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Home/Insights/Retailers/bloomperfume.co.uk
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for bloomperfume.co.ukbloomperfume.co.uk

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167.9K
Revenue
Aug 25
58.5K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$200-225
AOV
Aug 25
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Bloom is a famous London perfumery stocking the best in independent, exclusive and niche perfume, brands from all over the world. Worldwide shipping.

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bloomperfume.co.uk Annual Revenue and Growth

bloomperfume.co.uk's annual sales on its online store amounted to $5.6M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bloomperfume.co.uk revenue by year

bloomperfume.co.uk's monthly revenueOVER TIME
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Over the past three months, bloomperfume.co.uk revenue has experienced decline of 22%, compared to the preceding three months.

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bloomperfume.co.uk revenue decline for last six months
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OVERVIEW
In August 2025, bloomperfume.co.uk in the BEAUTY AND COSMETICS industry had online sales revenue of $167,915, with a median revenue of $43,264. Their conversion rate ranged from 1.00-1.50%, with a high of 4.33% and a low of 1.0%. The average order value (AOV) was between $200-225, while a high AOV in the industry was $202 and a low AOV was $46. They had a total of 58,501 sessions, compared to the highest sessions at 44,212,513 from sephora.com and a median of 22,297 in the industry.
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bloomperfume.co.uk competitors

In August 2025, bloomperfume.co.uk generated a revenue of £167,915 from 812 transactions with 58,501 sessions, boasting an average order value (AOV) of £200-£225 and a conversion rate of 1.00-1.50%. Comparing bloomperfume.co.uk to its competitors, thefragranceshop.co.uk leads the pack with a revenue of £3,541,622 from 48,026 transactions and 1,896,880 sessions, with an AOV of £50-£75 and a conversion rate of 2.50-3.00%. theperfumeshop.com follows closely with a revenue of £4,243,482 from 79,226 transactions and 2,191,446 sessions, showcasing an AOV of £50-£75 and a high conversion rate of 3.50-4.00%. In contrast, bloomperfume.co.uk lags behind in revenue and transaction numbers but competes well in terms of AOV and conversion rate within the industry landscape of online perfume retailers.

thefragranceshop.co.uk screenshot
#1 thefragranceshop.co.uk
3.5M
Revenue
1.9M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
perfumesociety.org screenshot
#2 perfumesociety.org
151.6K
Revenue
129.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
fragrancedirect.co.uk screenshot
#3 fragrancedirect.co.uk
408.9K
Revenue
201.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
theperfumeshop.com screenshot
#4 theperfumeshop.com
4.2M
Revenue
2.2M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
notino.co.uk screenshot
#5 notino.co.uk
4.8M
Revenue
1.6M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
bloomperfume.co.uk vs top market performers
bloomperfume.co.uk
top retailers
conversion rate vs average order value for bloomperfume.co.uk and its competitors
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Revenue share by device at bloomperfume.co.uk

In August large majority of sales on bloomperfume.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on bloomperfume.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bloomperfume.co.uk channels

Identify top traffic channels that drive growth for bloomperfume.co.ukand discover how performance of traffic channels has changed over time.

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bloomperfume.co.uk Google Ads spend

Evaluate bloomperfume.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bloomperfume.co.uk devices

Review bloomperfume.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bloomperfume.co.uk top markets

Explore bloomperfume.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bloomperfume.co.uk country & global rank

Assess the ranking of bloomperfume.co.uk among other retailers within its primary country and worldwide.

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