.09%, and AOV of $415 in the industry. With 18,154 sessions, rafaelos.com falls short of the highest session count of 224,142,058 by shein.com but surpasses the median of 33,223 sessions. The performance metrics of rafaelos.com reflect a steady but potential for growth in the competitive FASHION AND APPAREL market.
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rafaelos.com competitors

In May 2025, rafaelos.com lagged behind its competitors in terms of revenue, transactions, and sessions. foreverlux.com outperformed all with a revenue of $340,720, 3,372 transactions, and 66,397 sessions, showing a higher conversion rate of 5.00-5.50%. fragrancex.com also surpassed rafaelos.com significantly, with a revenue of $23,404,908, 52,222 transactions, and 2,561,861 sessions, maintaining a conversion rate of 2.00-2.50%. Even fragrancenet.com had a higher revenue of $38,231,575, 326,522 transactions, and 13,461,227 sessions, with a similar conversion rate. Despite rafaelos.com having an average order value (AOV) in line with competitors at 100-125, its conversion rate of 1.50-2.00% could be improved to match the industry leaders in the fragrance market.

foreverlux.com screenshot
#1 foreverlux.com
340.7K
Revenue
66.4K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
fragrancenet.com screenshot
#2 fragrancenet.com
38.2M
Revenue
13.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bestmenscolognes.com screenshot
#3 bestmenscolognes.com
76.8K
Revenue
113.3K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
fragrancex.com screenshot
#4 fragrancex.com
23.4M
Revenue
2.6M
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
perfumania.com screenshot
#5 perfumania.com
263.3K
Revenue
223.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
rafaelos.com vs top market performers
rafaelos.com
top retailers
conversion rate vs average order value for rafaelos.com and its competitors
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Revenue share by device at rafaelos.com

In May large majority of sales on rafaelos.com, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.

In May large majority of sales on rafaelos.com, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.
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rafaelos.com channels

Identify top traffic channels that drive growth for rafaelos.comand discover how performance of traffic channels has changed over time.

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rafaelos.com Google Ads spend

Evaluate rafaelos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rafaelos.com devices

Review rafaelos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rafaelos.com top markets

Explore rafaelos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rafaelos.com country & global rank

Assess the ranking of rafaelos.com among other retailers within its primary country and worldwide.

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